After a very entertaining stunt with Jimmy Fallon, GE, an early adopter of content marketing, has been putting a focus on hard news of late. GE has used sites like The Economist and Quartz for native advertising to promote itself as a supporter of ... Continue reading at 'Editor & Publisher'
[ Editor & Publisher | 2014-06-26 00:00:00 UTC ]
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Participants at the African Media Leaders Forum in Dakar, Senegal, today heard how twinning partnerships between African newspapers, and newspapers elsewhere, are leading the way to developing successful business strategies and strengthening financia ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-13 00:00:00 UTC ]
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In splitting News Corp. into two companies, Rupert Murdoch is creating something he hasn't had in years: an Australian media company. By some measures, the publishing company to emerge from the division of News Corp. sometime next year will have ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-17 00:00:00 UTC ]
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Edinburgh University Press and Boydell & Brewer have joined Cambridge University Press'... Continue reading at The Bookseller
[ The Bookseller | 2012-09-11 00:00:00 UTC ]
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#boydell brewer
Smartphone Junkies Would you admit not being able to live without your smartphone? Over two-thirds of respondents to a recent survey by the Online Publisher's Association did just that. The survey, conducted online with 2,540... Continue reading at Publishing Executive
[ Publishing Executive | 2012-09-01 00:00:00 UTC ]
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#conducted online
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The German cabinet gave its backing Wednesday to a draft law extending copyright protection to snippets of news articles republished by search engines, although... Continue reading at PC World
[ PC World | 2012-08-29 00:00:00 UTC ]
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Step into a German cafe and you'll likely find most of your fellow customers leafing through a newspaper or magazine. The consumption of printed media here borders on the voracious - and it's comparatively rare to find your neighbour flicking ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-22 00:00:00 UTC ]
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News Corp. board backs splitting company's entertainment and publishing businesses Continue reading at MarketWatch.com
[ MarketWatch.com | 2012-06-28 00:00:00 UTC ]
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Though results aren't what they used to be, sales still spiked for the first pick. Continue reading at Crains New York
[ Crains New York | 2012-06-10 00:00:00 UTC ]
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Random House Children's Publishers UK and Transworld Publishers have appointed Total Media to handle their online media planning and buying. Continue reading at Media Week
[ Media Week | 2012-05-28 00:00:00 UTC ]
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Substance drives engagement. The banner ad is dead. Those have been hot topics of late in the digital media world and continued to be at Internet Week's Digiday Conference on Monday. In front of a near capacity crowd, Vox Media CEO Jim Bankoff and Hearst editorial director of the men's... Continue reading at AdWeek
[ AdWeek | 2012-05-14 00:00:00 UTC ]
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Works that will be available for perusal will include Gutenberg's Bible, believed to be the first text ever printed. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-13 00:00:00 UTC ]
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A New York court recently sided with the Wall Street Journal’s decision to change its terms of service for subscribers, a surprising decision indicating that digital publishers may have more legal leeway than previously imagined. WSJ decide ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-04-05 00:00:00 UTC ]
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Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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The parties in Germany's ruling coalition have proposed a new protective copyright law for news publishers to ensure they are compensated by "commercial traders" that use pieces of their copyrighted content online, according to an automat ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-03-07 00:00:00 UTC ]
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No one is coming back to check a publisher’s Web site,” said Rachel Fershleiser, who works in literary strategic outreach at Tumblr, calling to mind a dull Web site that offers a catalogue and not much else. Incentive to come back, Fershleiser said, is the key to building a presence online,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-03-05 00:00:00 UTC ]
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More fallout from PhoneGate: News Corp. executive James Murdoch has "relinquished his position" as executive chairman head of News International, the conglomerate's British newspaper unit. News Corp., which also owns this Web site, says News International chief executive Tom Mockridge will stay... Continue reading at AllThingsD
[ AllThingsD | 2012-02-29 00:00:00 UTC ]
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Research Triangle, NC –February 21, 2012 – iMedia Revenue Ltd., a company dedicated to delivering the latest advanced editorial and advertising solutions to local newspaper agencies, today announced the launch of a BloggingWriters ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-22 00:00:00 UTC ]
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Melville, NY, February 14, 2012 – Newsday has been recognized by the New York News Publishers Association with three Awards for Excellence for its superior journalism. Award winners will be honored at a reception in Albany on Wednesday, Apr ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-02-14 00:00:00 UTC ]
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It's been 18 months since News Corp erected paywalls around The Sunday Times and The Times. Mike Fletcher assesses whether the paywall model is the future for online publishing and talks exclusively with News International to discover a shift in strategic thinking. Continue reading at Media Week
[ Media Week | 2011-12-14 00:00:00 UTC ]
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Online-only news sites received moreand more positiveonline buzz than their print-affiliated counterparts in 2011, according to a data-mining tool developed by digital marketing agency Zeta Interactive. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-02 00:00:00 UTC ]
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