From #Girlboss to #Scandal, publishers are discovering a new marketing hook for hard-copy as well as online readingCan a book go viral in the same way a cat video on YouTube can? Unless its Harry Potter or Fifty Shades of Grey, probably not. So rather than simply trying to reach mass audiences, some authors and publishers are trying to reach smart subsets of audiences with hashtagged book titles. It's a gimmick that works for now.Sophia Amorusos #Girlboss hit the shelves in May, featuring the Nasty Gal CEO sporting plenty of cleavage in a black dress, fists defiantly planted on her hips. Another new release, Sarah Ocklers young adult novel #Scandal, features two people kissing one is conveniently labeled Lucy, the other Lucys best friends boyfriend.To critics who think it lame to put a # in a book title, my challenge to you: build a $100m biz from nothing. #freemarketingislostonluddites Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2014-06-21 00:00:00 UTC ]
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The best YA book deals of the day, sponsored by All Ways Black and Penguin Random House. `All Ways Black and Penguin Random... Continue reading at Book Riot
[ Book Riot | 2022-08-20 10:30:00 UTC ]
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#/giveaways/enter-now-for-a-chance-to-win-the-blackexcellence-collection/`https
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Today’s edition of kids' book deals is sponsored by The Elephant Girl from Jimmy Patterson Books `The Elephant Girl from Jimmy Patterson... Continue reading at Book Riot
[ Book Riot | 2022-08-17 14:24:08 UTC ]
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The 'African Book Box' program from Book Aid International is delivering books to 76 schools in Uganda, Ghana, and Zimbabwe. The post Book Aid International Programming: Books for 56,000 African Students appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-08-09 19:02:10 UTC ]
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The best YA deals of the day, sponsored by Macmillan's Happily Ever After newsletter. `Macmillan's Happily Ever After newsletter`https://bookriot.com/giveaways/win-200-to-the-ripped-bodice/`https://bookriot.com/wp-content/uploads/2022/08/BR_rippedBodice200_300x250.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-08-06 10:30:00 UTC ]
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Follow my lead and no one will find out that you didn't read the book club book. Step one: praise the art of bookbinding. Continue reading at Book Riot
[ Book Riot | 2022-08-05 10:34:00 UTC ]
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People trying to remove books from libraries insist it's not a book ban. Everyone wants to ban a book, but no one wants to be a book banner. Continue reading at Book Riot
[ Book Riot | 2022-08-03 10:40:00 UTC ]
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The best YA book deals of the day, sponsored by Master of Iron by Tricia Levenseller.`Master of Iron by Tricia... Continue reading at Book Riot
[ Book Riot | 2022-07-30 10:30:00 UTC ]
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The best YA book deals of the day, sponsored by Let's Play volume 2, published by Rocketship Entertainment. `Let's Play volume 2, published by Rocketship Entertainment`https://www.amazon.com/dp/1952126126/`https://bookriot.com/wp-content/uploads/2022/07/LetsPlayV2_Cover-212x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-07-23 10:30:00 UTC ]
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Today’s edition of kids' book deals is sponsored by Macmillan's Nightfire`Macmillan's Nightfire`https://bookriot.com/win-an-arc-of-what-moves-the-dead`https://bookriot.com/wp-content/uploads/2022/07/MacmillanEAC_300x500-1-180x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-07-20 14:47:33 UTC ]
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The best YA book deals of the day, sponsored by the audiobook of Wake the Bones by Elizabeth Kilcoyne. `the audiobook of Wake the Bones by Elizabeth Kilcoyne`https://us.macmillan.com/books/9781250855992/wakethebones?utm_source=BookRiot+Hey+YA!+Deals`` Continue reading at Book Riot
[ Book Riot | 2022-07-16 10:30:00 UTC ]
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Today’s edition of kids' book deals is sponsored by Kindle Kids`Kindle Kids`https://www.amazon.com/dp/B08WPB8PW9?ref=erd_mbckd_kdsum22_br_dade_x_714`https://bookriot.com/wp-content/uploads/2022/07/7-13-KAAR-180x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-07-13 14:01:20 UTC ]
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For Pride month, Penguin Random House installed billboard with quotes from LGBTQ books in areas where LGBTQ books are being banned. Continue reading at Book Riot
[ Book Riot | 2022-07-11 20:07:06 UTC ]
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The best YA book deals of the day, sponsored by Kyra Leigh. `Kyra Leigh`https://www.getunderlined.com/books/669986/it-will-end-like-this-by-kyra-leigh/`https://bookriot.com/wp-content/uploads/2022/07/iweltcov-198x300.jpeg.optimal.jpeg` Continue reading at Book Riot
[ Book Riot | 2022-07-09 10:30:00 UTC ]
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Initiative led by the footballer will distribute copies of his own children’s adventure book to young readers with little access to readingFootballer Marcus Rashford’s debut children’s book will be given to 50,000 children this summer as part of an initiative by his book club.The Marcus... Continue reading at The Guardian
[ The Guardian | 2022-07-05 13:14:24 UTC ]
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The best YA book deals of the day, sponsored by Godslayers by Zoe Hana Mikuta. `Godslayers by Zoe Hana... Continue reading at Book Riot
[ Book Riot | 2022-07-02 10:30:00 UTC ]
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Looking for the best book club books for summer and fall 2022? This guide has something for every kind of book club. Continue reading at Book Riot
[ Book Riot | 2022-06-24 10:32:00 UTC ]
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Today’s edition of kids' book deals is sponsored by Early Bird Books`Early Bird Books `https://bookriot.com/giveaways/win-a-kindle-oasis-4/`https://bookriot.com/wp-content/uploads/2022/06/KindleOasisEAC_300x250_OPT.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-06-22 13:56:16 UTC ]
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The best YA book deals is sponsored by Wednesday Books`Wednesday Books`https://read.macmillan.com/lp/together-we-burn/?utm_source=bookriot[AMP]utm_medium=banner[AMP]utm_campaign=smp`https://bookriot.com/wp-content/uploads/2022/06/9781250803351_FC-197x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-06-18 10:30:00 UTC ]
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Today’s edition of kids' book deals is sponsored by Early Bird Books`Early Bird Books`https://bookriot.com/giveaways/win-a-kindle-oasis-4/`https://bookriot.com/wp-content/uploads/2022/03/KindleOasisEAC_300x250_OPT-1-3.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-06-15 14:42:49 UTC ]
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Forefront Books has partnered with the Frederick Douglass Family Initiatives (FDFI) to launch a new joint publishing imprint in an effort "to establish a pathway for Black and Brown authors to write and publish a professional book with distribution into traditional retailers." Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-06-15 04:00:00 UTC ]
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