Foyles has unveiled its latest Christmas campaign this week (3rd November) targeting “book givers” and “celebrating thoughtfulness”. The campaign was rolled out across the chain’s bookshops and website and will be supported by 16-sheet and four-sheet adverts on the London Underground from 1st December. The adverts draw on last year’s message, “it’s the thought that counts”, but with “the” crossed out, stressing that books require more cognitive investment than other presents. It also celebrates “the true value of books as presents”, a Foyles spokesperson said. Continue reading at 'The Bookseller'
[ The Bookseller | 2014-11-08 00:00:00 UTC ]
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Meredith, like many publishers, is still trying to figure out how to effectively make money on mobile. Its latest strategy: “gamify” its mobile apps. The publisher has inked a one-year deal with Kiip, an ad tech startup that serves users branded “rewards” in exchange for completing certain... Continue reading at Digiday
[ Digiday | 2014-02-18 00:00:00 UTC ]
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250 Words is a "publisher-agnostic" site featuring essays, reviews, and interviews. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-03 00:00:00 UTC ]
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Simon & Schuster's new science fiction imprint, Simon451, has launched a writing contest for college students. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-31 00:00:00 UTC ]
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Foyles has appointed the current managing director of London’s Bond Street Development... Continue reading at The Bookseller
[ The Bookseller | 2014-01-29 00:00:00 UTC ]
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US singer Mariah Carey is set to create a Christmas children’s picture book based on her... Continue reading at The Bookseller
[ The Bookseller | 2014-01-24 00:00:00 UTC ]
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The singer will release a children's book later this year, based on her twins Moroccan and Monroe. Continue reading at BBC News
[ BBC News | 2014-01-24 00:00:00 UTC ]
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Children’s charity Save the Children took its Change The Story literacy campaign to the... Continue reading at The Bookseller
[ The Bookseller | 2014-01-21 00:00:00 UTC ]
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A new Department of Culture, Media and Sport library report estimating that only 90 static... Continue reading at The Bookseller
[ The Bookseller | 2014-01-20 00:00:00 UTC ]
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The parties will be in court today, with DoJ attorneys accusing Apple of blatantly obstructing the work of the court’s External Compliance Monitor, Michael Bromwich. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-13 00:00:00 UTC ]
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Although she has yet to make an offer, a local author and blogger launched an Indiegogo campaign Monday to raise $15,000 by February 5 to purchase Main Street Books in St. Charles, Mo. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-01-07 00:00:00 UTC ]
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Festive special adds nearly 3 million viewers when timeshifted viewing is included, but Mrs Brown's Boys remains top showNearly 3 million people recorded the festive special of Doctor Who and watched it in the week after Christmas Day, with Downton Abbey among the other most popular timeshifted... Continue reading at The Guardian
[ The Guardian | 2014-01-02 00:00:00 UTC ]
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The bad weather and flooding hit Christmas and post-Christmas trade for some, but many... Continue reading at The Bookseller
[ The Bookseller | 2013-12-31 00:00:00 UTC ]
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Retailers are pushing ebooks and physical books with a series of discounts and offers in the... Continue reading at The Bookseller
[ The Bookseller | 2013-12-30 00:00:00 UTC ]
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Amazon.com is calling this one of its best Christmas shopping seasons ever after more than 1 million consumers signed up for Amazon Prime, the online retailer’s free unlimited 2-day shipping deal, the week before Christmas. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-12-26 00:00:00 UTC ]
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Clement Clarke Moore's famous holiday poem re-imagined by a book publisher on a bit of a bender. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-12-24 00:00:00 UTC ]
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Top-selling frontlist Christmas titles including Donna Tartt's The Goldfinch (Little, Brown)... Continue reading at The Bookseller
[ The Bookseller | 2013-12-23 00:00:00 UTC ]
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German booksellers are facing a nail-biting finish to the holiday season. With end November sales... Continue reading at The Bookseller
[ The Bookseller | 2013-12-23 00:00:00 UTC ]
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On mobile phones, health, and fitness are rapidly becoming big business. The latest idea? A concept from researchers at Cornell which demonstrates how your phone could be used to check your cholesterol levels, no visit to the lab required. In a paper published in the medical technology journal... Continue reading at PC World
[ PC World | 2013-12-21 00:00:00 UTC ]
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Independent booksellers are invited to complete The Bookseller's annual Christmas trading... Continue reading at The Bookseller
[ The Bookseller | 2013-12-18 00:00:00 UTC ]
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