Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at 'The Bookseller'
[ The Bookseller | 2019-09-12 12:00:43 UTC ]
Bounce trade marketing manager Graeme Williams is leaving the company to set up his own venture. Continue reading at The Bookseller
[ The Bookseller | 2019-09-26 22:16:56 UTC ]
More news stories like this |
Warner Bros. Entertainment has leased a large Flatiron District retail space at 935 Broadway for a Harry Potter-themed exhibit that will allow fans to experience the enchanted world of the... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-09-23 17:24:39 UTC ]
More news stories like this | News stories tagged with:
#warner bros
#harry potter
Joanne Harris has spoken out against an “absurd” focus on debuts in the publishing world. Continue reading at The Bookseller
[ The Bookseller | 2019-09-23 16:30:46 UTC ]
More news stories like this | News stories tagged with:
#publishing world
#joanne harris
When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age
[ Advertising Age | 2019-09-20 17:16:34 UTC ]
More news stories like this | News stories tagged with:
#american democracy
#premium publisher
Take this Triwizard champion quiz to find out which of the competitors from Harry Potter and the Goblet of Fire ... Continue reading at Book Riot
[ Book Riot | 2019-09-20 10:36:45 UTC ]
More news stories like this | News stories tagged with:
#harry potter
From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at The Washington Post
[ The Washington Post | 2019-09-20 01:24:30 UTC ]
More news stories like this | News stories tagged with:
#ill effects
Dark as the Harry Potter books may get, you can always count on a Weasley for a laugh. Here are some of the Weasley siblings' funniest moments. Continue reading at Book Riot
[ Book Riot | 2019-09-19 10:38:47 UTC ]
More news stories like this | News stories tagged with:
#harry potter
At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with:
#growing exponentially
#digital media
Adam Kay, Julie Andrews, Jojo Moyes and Michael Morpugo are among the high-profile authors on the line-up for Fane Productions’ autumn programme, featuring tours and live shows across the country. Continue reading at The Bookseller
[ The Bookseller | 2019-09-18 13:24:17 UTC ]
More news stories like this | News stories tagged with:
#adam kay
#julie andrews
#jojo moyes
#michael morpugo
#high-profile authors
#live shows
First, can we all agree that it should be “lit-fluencer”? Moving on: 1. “Gertrude Stein had time to read books. But do moms?” 2. “Owens’s dinner will be in a decidedly lower key: a gingham tablecloth, uniformed servers passing out pigs in blankets, Zibby’s kids popping in occasionally to whisper... Continue reading at Literrary Hub
[ Literrary Hub | 2019-09-17 19:31:52 UTC ]
More news stories like this | News stories tagged with:
#gertrude stein
#read books
#novelists
More than 30 publishers will join authors including Reni Eddo-Lodge and Merve Emre at the New Suns feminist literary festival at the Barbican next month. Continue reading at The Bookseller
[ The Bookseller | 2019-09-15 18:11:32 UTC ]
More news stories like this | News stories tagged with:
#merve emre
#literary festival
Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#inspiring readers
#marketing departments
With an increasing number of books for the middle grade audience in the pipeline, publishers share their strategies for capturing the interest of preteens. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#increasing number
#publishers share
Publishers provide some historical perspective on how promotional efforts have evolved in the digital era. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#publishers provide
#digital era
Pavilion Books has landed the first official Harry Potter knitting book which will allow fans to "cast on with needles and wands" to recreate Hogwarts’ house scarves and Mrs Weasley’s Christmas jumper. Continue reading at The Bookseller
[ The Bookseller | 2019-09-10 22:06:21 UTC ]
More news stories like this | News stories tagged with:
#pavilion books
#harry potter
[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
More news stories like this | News stories tagged with:
#rolling stone
#consumer technology
#daily newsletter
#climate crisis
#public health
#marie claire
#associate publisher
Penguin Business has revealed, almost a year on from its rebrand, that it will be exploring mental wellbeing and entrepreneurialism with a new ‘Expert’ series launching this month, with a careers podcast launching next year. Continue reading at The Bookseller
[ The Bookseller | 2019-09-04 16:57:01 UTC ]
More news stories like this | News stories tagged with:
#penguin business
The full programme for this year’s Bookseller Children’s Conference has been revealed, with a packed line-up including Catherine Bell, Cressida Cowell, Alice Burden and Jamila Metran. Continue reading at The Bookseller
[ The Bookseller | 2019-09-03 21:26:28 UTC ]
More news stories like this | News stories tagged with:
#bookseller children
#full programme
#packed line-
#cressida cowell
J. K. Rowling’s beloved Harry Potter series is once again in the news after it was banned by the St. Edward Catholic School in Tennessee. The epic fantasy series focused on young wizard Harry Potter who battles against the forces of evil is, allegedly, not fantasy enough. Reverend Dan Reehil... Continue reading at Literrary Hub
[ Literrary Hub | 2019-09-03 16:05:18 UTC ]
More news stories like this | News stories tagged with:
#catholic school
#harry potter
A Catholic school in Tennessee has removed the Harry Potter books from its library after the school's priest decided they could cause a reader to conjure evil spirits. Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-09-03 12:14:12 UTC ]
More news stories like this | News stories tagged with:
#catholic school
#harry potter