Publishers that find themselves at the end of their rope with Facebook have found one person they don't hate: Adam Mosseri, its head of news feed. The post ‘He’s not a PR guy’: Adam Mosseri, Facebook’s head of news feed, has become an unlikely good guy to publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-01-24 00:00:00 UTC ]
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Simon & Schuster has given the Breitbart writer a $250,000 deal – so I decided the Chicago Review of Books would not cover any of its authors in 2017Last week, the literary world gasped when one of the largest publishers in the United States, Simon & Schuster, rewarded America’s most... Continue reading at The Guardian
[ The Guardian | 2017-01-04 00:00:00 UTC ]
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Among the most-read news stories on our website were our coverage of the increase in bookstore sales in the first six months of 2016 and stories related to book discoverability. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-30 00:00:00 UTC ]
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Facebook is bullish on the bot, and its partnering with early-adopting brands and publishers to begin to edge commerce inside of Messenger's four walls. For the holiday season, brands like Burberry and Estée Lauder used Facebook Messenger to extend holiday campaigns into interactive experiences... Continue reading at Digiday
[ Digiday | 2016-12-22 00:00:00 UTC ]
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Brit + Co and Mindbodygreen are seeing early success in using Facebook Live to drive people to pay for how-to courses. Brit + Co’s recent Facebook Live with a handlettering expert drove 180 pre-registrations for its class -- four times the usual average. Meanwhile, Mindbodygreen has been hosting... Continue reading at Digiday
[ Digiday | 2016-12-21 00:00:00 UTC ]
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The comics listed here are unabashedly strange, their visuals outlandish, and they often explore existential concepts, inviting readers to tune in, freak out, and enhance their consciousness. No substances required. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-12-20 00:00:00 UTC ]
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Facebook has reported yet another glitch in the data it gives publishers and marketers to understand their activity on the social network.This time Facebook found a problem that gave some publishers inaccurate traffic numbers, underestimating iPhone audiences on certain posts, according to a... Continue reading at Advertising Age
[ Advertising Age | 2016-12-16 00:00:00 UTC ]
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Facebook's going to need all the help it can get to combat fake news. With that in mind, the company is enlisting users to fight the good fight, revealing a five-part plan to cleanse its platform of faux publishers that make money off click-bait headlines that contain blatant untruths. The... Continue reading at AdWeek
[ AdWeek | 2016-12-15 00:00:00 UTC ]
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Report finds that newsbrands generated £4.8bn revenue, supported 87,500 jobs and invested £97m in digital services while holding power to accountThe news publishing industry contributed £5.3bn to the UK economy in 2015, according to a Deloitte report commissioned by the News Media Association... Continue reading at The Guardian
[ The Guardian | 2016-12-14 00:00:00 UTC ]
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Fake news doesn't just get airplay on Facebook. Ads for such bogus stories have wound up in unexpected places, including The New York Times and Los Angeles Times. Even big publishers like them are limited in their ability to completely wipe out such ads. “It really exposes the inherent flaw of... Continue reading at Digiday
[ Digiday | 2016-12-13 00:00:00 UTC ]
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Facebook may have said that it's stepping up its fight against fake news in the past few weeks, but there are signs that it might have had a way to tackle this problem sooner. A recently published USPTO filing from 2015 reveals that Facebook has app... Continue reading at Engadget
[ Engadget | 2016-12-08 00:00:00 UTC ]
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Social publishing is becoming a zero-sum game. As media companies clamor for readers on Facebook, Instagram and Snapchat, Twitter is losing the attention battle. Publishers are waking up to the fact that Twitter doesn't have the audience scale, visual storytelling tools and ad products that the... Continue reading at Digiday
[ Digiday | 2016-12-08 00:00:00 UTC ]
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Nick Coveney, Kings Road Publishing's head of digital and social media (part of Bonnier Publishing), is stepping down from his role. Continue reading at The Bookseller
[ The Bookseller | 2016-11-25 00:00:00 UTC ]
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Most publishers would agree that Facebook metrics have never been perfect. But the latest blunders have rocked confidence among some big media owners, forcing them to reassess where and how they should be allocating budget and resources to specific social platforms. Others believe the public mea... Continue reading at Digiday
[ Digiday | 2016-11-22 00:00:00 UTC ]
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It’s getting easier to get to a billion views on Facebook. But publishers that are only chasing scale, and not thinking about video as a long-term business, are in trouble. Take, for instance, TV, which can monetize the same piece of content through advertising, licensing, syndication,... Continue reading at Digiday
[ Digiday | 2016-11-21 00:00:00 UTC ]
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The more Facebook has evolved into a digital hub with its own ecosystem of media outlets and publishers, the more it has risked associating itself with misleading, sensationalized and downright factually inaccurate stories. For our latest Digiday Confessions, we talked with two members of the... Continue reading at Digiday
[ Digiday | 2016-11-18 00:00:00 UTC ]
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Responding to growing concerns over the spread of misinformation online in the weeks and months before Election Day, Facebook and Google have announced plans to restrict sites that publish fake news from using online advertising. Continue reading at Stuff
[ Stuff | 2016-11-16 00:00:00 UTC ]
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Amid mounting pressure, Facebook Inc. said it would block websites that publish fake news from accessing its advertising services. The announcement Monday came hours after Alphabet Inc.’s Google said it would also bar fake news sites from using its advertising networks. The companies faced a... Continue reading at Los Angeles Times
[ Los Angeles Times | 2016-11-16 00:00:00 UTC ]
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Just days after facing harsh criticism for allowing fake news stories to be read unchecked across the internet, Google and Facebook are now rushing to put in place policies that cut off advertising dollars for websites publishing fictional information. The move—which aims to potentially stem the... Continue reading at AdWeek
[ AdWeek | 2016-11-16 00:00:00 UTC ]
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Google plans to update its AdSense program policies to prevent placement of its ads on sites distributing fake news.Facebook also said Monday it had updated the policy for its Audience Network, which places ads on websites and mobile apps, to explicitly clarify that it applies to fake news.“In... Continue reading at PC World
[ PC World | 2016-11-15 00:00:00 UTC ]
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Google and Facebook took steps to punish fake news websites amid growing scrutiny of technology platforms for permitting false information to spread online.On Monday, Alphabet Inc.'s Google said it's implementing a new policy that pulls its popular advertising tool from websites that run... Continue reading at Advertising Age
[ Advertising Age | 2016-11-15 00:00:00 UTC ]
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