Magazine offering one free story per month in attempt to boost subs. The post Harper’s Dips Its Toes into Metered Content…Gently appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-07-22 00:00:00 UTC ]
After To Kill a Mockingbird author denies Marja Mills's book had her approval, Mills and publisher issue counterclaimsNews: Harper Lee denies cooperating with Marja Mills on The Mockingbird Next DoorThe author and publisher of a new book about Harper Lee have stood their ground after the To Kill... Continue reading at The Guardian
[ The Guardian | 2014-07-16 00:00:00 UTC ]
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The story of how journalist Marja Mills came to know the 'To Kill A Mockingbird' writer Lee is being called 'witty' and 'charming.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-15 00:00:00 UTC ]
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In recent years, a debate has raged on among publishing and advertising industry insiders over “sponsored content”—more recently called “native advertising” and once known as & ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-07-10 00:00:00 UTC ]
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#holy grail
#digital publishing
#sponsored content
'To Kill a Mockingbird,' the 1961 Pulitzer Prize winner that often appears on 'most-loved books' lists, has been released as an ebook for a new generation of readers. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-10 00:00:00 UTC ]
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Industry sales had a small decline in 2013, falling to $27.01 billion from $27.12 billion in 2012, according to figures released last week by BookStats, the statistics program run by the AAP and BISG. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
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#figures released
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Adaptive Studios is an unusual venture that looks to find abandoned intellectual property and revive it for production in a wide variety of media. The venture has launched Adaptive Books and released its first title this month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
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#wide variety
#adaptive studios
VigLink Inc., which helps digital publishers monetize their sites via native ads, has raised $18 million to fuel international expansion and focus on the needs of marketers. The Series C funding was led by RRE Ventures with participation from existing backers Google Ventures, Emergence Capital... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-06-14 00:00:00 UTC ]
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#$25 million
#additional investment
#round capital
#native ads
HarperCollins science fiction and fantasy imprint Harper Voyager is ramping up its Voyager Impulse digital-first line with plans to launch 31 original ebook titles beginning this summer and on through winter 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-11 00:00:00 UTC ]
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The just-concluded Asian Festival Children’s Content (AFCC), which ran from May 30 to June 4 in Singapore, hosted around 100 speakers from 16 different countries. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-06-09 00:00:00 UTC ]
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BuzzFeed is revamping how it specifies sponsored content. The site will now label branded content with a small, bold yellow box stating it is "promoted by" a particular marketer, and brand pages will be labeled "brand publisher" instead of "featured partner." BuzzFeed previously designated... Continue reading at AdWeek
[ AdWeek | 2014-05-31 00:00:00 UTC ]
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#people don
#managing partner
#readers don
#high quality
HarperCollins have asked the court for a permanent injunction blocking Open Road from publishing its unauthorized ebook edition of Jean Craighead George’s "Julie of the Wolves," as well as more than $1.1 million in damages and attorney costs. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-24 00:00:00 UTC ]
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Revenue at U.K.-based Bloomsbury rose 11% in the fiscal year ended February 28, 2014, to £109.5 million, compared to the previous year. Operating profit dipped to £7.7 million from £7.8 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-20 00:00:00 UTC ]
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#earnings dip
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Smart and enhanced content. Intuitive and dynamic workflow. Interactive and integrated media. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-09 00:00:00 UTC ]
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#enhanced content
#digital solutions
#repurposing content
HarperCollins Christian Publishing announced yesterday it has acquired Olive Tree Bible Software, a maker of online and mobile software and apps for Bible study and devotional use that will complement HCCP’s online Bible website. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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Harper NonFiction and William Morrow in the US have acquired world English rights to Amy Morin... Continue reading at The Bookseller
[ The Bookseller | 2014-04-15 00:00:00 UTC ]
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Marshall McLuhan's famous dictum tells us that the form of a medium is inherently part of the message itself. Content in printed magazine form, for example, dictates many aspects of the story-from its written style and word count to the subtleties of fixed page design. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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Many publishers already have their own native apps, while others are in development. Although they can be expensive to launch, apps have helped some publishers establish a foothold within the mobile frontier. Continue reading at Folio Magazine
[ Folio Magazine | 2014-03-27 00:00:00 UTC ]
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#native apps
Although operating EBIT fell 4.9% in the year at Penguin Random House, executives at parent company Bertelsmann had nothing but good things to say about the results from the world’s largest trade publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-26 00:00:00 UTC ]
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The industry can learn about quality, and maintaining readers' loyalty, from the arrival of the Guardian and New York TimesThe recent, dramatic arrival of tanks – in the form of some of the world's biggest news organisations, including of course the Guardian – on the content marketing industry's... Continue reading at The Guardian
[ The Guardian | 2014-03-24 00:00:00 UTC ]
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#communications agency
#step back
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