Harper’s Dips Its Toes into Metered Content…Gently

Magazine offering one free story per month in attempt to boost subs. The post Harper’s Dips Its Toes into Metered Content…Gently appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2015-07-22 00:00:00 UTC ]

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Indies report dip in Easter trade as hot weather hits footfall

The sunny weather hit Easter weekend trading for bookshops with some struggling to shift copies, bucking the general trend after research showed High Street footfall actually increased.  Continue reading at The Bookseller

[ The Bookseller | 2019-04-25 00:00:00 UTC ]
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Netflix to launch magazine to hype its content for awards season, report says

For your consideration: a Netflix magazine. Netflix is casting a wider net with an awards-style magazine meant to tout its productions, according to Bloomberg. The online streaming giant will reportedly launch the publication, with the working title Wide, just in time for Emmy Awards campaigning.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-04-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #awards season


5 Guiding Principles for Doing Branded Content Right

We’re living in the age of content; it touches most every facet of our lives. It’s the conversation you had with Alexa this morning, the Apple News story you skimmed on your way to work, the mid-meeting Twitter notification, the professionally shot five-second Instagram boomerang of you and your... Continue reading at Folio Magazine

[ Folio Magazine | 2019-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #independent sources


The way we buy and sell branded content is broken. Here’s how to fix it

A few years ago, I ran a content campaign for an electronics company in partnership with a popular tech publisher. The content was all about how to choose the right tech for your needs, and it absolutely crushed it. The publisher had to do little more than share it once on Facebook, and the... Continue reading at Advertising Age

[ Advertising Age | 2019-04-05 00:00:00 UTC ]
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Scribd Starts Original Content Program

Scribd Originals, which launched today, will feature new works by a range of authors that will be available exclusively to Scribd subscribers in both ebook and audiobook formats. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-03 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #audiobook formats #scribd subscribers #launched today


‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers

Media agency metrics and cut-rate pricing are putting major pressure on the margins of publishers' branded content operations. The post ‘If we have to, we let them walk away’: Branded content margin pressure squeezes publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-04-01 00:00:00 UTC ]
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China Bestsellers for February: ‘Paid-For Content’ in the Chinese Market

Movie-driven science fiction tops China's bestseller lists in February, and we have news on the fast rise of 'paid-for content' in China. The post China Bestsellers for February: ‘Paid-For Content’ in the Chinese Market appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #bestseller lists #chinese market #china bestsellers


Content Blockchain Project Wins One of Germany’s Digital Publishing Awards

The Content Blockchain project, a collaborative effort among three companies, includes the development of the ISCC, an identifier of content in a decentralized ledger environment. The post Content Blockchain Project Wins One of Germany’s Digital Publishing Awards appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-03-25 00:00:00 UTC ]
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Anderson Cooper signs two-book deal with Harper

CNN anchor Anderson Cooper has signed a two-book deal with publisher Harper, the Associated Press reported Tuesday. Cooper, the host of the CNN program "Anderson Cooper 360°," will collaborate on the books with Katherine Howe, an author best known for her Salem witch trials-themed novels "The... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-20 00:00:00 UTC ]
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Google starts ‘subscriptions lab’ for local publishers to develop paid content

The six-month program, featuring eight North American news publishers, is designed to unearth insights that can be shared across the news ecosystem. The post Google starts ‘subscriptions lab’ for local publishers to develop paid content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-03-20 00:00:00 UTC ]
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Harper’s editor Picardie joins Faber ranks with Miss Dior

Faber editorial director Laura Hassan has acquired UK and Commonwealth rights to Miss Dior, the “moving and powerful” story of Catherine Dior, from The Wylie Agency’s Sarah Chalfant. Continue reading at The Bookseller

[ The Bookseller | 2019-03-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #sarah chalfant #wylie agency #powerful story #acquired uk


Quarto Bottomline Improves Despite Sales Dip

In a year in which it replaced both its chairman and CEO and sold or closed a number of divisions, the Quarto Group reported that revenue in 2018 fell 2% from 2017. The company’s bottomline improved as adjusted profit rose to $10.3 million from $7.2 million a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-03-11 00:00:00 UTC ]
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‘Mockingbird’ Play Publisher Demands $500,000 From Harper Lee Estate

The set for “To Kill a Mockingbird” at the Kavinoky Theater at D’Youville College in Buffalo being taken down last month after several theaters were forced to cancel their productions. Continue reading at The New York Times

[ The New York Times | 2019-03-08 00:00:00 UTC ]
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Bryce Harper will save tens of millions in taxes by spurning the Dodgers and Giants

For Major League Baseball players, three teams are at the bottom of the standings on state taxes: the Los Angeles Dodgers, San Diego Padres and San Francisco Giants. That’s because California is in a league of its own on personal income taxes. We’ve got by far the highest state rate in the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-07 00:00:00 UTC ]
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Instagram has a new ad format for branded content

Instagram is developing a new way for brands to sponsor posts created by celebrities and publishers. "Branded content ads," as Instagram calls the new offering, are part of the service's broader strategy to connect advertisers and creators in more formal partnerships.The Facebook-owned platform... Continue reading at Advertising Age

[ Advertising Age | 2019-03-06 00:00:00 UTC ]
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Digiday Research: Chasing revenue, news publishers are producing more evergreen content

Sixty-eight percent of 97 publishers that produce news or time-sensitive stories said they plan to create more evergreen content according to a survey by Digiday this February. The post Digiday Research: Chasing revenue, news publishers are producing more evergreen content appeared first on... Continue reading at Digiday

[ Digiday | 2019-03-04 00:00:00 UTC ]
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Bryce Harper agrees to deal with Philadelphia Phillies

The end offered more relief than joy. After 118 days of waiting, across a winter of alarming frostiness between baseball players and baseball owners, the free-agent saga of Bryce Harper has concluded. Harper has agreed to a 13-year, $300-million contract with the Philadelphia Phillies, according... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-03-01 00:00:00 UTC ]
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5 things we learned about Facebook content moderation from a Reddit AMA

Facebook content moderators are suffering breakdowns, paranoia and mental health issues according to a person who claims to be a moderator for the company, and who hosted an anonymous Reddit "Ask Me Anything" Monday night. The interview and questions took place a day after The Verge published an... Continue reading at Advertising Age

[ Advertising Age | 2019-02-27 00:00:00 UTC ]
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Clayton Kershaw's health and Bryce Harper's free agency among tests for Dave Roberts

If the Dodgers were thinking they could pursue Nolan Arenado next winter if they fail to sign Bryce Harper this spring, they have to make new contingency plans. If they were counting on Arenado’s impending free agency to provide them with an excuse for not spending on Harper, they will have to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-27 00:00:00 UTC ]
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Don’t count on the Dodgers’ flirtation with Bryce Harper to end up in a long-term deal

The timing was perfect and the symbolism entirely appropriate: a Brinks truck pulling into the parking lot of the Dodgers’ spring training facility soon after team executives returned from a meeting in Las Vegas with free agent Bryce Harper. The question the Dodgers have to answer isn’t whether... Continue reading at Los Angeles Times

[ Los Angeles Times | 2019-02-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #las vegas #parking lot #bryce harper