Foyles unveils latest Christmas campaign

Foyles has unveiled its latest Christmas campaign this week (3rd November) targeting “book givers” and “celebrating thoughtfulness”. The campaign was rolled out across the chain’s bookshops and website and will be supported by 16-sheet and four-sheet adverts on the London Underground from 1st December.  The adverts draw on last year’s message, “it’s the thought that counts”, but with “the” crossed out, stressing that books require more cognitive investment than other presents. It also celebrates “the true value of books as presents”, a Foyles spokesperson said.  Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-08 00:00:00 UTC ]
News tagged with: #london underground #1st december

Other Publishing stories related to: 'Foyles unveils latest Christmas campaign'


‘Everyone was a bit suspicious’: Scarred news publishers are wary of Facebook’s latest Watch gambit

Stung by Facebook’s pushes for Instant Articles, live video and Watch, news publishers are unwilling to bend over backward for the company's latest pitch. The post ‘Everyone was a bit suspicious’: Scarred news publishers are wary of Facebook’s latest Watch gambit appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #live video #news publishers


Russia’s Eksmo-AST Plans Major Foreign Rights Campaign at Frankfurter Buchmesse

Unsatisfied with the company's limited efforts in foreign rights sales in the past, Eksmo-AST's incoming general director says the company will go to Frankfurter Buchmesse this year with a big list of children's and literary titles.  The post Russia’s Eksmo-AST Plans Major Foreign Rights... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post russia #frankfurter buchmesse #literary titles


Canadian Honeybee Campaign Will Distribute 100,000 Free Copies of Kids Can Press Book

Kids Can Press author Paulette Bourgeois and illustrator Josée Bisaillon have created a book for General Mills Canada's third annual educational campaign for ecological support. And bees may be among the beneficiaries. The post Canadian Honeybee Campaign Will Distribute 100,000 Free Copies of... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-06 00:00:00 UTC ]
More news stories like this |


BuzzFeed's Latest Sub-Brand, As/Is, Will Focus on Body Positivity

BuzzFeed's newest spin-off brand, As/Is, is debuting Tuesday to cover beauty and style with a focus on body positivity and celebrating individuality.As/Is is the latest effort by BuzzFeed to find new revenue models through lifestyle brands that not only generate content, but experiences and... Continue reading at Advertising Age

[ Advertising Age | 2018-03-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #generate content #millennial audience #digital publisher #ad revenue #give advertisers #york magazine #grub street


Four Magazines Share Top Rank in Latest Readership Study

Two Presidents, the sexiest man alive, and Thor engage readers the most in the latest GfK MRI readership study. The post Four Magazines Share Top Rank in Latest Readership Study appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-03-02 00:00:00 UTC ]
More news stories like this |


Sherman Alexie Latest Author Facing Harassment Allegations

National Book Award–winning author Sherman Alexie has been anonymously accused of sexual and general misconduct by members of the Native American writing community and others in the writing world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-28 00:00:00 UTC ]
More news stories like this |


Irish author with terminal cancer reaches No 1 after campaign

Support from authors including Marian Keyes sees Emma Hannigan’s Letters to My Daughters become a bestseller, after she announces ‘all avenues have been exhausted’ in her treatmentEmma Hannigan’s Letters to My Daughters has shot to the top of book charts in Ireland, after the author announced... Continue reading at The Guardian

[ The Guardian | 2018-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book charts #irish author #author announced #bestselling title


A Reimagined BookExpo is Unveiled

After an extensive listening tour in which BookExpo executives met with a range of industry members, the organizers of book publishing’s largest trade show have added new elements to the event aimed at adding more value for booksellers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reimagined bookexpo #industry members #book publishing #event aimed


Penguin unveils interactive poster installation for Exit West

Penguin is partnering with Jack Arts and Audible to celebrate the paperback publication of Mohsin Hamid's Exit West (Viking) with an interactive poster installation on Commercial Street, London. Continue reading at The Bookseller

[ The Bookseller | 2018-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exit west #mohsin hamid


Wilson heads campaign celebrating the power of books

Jacqueline Wilson has helped launch a campaign for Book Aid International celebrating the power of books. Continue reading at The Bookseller

[ The Bookseller | 2018-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jacqueline wilson #helped launch


The UK’s Book Aid International Opens ‘New Worlds Through Books’ Campaign

In a coordinated effort for the rest of the month, book charities Book Aid International and World Book Day are raising funds for the annual goal of a million donated books. The post The UK’s Book Aid International Opens ‘New Worlds Through Books’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coordinated effort


UK author Gleitzman unveiled as Australian children’s laureate

Children’s author Morris Gleitzman has said “young people need stories more than ever” following his appointment as Australian children’s laureate. Continue reading at The Bookseller

[ The Bookseller | 2018-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #australian children


PPC recognises 'standout' campaigns of 2017

Hodder’s Louise Swannell and Pan Macmillan’s Dusty Miller have been recognised for their “standout” campaigns for Erin Kelly’s He Said/ She Said and Adam Kay’s junior doctor diaries This is Going to Hurt at the PPC Annual Awards for 2017. Continue reading at The Bookseller

[ The Bookseller | 2018-02-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan #dusty miller #erin kelly


Facebook accused of violating city campaign finance law in Seattle

The election authority in Seattle says that Facebook has violated city finance laws. Regulations are in place that require the company to reveal who paid for campaign ads on the social network. The Seattle Ethics and Elections Commission is seeking information about advertising spending for city... Continue reading at Betanews

[ Betanews | 2018-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #campaign ads #local news #boost ahead #gdpr laws


DC Unveils Young Reader Graphic Novel Imprints

DC Entertainment has recruited a lineup of notable authors to produce stories for two new graphic novel imprints for young readers: DC Ink for teens and DC Zoom for middle graders. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc entertainment #young readers #dc zoom


LibreOffice 6 unveils OpenPGP support, ePUB filter and many more new features

The Document Foundation has unveiled LibreOffice 6.0 64-bit and LibreOffice 6.0 32-bit, a major new release of its open-source office suite for Windows, Mac and Linux. LibreOffice 6.0 adds a host of new and improved features, including support for OpenPGP signing and encryption, an ePUB filter... Continue reading at Betanews

[ Betanews | 2018-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #allowing users


Publishers Still Have Plenty of Questions Amidst Facebook’s Latest Pivot

Despite lingering uncertainties, systemic shifts over the past year offer a silver lining for magazine media. The post Publishers Still Have Plenty of Questions Amidst Facebook’s Latest Pivot appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2018-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post publishers #silver lining #magazine media


Foyles defies Crossrail works to post festive sales rise

Foyles’ sales were marginally up in value terms in December, despite the mini-chain being hit by a drop in footfall, which it said was a result of adverse weather and roadworks outside its flagship branch on Charing Cross Road in London. Continue reading at The Bookseller

[ The Bookseller | 2018-01-12 00:00:00 UTC ]
More news stories like this |