Facebook steps up competition with YouTube with ad-supported videos

Social network already has 4bn views a day of its native clips, but helping their creators to make money is its next ambitionVideos uploaded directly to Facebook are watched more than 4bn times a day according to the social network. Now it wants their uploaders to be able to make money from those videos.The social network is testing a new “suggested videos” feature in its news feed, which will see videos from partner publishers and creators recommended to Facebook users, with advertisements running in between them. Related: Youtube could be 'eclipsed' if Facebook video tackles piracy - Fullscreen boss Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2015-07-02 00:00:00 UTC ]
News tagged with: #facebook users #make money #4bn times #partner publishers

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Wood steps down at Templar

Bonnier-owned Templar today announced that creative director Amanda Wood is stepping down.... Continue reading at The Bookseller

[ The Bookseller | 2014-02-05 00:00:00 UTC ]
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Cole supports literacy among seafarers

Author Martina Cole showed her support for improving adult literacy with a visit to the Marine... Continue reading at The Bookseller

[ The Bookseller | 2014-02-05 00:00:00 UTC ]
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Time Inc. Ad Revenue Grows, but Only Because It Bought AmEx Publishing

Time Warner, the media company that owns HBO and the Warner Bros. film studio as well as Time Inc. for a few more months, surpassed analysts' estimates for both fourth-quarter revenue and profit in results reported on Wednesday.Excluding some items, earnings were $1.17 a share, the New... Continue reading at Advertising Age

[ Advertising Age | 2014-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fourth quarter #pay-tv providers #data compiled #york-based company #film studio #warner bros


Facebook’s Looming Role as Media Kingpin

While Facebook is positioning Paper as a way for publishers to better reach -- and, hopefully, monetize -- mobile readers, Paper may make publishers too dependent on Facebook for traffic. The meteoric rise of sites like Elite Daily, Upworthy and Viral Nova shows how social-savvy publishers can... Continue reading at Digiday

[ Digiday | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #substantial portion #elite daily #meteoric rise #make publishers


Facebook: 10 years of social networking, in numbers

Ten years today, the social networking giant has notched up some interesting numbers along the way• How Facebook became the world's biggest social network1.23bn monthly usersBy the end of 2013, Facebook boasted 1.23bn monthly active users worldwide, adding 170m in just one year. According to... Continue reading at The Guardian

[ The Guardian | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile advertising #$1bn #family guy


J.K. Rowling says she's had second thoughts about one of the 'Harry Potter' romances (+video)

In an interview conducted by 'Potter' actress Emma Watson, Rowling said she's wondered whether she should have paired two of the characters, Ron and Hermione, romantically. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #interview conducted #harry potter


Facebook, Google and Yahoo now say when the US government requests user content (update: Microsoft too)

Last week, the US government finally relented on letting technology companies publish more detail about national security requests; today, some bigger firms are taking advantage of the looser rules. Facebook, Google, LinkedIn and Yahoo have updated ... Continue reading at Engadget

[ Engadget | 2014-02-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #taking advantage


Why Publishers Need to Embrace Automated Ad Selling

The president of The Media Kitchen sees private marketplaces gaining traction with top publishers, and that's a good thing.The post Why Publishers Need to Embrace Automated Ad Selling appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #good thing #top publishers


'The Wizarding World of Harry Potter': Here's what to expect from the new theme park section (+video)

The new section of the Wizarding World of Harry Potter theme park at Universal Studios is expected to represent the Diagon Alley shopping area frequented by the wizarding world in the books. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #universal studios #harry potter #wizarding world


VIDEO: Costa winner 'shocked and delighted'

Nathan Filer, winner of the Costa Book of the Year with his debut novel The Shock of the Fall, says he was "shocked and delighted" as the announcement was made. Continue reading at BBC News

[ BBC News | 2014-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #costa book #nathan filer #costa winner


People Prefer Big, Interruptive Web Ads

So much for blending in.  While the online ad industry falls deeper in love with native ads that fade into the background of Web pages, consumers prefer ads that get in their face by taking over their computer screens. At least, that’s according to a new study on high-impact ads conducted by... Continue reading at AdWeek

[ AdWeek | 2014-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #web content #ad types #web publishers


If Facebook is like a disease, I don't mind getting infected

Facebook has been in the news over the past few days after a report suggested that the social network is spreading in a similar way to a virus. Like all epidemics, the report suggests, the rate of infection will ultimately drop off, leading to the suggestion that by 2017 the social network will... Continue reading at Betanews

[ Betanews | 2014-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paper published #report suggested


Adobe Digital Editions promises better DRM security, improved layout support

Adobe has released Adobe Digital Editions 3.0 on Windows and Mac, a major new version of its eBook manager. The tool, which helps users browse, organize and read both free and purchased eBooks in EPUB, PDF, and PDF/A formats, offers more secure DRM, improved PDF search tools and enhanced display... Continue reading at Betanews

[ Betanews | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #purchased ebooks #pdf files


BuzzFeed's Peretti: Mobile is a Better Ad Vehicle

The Web publishing world has been slightly panicked over the growth of mobile consumption—mostly because for individual sites, the just money isn't there. Mobile banners are seen as a lousy brand vehicle, which is why so many are rushing to native ads. BuzzFeed founder and CEO Jonah Peretti... Continue reading at AdWeek

[ AdWeek | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sold programmatically


Facebook to Brands: Post More Images

Brands have spent the past couple of years complaining the content they publish is rarely actually seen by users that like their pages. That's party because Facebook wants those brands to pay for ads, but also because it doesn't want them alienating users with annoying updates asking people to... Continue reading at Digiday

[ Digiday | 2014-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #past couple #images appeared


IPA gives support to Thema

The International Publishers Association (IPA) is giving its official backing to Thema, the new... Continue reading at The Bookseller

[ The Bookseller | 2014-01-20 00:00:00 UTC ]
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Inside Hearst’s Native Ad Strategy

In a signal of its deepening commitment to native advertising, Hearst Magazines launched a new native ad campaign yesterday for Lancôme on MarieClaire.com.The post Inside Hearst’s Native Ad Strategy appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native advertising


Why Publishers Are Enlisting Programmatic Ad Chiefs

A new senior role is rapidly emerging at the top of digital publishers’ sales organizations: the programmatic czar. Publishers initially approached programmatic advertising warily, concerned it would do little more than drive down their ad prices and further commoditize their inventory. That... Continue reading at Digiday

[ Digiday | 2014-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad prices #senior role #digital publishers


Atlantic Restructures, Supported by Allen & Unwin

Atlantic Books Limited has begun the year by announcing "a significant financial and organizational restructuring." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-01-14 00:00:00 UTC ]
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Former soldier wins Bodley Head/FT competition

An essay by a former British soldier has won a competition run by The Bodley Head and the... Continue reading at The Bookseller

[ The Bookseller | 2014-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bodley head