Global Kids Connect 2017: 'Breaking Through the Clutter' with Attention-Grabbing Content

Publishing experts spoke about standing out in a crowded marketplace at the third annual Global Kids Connect conference, held in New York City on December 4. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-12-12 00:00:00 UTC ]
News tagged with: #crowded marketplace

Other Publishing stories related to: 'Global Kids Connect 2017: 'Breaking Through the Clutter' with Attention-Grabbing Content'


ALA 2015: Comics: Not Just for Kids

At libraries across the U.S., comics and graphic novel collections have shown strong, well-documented growth among children and teens over the last decade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-12 00:00:00 UTC ]
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Reuters Makes Some Content Free, Citing ‘Unprecedented’ Shift

Reuters, citing "the unprecedented shift to digital publishing and online news consumption," is making some of its original news content—text, pictures, video and multimedia packages—available for free to publishers, the c ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing


Jackson joins 'global' book festival

The Edinburgh International Book Festival will be a "global village" this summer with guests from 55 countries, its director has said. Continue reading at BBC News

[ BBC News | 2015-06-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book festival


Amazon launches kids subscription service and tablet

Amazon UK has launched a subscription service for children that includes ebooks, educational apps, videos and games. The company has launched the service at the same time as revealing a new Amazon Fire Tablet aimed at children, priced £119 and upwards.  The subscription service called Fire for... Continue reading at The Bookseller

[ The Bookseller | 2015-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #subscription service #amazon uk #includes ebooks #educational apps #prime members


How Do Writers Measure Success in Global Publishing?

Lori Nelson Spielman, an American author, has written books that became global bestsellers — just not in the USA. How should authors measure success? The post How Do Writers Measure Success in Global Publishing? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global publishing #american author #written books


The Atlantic Hires Veteran Journalist to Run Its Branded Content Department

"Journalism is the new marketing degree" is the slightly sarcastic motto among New York Times staffers, many of them former journalists, who create articles and videos for brands. It appears the same could be said at The Atlantic, which just hired former Time magazine Managing Editor James... Continue reading at Advertising Age

[ Advertising Age | 2015-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #top editor #managing editor #sponsored post


BEA 2015: Kids' Comics On the Rise

Sales of comics for kids and YA readers continue to grow in the book trade along with the number and variety of kids comics on display from such publishers as Andrew McMeel, Papercutz, Toon Books, Scholastic and others. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book trade #toon books


AOL Debuts Makeover That's All About Mobile Video and Social-Friendly Content

AOL is unveiling a data-driven site overhaul today that should give marketers a sense of how it will zero in on mobile video and branded content as it plots its future. The revamp comes less than a month after Verizon's $4.4 billion acquisition of AOL and is based on a load of the publisher's... Continue reading at AdWeek

[ AdWeek | 2015-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers #tv network #marketing side #ad formats


Caitlyn Jenner Is on Pace to Break President Obama's Twitter Follower Record

Bruce Jenner effectively completed his gender transformation today—at least in the public sense—when the former Olympian appeared on the cover of Vanity Fair with the headline, "Call me Caitlyn." His new identity, Caitlyn Jenner, then got her own Twitter handle, @Caitlyn_Jenner, where she... Continue reading at AdWeek

[ AdWeek | 2015-06-01 00:00:00 UTC ]
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James Patterson launches Hachette US kids' imprint

At Book Expo America in New York today (Friday 29th May), Hachette Book Group c.e.o. Michael Pietsch, Little, Brown publisher Reagan Arthur, and bestselling author James Patterson are announcing the launch of “jimmy patterson,” a children’s imprint which "aims to save lives" by making kids into... Continue reading at The Bookseller

[ The Bookseller | 2015-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #michael pietsch #save lives #lifelong readers


BEA 2015: At the Kids’ Breakfast Table

Guests at this morning’s annual Children’s Book and Author Breakfast will be entertained by a quartet of children’s book creators. The lineup is impressive: Nathan Lane, Oliver Jeffers, Rainbow Rowell, and James Patterson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #annual children #book creators #author breakfast #oliver jeffers #rainbow rowell #james patterson


Facebook’s Instant Articles Do Speed Up Mobile Content

When it comes to loading times, Facebook’s Instant Articles appear to be living up to their name.   Earlier this month, the social network launched its new Instant Articles product, which allows publishers to host articles and videos d ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile content


BEA 2015: Kids Only on the Uptown Stage

For the third year running, children’s book creators will take over an author’s stage for an entire day, and devotees of books for young readers will be happy to learn that today is that day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uptown stage #entire day #year running #book creators #young readers


BEA 2015: Content by Teachers for Teachers

As the name declares, Teacher Created Materials Publishing is all about producing quality books by teachers for teachers—and the company has been doing that for almost 40 years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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'Hashtag' crowned kids' 'word of the year'

Oxford University Press has chosen hashtag as its ‘children’s word of the year’ because of its significant use in the 500 Words 2015 competition. The 500 Words competition was launched by presenter Chris Evans on the BBC Radio 2 Breakfast Show in 2011, and is for stories of 500 words or less by... Continue reading at The Bookseller

[ The Bookseller | 2015-05-28 00:00:00 UTC ]
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BEA 2015: Strides in Content Management

The latest news coming out of Ixxus, publishing and media specialists, is its partnership with Inkling, which is aimed at delivering off-the-shelf integration of Inkling’s Habitat publishing platform with Alfresco’s content management system. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content management


BEA 2015: 10 Books to Grab at BEA

With so many galleys flooding the BEA show floor, it’s hard to know which ones to choose. Here are 10 of our favorites, with excerpts from PW reviews. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Korean Kid’s Poem About Eating Mom Prompts Pulped Book

South Korean publisher Chulganil is recalling copies of a book of children's writing that features a poem by a 10-year-old about matricide. The post Korean Kid’s Poem About Eating Mom Prompts Pulped Book appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-26 00:00:00 UTC ]
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How The Onion Gets People to Read Sponsored Content: Make Fun of It

About a month ago, The Onion posted an article to its Facebook page with the headline, "Complete Idiot Forgot to Shave Area Between Nose and Mouth." The complete idiot, you might have guessed, sports a mustache. The Facebook post has more than 13,000 "likes," nearly 2,200 shares and reams of... Continue reading at Advertising Age

[ Advertising Age | 2015-05-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #complete idiot #increasingly relying #scott donaton #sponsored post


The Global Perspective at PRH’s Hogarth Imprint

Penguin Random House imprint Hogarth is focuses on publishing high quality literary fiction told in voices from around the world, says editor Alexis Washam. The post The Global Perspective at PRH’s Hogarth Imprint appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2015-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global perspective