Harris lined up for expert Q&A as Missingham revamps Lounge Marketing

Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-09-12 12:00:43 UTC ]

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Music Is in the Air for Facebook and Instagram Users in More European Markets

Facebook is bringing its music and related interactive video features to more markets in Europe. Music publishing business development lead for Europe, the Middle East and Africa Ella Kirby said in a blog post that music on Facebook and Instagram is now available in Denmark, Finland, Iceland,... Continue reading at AdWeek

[ AdWeek | 2019-10-17 15:45:27 UTC ]
More news stories like this | News stories tagged with: #european markets #middle east #publishing business


There's now a Harry Potter subscription service

Everything is a subscription service nowadays, so frankly it's a surprise it's taken so long for the Harry Potter franchise to get in on the action, but that it has, in the form of Wizarding World Gold. The 12-month sub includes a whole bunch of magi... Continue reading at Engadget

[ Engadget | 2019-10-16 10:01:00 UTC ]
More news stories like this | News stories tagged with: #harry potter


Multifaceted Cappelen hit by vagaries of Norway’s market

If there was an equivalent entity to Cappelen Damm in the UK market, it would be like a combination of Penguin Random House, Hachette, Foyles (pre-Waterstones buyout), 50% of Audible and Curtis Brown. Continue reading at The Bookseller

[ The Bookseller | 2019-10-15 23:44:22 UTC ]
More news stories like this | News stories tagged with: #uk market #cappelen damm #curtis brown


QUIZ: Which Harry Potter Witch Are You?

Are you more of a bookish Hermione or a headstrong Fleur? Maybe even a bold Ginny Weasley? Find out your witchy counterpart in this Harry Potter witch quiz! Continue reading at Book Riot

[ Book Riot | 2019-10-15 10:39:30 UTC ]
More news stories like this | News stories tagged with: #harry potter


Buonaguidi, Cartwright and Angel join FutureBook Live line-up

The next two panels announced at FutureBook Live 2019 will include speakers ranging from PFD boss Caroline Michel, to advertising guru Dave Buonaguidi, and from author Rose Cartwright to rapper Shauna O’Briain, a.k.a. MC Angel.   Continue reading at The Bookseller

[ The Bookseller | 2019-10-14 07:48:09 UTC ]
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Frankfurt Notes: Ukrainian and Indian Book Market Presentations

Insights into stresses on the Ukrainian cultural industies are on stage, as are aspects of the book buisiness in India this week at Frankfurter Buchmesse. The post Frankfurt Notes: Ukrainian and Indian Book Market Presentations appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-14 04:30:44 UTC ]
More news stories like this | News stories tagged with: #frankfurt notes #frankfurter buchmesse #book market


Rare Harry Potter Book Sells for Lots and Lots of Galleons: Critical Linking, October 13, 2019

An awesome daily roundup of the most interesting bookish links from around the web. Continue reading at Book Riot

[ Book Riot | 2019-10-13 10:30:06 UTC ]
More news stories like this | News stories tagged with: #critical linking #harry potter


Marketers feel growing pains as in-house agencies become a necessity

Going in-house isn't a question of when or if for major marketers today but rather what they will take in-house. Doing so gives them more control as well as the ability to keep up with the growing needs of digital content today. The post Marketers feel growing pains as in-house agencies become... Continue reading at Digiday

[ Digiday | 2019-10-11 04:01:45 UTC ]
More news stories like this | News stories tagged with: #digital content


Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway's Harry... Continue reading at AdWeek

[ AdWeek | 2019-10-10 20:54:51 UTC ]
More news stories like this | News stories tagged with: #harry potter


Revelo Persona! Which Harry Potter Character Are You Based on Your Enneagram Type?

Revelo persona! Find out which of nine awesome and magical Harry Potter characters you are with this Harry Potter Enneagram quiz. Continue reading at Book Riot

[ Book Riot | 2019-10-09 10:34:01 UTC ]
More news stories like this | News stories tagged with: #enneagram type #harry potter


Brands missing from marketing of 'Joker'

It opened against the backdrop of gun assaults across the nation. It’s been criticized for gore and a sympathetic portrait of its homicidal protagonist. And it received an R rating for violence.  All of which could add up to why Warner Bros. has been promoting “Joker” as more of an arthouse... Continue reading at Advertising Age

[ Advertising Age | 2019-10-07 17:33:36 UTC ]
More news stories like this | News stories tagged with: #joaquin phoenix #major cities #online chatter #committing acts #ahuntington beach #warner bros #instagram posts #times square #sunset strip #comic book


ANA’s annual meeting begins with major focus on multicultural marketing

For the past several years, Association of National Advertisers CEO Bob Liodice has kicked off the group’s largest conference of the year by ticking off a laundry list of issues plaguing the industry, including the opaque digital media supply chain, ad fraud and the ANA’s long-running fight with... Continue reading at Advertising Age

[ Advertising Age | 2019-10-03 15:40:12 UTC ]
More news stories like this | News stories tagged with: #program aimed #roughly half #study published #recent study #overwhelming majority #digital media


Poisoned Pen Launches Horror Classics Line

Just in time for Halloween, Poisoned Pen Press, the Sourcebooks mystery imprint, has announced a new line, the Haunted Library of Horror Classics, which will debut in January 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-03 04:00:00 UTC ]
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Russia’s Book Business Statistics Chief: Some Market Contraction

Industry output in Russia continues to slide, according to figures cited by the market's book chamber, even as book prices rise. The post Russia’s Book Business Statistics Chief: Some Market Contraction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-10-02 03:20:55 UTC ]
More news stories like this | News stories tagged with: #post russia #book prices #book business


Wizarding World Digital launches with Harry Potter fan club and app

Wizarding World Digital has launched with the Official Harry Potter Fan Club through its first app, a Harry Potter and Fantastic Beasts mobile companion, and a new, interactive Wizarding World website. Continue reading at The Bookseller

[ The Bookseller | 2019-10-01 17:45:18 UTC ]
More news stories like this | News stories tagged with: #harry potter


ACFW 2019: Changing Market Creates New Publishing Opportunities

The 2019 American Christian Fiction Writers conference took place in San Antonio, Tex. from September 26-29, gathering 480 aspiring writers, authors, agents, and publishers, revealing trends and changes in the category. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #san antonio #christian fiction


Vicky Photiou joins Michael Joseph as marketing director

Penguin Random House Children’s head of marketing Vicky Photiou has joined Michael Joseph as marketing director, replacing Louise Jones who moves to Ebury. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 12:36:32 UTC ]
More news stories like this | News stories tagged with: #marketing director #penguin random house


A vintage Benson & Hedge's ad evokes a cheekier (but no less deadly) era of cigarette marketing

Sometimes an ad gets just a little too truthful for its own good.  By the time this 1972 full-pager for Benson & Hedges 100’s ran in Life magazine, smoking was widely understood to be associated with a range of serious diseases. So, sure, let’s equate using our product to jumping out of a... Continue reading at Advertising Age

[ Advertising Age | 2019-09-30 09:00:00 UTC ]
More news stories like this | News stories tagged with: #merger talks #minority stake #recent months #memoir


In her memoir, Debbie Harry proves she’s more than just a pretty blonde in tight pants

The punk icon’s memoir, “Face It,” offers an unvarnished look at her life and the realities of being a female musician. Continue reading at The Washington Post

[ The Washington Post | 2019-09-27 13:11:00 UTC ]
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First Lines: September 2019

This month, we’ve got sex-crazed plants, island secrets, and fairy tales. To submit a first line, email [email protected]. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #fairy tales