German market rise follows flat 2012

A marginal overall decline, rising ebook sales and online booksellers with double-digit... Continue reading at 'The Bookseller'

[ The Bookseller | 2013-06-17 00:00:00 UTC ]
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Other Publishing stories related to: 'German market rise follows flat 2012'

In pursuit of truth: why marketers must act now to sustain trusted news

When did the term “fake news” begin to permeate everyday conversation? In an informal poll of friends and colleagues, almost everyone said, “sometime in 2016.” And when asked, “how do you distinguish between real and fake news?” the entire group answered the same way: they check reliable news... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 17:16:34 UTC ]
More news stories like this | News stories tagged with: #american democracy #premium publisher

How economists turned all of society into a market

From policy to dating, seeing issues through this lens has ill effects, Binyamin Appelbaum writes. Continue reading at The Washington Post

[ The Washington Post | 2019-09-20 01:24:30 UTC ]
More news stories like this | News stories tagged with: #ill effects

Scholastic reports 7% rise in revenue for 2020 first quarter

Scholastic has reported a 7% rise in revenue for its first quarter results to $232.6m (£185m) due partly to its YA titles and graphic novels imprint Graphix. Continue reading at The Bookseller

[ The Bookseller | 2019-09-19 16:16:17 UTC ]
More news stories like this | News stories tagged with: #quarter results #7% rise #ya titles #scholastic

Now trending in ad tech: 4 things digital marketers should get smart about

At the end of 2018, Magna Global released its advertising forecast, which predicted that digital advertising will account for 50 percent of global ad spend in 2019. During my decade in the digital media space, part of which has been as the vice president of a digital media and ad tech marketing... Continue reading at Advertising Age

[ Advertising Age | 2019-09-18 14:00:00 UTC ]
More news stories like this | News stories tagged with: #growing exponentially #digital media

The rise, fall and resurgence of Brooklyn

“Brooklyn: The Once and Future City” looks at the history of a place Walt Whitman, Spike Lee, Bernie Sanders and Barbra Streisand called home. Continue reading at The Washington Post

[ The Washington Post | 2019-09-17 14:00:00 UTC ]
More news stories like this | News stories tagged with: #bernie sanders

Author-Tested Middle Grade Marketing Tips

Though marketing departments do great work launching middle grade books out into the world, their job ideally includes a strong partnership with the authors whose titles they are promoting. For their part, middle grade authors quickly learn that they play a big role in inspiring readers, and... Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #inspiring readers #marketing departments

Taking Middle Grade to Market

With an increasing number of books for the middle grade audience in the pipeline, publishers share their strategies for capturing the interest of preteens. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #increasing number #publishers share

Middle Grade Marketing Then and Now

Publishers provide some historical perspective on how promotional efforts have evolved in the digital era. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-09-13 04:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers provide #digital era

Harris lined up for expert Q&A as Missingham revamps Lounge Marketing

Lounge Marketing is kicking off its relaunch as The Empowered Author with a series of expert Q&As. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 12:00:43 UTC ]
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BookNet Canada’s First ‘State of Independent Bookselling’ Report Cites a Rise in Print Revenue

Citing 37 percent of revenue from frontlist titles, 63 bookstore companies with 80 locations respond to BookNet Canada’s new report. By Porter Anderson, Editor-in-Chief | @Porter_Anderson Non-Book Merchandise: 16 Percent of Revenue or partisans of print and brick-and-mortar bookstores, the... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-09 20:54:40 UTC ]
More news stories like this | News stories tagged with: #booknet canada #independent bookselling #frontlist titles #porter anderson #brick-and-mortar bookstores #bookstore

TIME Names New Sales, Marketing Leads | People on the Move

[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
More news stories like this | News stories tagged with: #rolling stone #consumer technology #daily newsletter #climate crisis #public health #marie claire #associate publisher

German indie Voland & Quist Verlag launches English imprint

German indie publisher Voland & Quist Verlag is launching an English language imprint, V&Q Books, for distribution in the UK and Ireland. Continue reading at The Bookseller

[ The Bookseller | 2019-09-03 06:40:03 UTC ]
More news stories like this | News stories tagged with: #indie publisher

Bibliotheca Calls Out Amazon for Meddling in the Library E-book Market

In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #library customers #digital products #e-book

The Atlantic Names New Global Marketing Head | People on the Move

[caption id="attachment_170049" align="alignright" width="150"] Alisa Leonard[/caption] The Atlantic expanded its marketing and editorial teams this week with three new hires. Alisa Leonard is taking on the role of head of global marketing and will be tasked with leading the brand’s marketing... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-22 14:30:23 UTC ]
More news stories like this | News stories tagged with: #newly created #staff writer #pr manager #investigative journalist #national security #civil liberties #health care #bonnier #pulitzer prize

German Bookseller Florian Valerius Is a 2020 Fellow for ABA Winter Institute

Bookselling Without Borders has given US booksellers international industry contacts, and now a retailer from Germany will be at the ABA's Winter Institute. The post German Bookseller Florian Valerius Is a 2020 Fellow for ABA Winter Institute appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-22 05:30:29 UTC ]
More news stories like this | News stories tagged with: #winter institute #german bookseller #bookseller

Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age

[ Advertising Age | 2019-08-21 19:13:12 UTC ]
More news stories like this | News stories tagged with: #75th anniversary #npd group #executive vp #previously cmo #jessica wohl #digital media

Growing kids’ market appeals to UK firms in Beijing as fair launches dedicated strand

Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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German Book Prize Releases Its 2019 Longlist: A ‘Stimulating Discussion’

Citing 'so many successful debuts to discover' among its list of 20 titles, the jury of the German Book Prize has released its 2019 longlist. The post German Book Prize Releases Its 2019 Longlist: A ‘Stimulating Discussion’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-20 09:46:31 UTC ]
More news stories like this | News stories tagged with: #german book #book prize

A thrifty marketer’s guide to some of TV’s most overlooked audiences

Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age

[ Advertising Age | 2019-08-15 16:37:58 UTC ]
More news stories like this | News stories tagged with: #marketing budget #bragging rights #movie studios #ll stumble #nielsen