Publication Date: Tue, 08/03/2011 - 08:57 The Galaxy-sponsored advertising campaign for Quick Reads has been unveiled, with advertising, posters and bookmarks lined up for the literacy campaign. The 10 Quick Reads, all published on World Book Day, 3rd March, include titles by Linwood Barclay, James Patterson and Benjamin Zephaniah, all of which have Galaxy branding on the cover. read more Continue reading at 'The Bookseller'
[ The Bookseller | 2011-03-08 00:00:00 UTC ]
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Sales were up by an average of 30% during this year’s Books Are My Bag celebration, making 2015 the “most successful” year for the campaign yet. Continue reading at The Bookseller
[ The Bookseller | 2015-10-28 00:00:00 UTC ]
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This year, get in the spirit of Halloween with three outstanding books set to publish this month that center on witchcraft. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-27 00:00:00 UTC ]
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The fifth annual Virenschleuderpreis, organized by Leander Wattig and the Frankfurt Book Fair, honored five viral marketing campaigns in German media. The post 2015’s Best Viral Marketing Campaigns in German Media appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-10-24 00:00:00 UTC ]
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Adult readership is down 4% from 2013, with 72% of American adults having read a book in the past year according to a new Pew survey. Young adults, meanwhile, were revealed as the nation's most avid readers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-23 00:00:00 UTC ]
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Kate Atkinson, Michel Faber and Irvine Welsh feature on the shortlists for the 2015 Saltire Literary Awards, with two new awards introduced this year: The Fiction Book of the Year and Non-Fiction Book of the Year. The new prizes were created for the Awards in place of last year's Literary Book... Continue reading at The Bookseller
[ The Bookseller | 2015-10-23 00:00:00 UTC ]
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Oneworld has partnered with the charity Give a Book to encourage UK publishers to donate books to prison reading groups. Inspired by The Prison Book Club by Oneworld author Ann Walmsley, which recounts the author's experience of running a book club in a men's prison, the initiative aims to... Continue reading at The Bookseller
[ The Bookseller | 2015-10-22 00:00:00 UTC ]
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Doing the reading before class may not have been the highest priority while you were in school. But here’s some text you may actually want to dive into: a primer on all the cool, new features of Android Marshmallow. Google just published its Quick Start Guide, a free eBook that anyone can grab... Continue reading at PC World
[ PC World | 2015-10-17 00:00:00 UTC ]
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The new imprint will publish, HarperCollins said, “Books of lasting significance that inspire conversation." Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-09 00:00:00 UTC ]
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Google on Wednesday introduced a publishing platform designed to make news articles on smartphones load faster, which will compete with similar services from Facebook and Apple.Google's new project, called the "Accelerated Mobile Pages Project," is aimed at loading mobile web pages instantly... Continue reading at Advertising Age
[ Advertising Age | 2015-10-07 00:00:00 UTC ]
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On Wednesday, Google announced its Accelerated Mobile Pages project, for which it has partnered with dozens of prominent publishers.In May, Facebook lifted the curtain on Instant Articles, a native publishing platform that hosts articles directly on the social network. For Facebook, which... Continue reading at Fast Company
[ Fast Company | 2015-10-07 00:00:00 UTC ]
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The Tweens Read Festival in Houston, Tex., brought together middle-grade authors and their readers on October 3 for signings, book talks, and activities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-10-06 00:00:00 UTC ]
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Waterstones has said its 'Buy Books For Syria' campaign has already been a “great success” after first few days. While the company could not yet give sales figures for how many titles customers had been bought under the appeal, Sandra Taylor, head of PR and events at Waterstones, said it... Continue reading at The Bookseller
[ The Bookseller | 2015-10-06 00:00:00 UTC ]
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Three weeks ago, we told you about plans Google was hatching to launch a publishing tool to serve up articles on mobile devices. It would look similar to Facebook’s Instant Articles feature, only Google would cull articles from cached versi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-10-01 00:00:00 UTC ]
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OpenBooks.com lets the customer download an ebook and the pay what they feel the book is worth. However, is this business model sustainable? The post Poland’s OpenBooks.com Asks, Is Pay-After-You-Read Sustainable? appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-25 00:00:00 UTC ]
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Mexico's publishing industry has great potential, but the lack of organized government is a persistent problem, argues Déborah Holtz of Trilce Ediciones. The post Mexico Needs a Government Policy to Promote Publishing, Reading appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-21 00:00:00 UTC ]
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EPub is a popular format for eBooks, but PC viewing support is still a little patchy, and the files can be hard to open. Fortunately there are plenty of free ePub readers around which make it easier to build and browse your own eBook library. FSS ePub Reader is very simple and straightforward.... Continue reading at Betanews
[ Betanews | 2015-09-14 00:00:00 UTC ]
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The Reading Agency has presented a report to Downing Street showing that 92% of participants in its Reading Ahead challenge felt more confident about reading after taking part. The charity presented its findings into the impact of Reading Ahead, which was known as the Six Book Challenge from... Continue reading at The Bookseller
[ The Bookseller | 2015-09-10 00:00:00 UTC ]
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Icelandic author Bryndis Bjorgvinsdottir's Facebook initiative urging Iceland to accept Syrian refugees has prompted similar campaigns across the globe. The post Icelandic Author Prompts Global Campaigns to Take in Syrian Refugees appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-09-09 00:00:00 UTC ]
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You all read a lot of books this summer? How do we know? Because we asked and you answered. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-09-04 00:00:00 UTC ]
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It's back-to-school season, so in the spirit of continued education, we asked top editors for their book picks for the fall. Cosmo editor-in-chief Joanna Coles recommended "Alexander Hamilton" by Ron Chernow for lovers of American history. The forthcoming memoir of Carrie Brownstein "Hunger... Continue reading at Digiday
[ Digiday | 2015-09-04 00:00:00 UTC ]
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