Publishers have big hopes that tablet editions will help offset what have been soft sales of their ink on paper magazines. But digital magazine sales have been slow to take off. Some are testing a new service that could help them get more out of their sales efforts, though. A New Jersey-based company called eMagazines.com is launching Sept. 22 with a network of websites that is designed to give publishers another outlet to promote their digital editions. Ads for the digital editions will run on the sites, with publishers paying a 20 percent commission for each sale thats generated by the ad. In an effort that could provide valuable information for publishers, the firm will also track the returns on the ads. The firm said it tracks how many people click on the ad, if they make a purchase, whether they buy a single copy or subscription, and which digital device they bought it on, such as Apples iPad or the Barnes & Noble Nook. The firm is run by the founders of Value Mags, an agent that sells discounted subscriptions. Among those testing the service are Popular Science publisher Bonnier Corp., Better Homes and Gardens publisher Meredith, and Maxim. Publishers have for years been able to measure the performance of print subscription sales efforts. But participants in the beta test said this was the first tool they were aware of that measured the effectiveness of digital magazine sales campaigns. Its another piece of the puzzle we havent had yet, said Gregg Hano,... Continue reading at 'AdWeek'
[ AdWeek | 2011-09-22 00:00:00 UTC ]
News tagged with:
#digital device
#apples ipad
#beta test
#consumer habits
#dominant player
#itunes store
In “Now Comes Good Sailing,” an anthology gathered by Andrew Blauner, famous writers including Pico Iyer, Lauren Groff and Amor Towles meditate on Thoreau’s influence. Continue reading at The New York Times
[ The New York Times | 2021-10-14 09:00:04 UTC ]
More news stories like this | News stories tagged with:
#lauren groff
#anthology
In “Those We Throw Away Are Diamonds,” Mondiant Dogon, a survivor of the Rwandan genocide, recounts a saga of horror, frustration and hope. Continue reading at The New York Times
[ The New York Times | 2021-10-12 09:00:07 UTC ]
More news stories like this | News stories tagged with:
#mondiant dogon
#memoir
Inventory shortages, staffing concerns, and ongoing challenges presented by Covid-19 have not slowed the sales of Bibles, books, and gifts, and Christian booksellers are thriving. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#christian booksellers
The Association of American Publishers released its final report on 2020 industry sales today and the figures show another flat year, with sales down 0.2% compared to 2019, slipping to $25.71 billion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#final report
#figures show
#flat year
#2% compared
#book publishing
Unit sales of print books dipped in the third quarter but are still up 11% for the year to date. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-08 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#book sales
Four literary agents share their experiences of departing esteemed firms and setting up on their own in the midst of the pandemic Continue reading at The Bookseller
[ The Bookseller | 2021-10-01 13:00:14 UTC ]
More news stories like this | News stories tagged with:
#literary agents
Helped by a number of hot new releases, unit sales of print books rose 3.2% in the week ended Sept. 25, 2021, over the comparable week in 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-10-01 04:00:00 UTC ]
More news stories like this |
Regulators have doubts that promises of consent-based data collection by digital publishers and advertisers is based on genuine user consent. The post IAB Europe suspends consent management firms as global privacy authorities signal tougher action appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2021-09-30 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#digital publishers
Led by new books by Bob Woodward and Amanda Gorman, unit sales of print books rose 3.2% last week over the week ended September 26, 2020 at outlets that report to BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-30 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#bob woodward
#amanda gorman
Penguin Random House is offering enhanced two-day shipping for independent booksellers starting October 1 and running through March 1, 2022. The company is waiving the minimum-retail-value requirement for orders. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-29 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#two-day shipping
#indie bookstores
#penguin random house
Unit sales of print books fell 3.6% in the week ended Sept. 18, 2021, from the comparable week in 2020, according to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-24 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#print sales
Unit sales of print books fell 3.6% last week compared to 2020. The pattern was a familiar one—higher fiction sales offset by declines in nonfiction. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#week compared
Another strong performance by adult fiction was not enough to prevent unit sales of print books from falling 1.2% last week compared to the week ended September 12, 2020, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-16 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#week compared
#strong performance
#adult fiction
#print books
Nick Davis, Herman Mankiewicz’s grandson, spent years doing research for “Competing with Idiots.” Continue reading at The Washington Post
[ The Washington Post | 2021-09-15 12:00:00 UTC ]
More news stories like this | News stories tagged with:
#spent years
A novel by Jai Chakrabarti follows two productions of a play staged decades apart as acts of resistance. Continue reading at The Washington Post
[ The Washington Post | 2021-09-14 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#jai chakrabarti
After encouraging sales despite bookshops’ closures in the first lockdown, the market in Ireland has responded remarkably well since, with sales of Non-Fiction and Children’s titles particularly solid. Continue reading at The Bookseller
[ The Bookseller | 2021-09-10 13:31:14 UTC ]
More news stories like this |
With all categories except adult fiction having declines, unit sales of print books fell 5.2% in the week ended September 4, 2021 from the comparable week in 2020 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-09 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#adult fiction
#print book
Amazon UK services paid £18.3m in corporation tax last year, up around 26% from £14.5m the year before, as sales soared by 64%. Continue reading at The Bookseller
[ The Bookseller | 2021-09-07 23:53:33 UTC ]
More news stories like this | News stories tagged with:
#sales continue
#corporation tax
#sales soared
Bristol arts hub and charity Knowle West Media Centre is seeking a writer who identifies as working-class to participate in a mini residency as part of the centre's Working Class Writers Festival. Continue reading at The Bookseller
[ The Bookseller | 2021-09-01 12:58:06 UTC ]
More news stories like this |
Revenue at Australian online book retailer Booktopia Group Limited has grown by 35% this year, soaring to $223.9m (£119m) from last year's $165.7m (£88m) and beating its forecasts for the full year to 30th June 2021. Continue reading at The Bookseller
[ The Bookseller | 2021-08-31 13:52:14 UTC ]
More news stories like this | News stories tagged with:
#full year
#online book