Foyles has unveiled its latest Christmas campaign this week (3rd November) targeting “book givers” and “celebrating thoughtfulness”. The campaign was rolled out across the chain’s bookshops and website and will be supported by 16-sheet and four-sheet adverts on the London Underground from 1st December. The adverts draw on last year’s message, “it’s the thought that counts”, but with “the” crossed out, stressing that books require more cognitive investment than other presents. It also celebrates “the true value of books as presents”, a Foyles spokesperson said. Continue reading at 'The Bookseller'
[ The Bookseller | 2014-11-08 00:00:00 UTC ]
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The Great School Libraries Campaign is to embark on a comprehensive survey of UK schools’ library provision in the hope of forcing Ofsted to include it in its assessment criteria. Continue reading at The Bookseller
[ The Bookseller | 2018-11-12 00:00:00 UTC ]
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Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at The Bookseller
[ The Bookseller | 2018-11-09 00:00:00 UTC ]
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NBCUniversal said Monday that it is pulling President Trump’s controversial anti-immigrant campaign advertisement, hours after the spot ran prominently during “Sunday Night Football.” Fox News said it decided to stop running the commercial as well, and Facebook stopped accepting it as a paid ad,... Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-11-06 00:00:00 UTC ]
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Paul Baggaley at Picador has acquired world rights and audio from Cathryn Summerhayes at Curtis Brown for a new book by Adam Kay, author of hit bestseller This is Going to Hurt. Continue reading at The Bookseller
[ The Bookseller | 2018-11-02 00:00:00 UTC ]
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The Book Marketing Society’s seasonal awards for May to August 2018 have been unveiled, with wins for Orion, Hodder & Stoughton, Virago, Faber, Canongate and Pan Macmillan. Continue reading at The Bookseller
[ The Bookseller | 2018-11-02 00:00:00 UTC ]
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The relatively modest price point of books suggests the sector could perform solidly this Christmas, analysts predict, with booksellers hailing a strong line-up across the board. Continue reading at The Bookseller
[ The Bookseller | 2018-10-30 00:00:00 UTC ]
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Benedicte Page looks ahead optimistically to the book market's performance in the forthcoming Christmas period. Continue reading at The Bookseller
[ The Bookseller | 2018-10-29 00:00:00 UTC ]
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Waterstones has confirmed that it has completed the acquistion of Foyles, announced in September. Continue reading at The Bookseller
[ The Bookseller | 2018-10-26 00:00:00 UTC ]
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Bloomsbury division Osprey Games is launching a game, "Jonathan Strange & Mr Norrell: A Board Game of English Magic", based on of Susanna Clarke’s cult novel. Coming in June 2019, the game - inspired by the 2005 bestseller Jonathan Strange and Mr Norrell (Bloomsbury) - will see players... Continue reading at The Bookseller
[ The Bookseller | 2018-10-25 00:00:00 UTC ]
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The School Library Data Group (SLDG), a sub-group of the Great School Libraries Campaign, has received a grant from the Foyle Foundation to undertake a major survey of UK school library provision. Continue reading at The Bookseller
[ The Bookseller | 2018-10-24 00:00:00 UTC ]
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David Walliams’ November releases will be a novel about about an ice monster in Victorian times and a picture book about a baby penguin who wants to fly, HarperCollins Children’s Books has confirmed. Continue reading at The Bookseller
[ The Bookseller | 2018-10-17 00:00:00 UTC ]
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German, Polish, Croatian and Swedish titles are amongst those longlisted for the 2018 Warwick Prize for Women in Translation. Continue reading at The Bookseller
[ The Bookseller | 2018-10-10 00:00:00 UTC ]
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Biteback Publishing has acquired the UK and Commonwealth rights to Where We Go from Here: Two Years in the Resistance, the upcoming title by US politician Bernie Sanders. Continue reading at The Bookseller
[ The Bookseller | 2018-10-10 00:00:00 UTC ]
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Tom Hanks features as one of five debut authors in the latest WH Smith Richard and Judy Book Club line-up, launched as part of an enhanced campaign that sees an extra selection each year. Continue reading at The Bookseller
[ The Bookseller | 2018-10-05 00:00:00 UTC ]
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A number of industry members have gotten together to form Love Your Bookstore, a campaign aimed to help draw attention to all physical bookstores as the holiday shopping season begins. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-01 00:00:00 UTC ]
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As it battles competition from online travel agencies and the growing influences of Google and Airbnb, Hilton is doubling down on its "book direct" messaging with a new marketing push. The McLean, Virginia-based hotel chain, which operates 14 brands, has tapped actress Anna Kendrick for what a... Continue reading at Advertising Age
[ Advertising Age | 2018-09-28 00:00:00 UTC ]
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School library supplier Peters is sponsoring a campaign, spearheaded by the School Library Association, CILIP and CILIP’s School Libraries Group, to make libraries a statutory requirement in schools. Continue reading at The Bookseller
[ The Bookseller | 2018-09-28 00:00:00 UTC ]
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Jonathan Cape has acquired a third book from writer and neurosurgeon Henry Marsh, author of the hugely successful Do No Harm: Stories of Life, Death and Brain Surgery (2014) and its follow-up Admissions: A Life in Brain Surgery (2017), both published with Weidenfeld & Nicholson. Continue reading at The Bookseller
[ The Bookseller | 2018-09-27 00:00:00 UTC ]
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Walker Books will next month publish a Christmas story by Irish TV presenter Ryan Tubridy, with illustrations by Chris Judge. Continue reading at The Bookseller
[ The Bookseller | 2018-09-26 00:00:00 UTC ]
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The shortlists for this year’s FutureBook Awards are to be announced at the Frankfurt Book Fair, with Pan Macmillan managing director Anthony Forbes Watson to be interviewed by Philip Jones, editor of The Bookseller, at the same event. The interview and awards announcement takes place on... Continue reading at The Bookseller
[ The Bookseller | 2018-09-26 00:00:00 UTC ]
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