Facebook’s 2017 plans include buying original shows and rolling out a mid-roll ad product for media partners. But some news publishers feel like these initiatives won’t help them. The post Facebook’s latest video shift irks news publishers appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2017-03-02 00:00:00 UTC ]
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Such a service could go toe-to-toe against Amazon, Netflix, YouTube, and Spotify. Apple has been thinking about bundling together its growing menu of digital content and selling it in a single bundle for a competitive price. The subscription package, according to a new report from the... Continue reading at Fast Company
[ Fast Company | 2018-06-28 00:00:00 UTC ]
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“We’d rather keep ad-free content that promotes Chefclub products at the end rather than inserting the content with a Facebook ad. That’s much healthier.” The post How France’s top Facebook publisher Chefclub is growing commerce appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-26 00:00:00 UTC ]
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Publishers said Facebook is the hardest social platform to monetize, and Snapchat is the hardest in terms of video distribution. The post Digiday Research: Publishers rate YouTube as best platform for video, Snapchat not so much appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-26 00:00:00 UTC ]
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Archive of political content becomes batleground between publishers and platformsGeorge Orwell wrote in his essay Politics and the English Language: “In our age there is no such thing as ‘keeping out of politics’. All issues are political issues.” When Facebook constructed a new archive of... Continue reading at The Guardian
[ The Guardian | 2018-06-24 00:00:00 UTC ]
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The publisher grew registered users by 40 percent to 600,000 last year using machine learning and A/B testing. The post How Swiss news publisher NZZ built a flexible paywall using machine learning appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-19 00:00:00 UTC ]
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The publisher formed a six-person emerging platforms team to experiment with new products and features. The post Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-19 00:00:00 UTC ]
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Following Facebook’s algorithm change, media companies are turning to Instagram, which is also turning them back to Facebook, albeit in a different way. The post How publishers are bridging their Instagram and Facebook audiences appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-18 00:00:00 UTC ]
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Two new surveys suggest the public still value traditional news publishersWhen you try to imagine a media diet consisting only of retweets, random blogs or the Facebook posts of family and friends, you grasp the value of journalism created by professional media organisations. Traditional news... Continue reading at The Guardian
[ The Guardian | 2018-06-17 00:00:00 UTC ]
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Mark Thompson, left, the chief executive of The New York Times Company, with Thomas Friedman, a Times columnist, in 2016. At a panel discussion on Thursday, Mr. Thompson said Facebook uses algorithms that can mischaracterize news as partisan political content. Continue reading at The New York Times
[ The New York Times | 2018-06-15 00:00:00 UTC ]
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If publishers think Facebook would give them an exemption from its new political ad disclosure policy, they have another thing coming. The social network's Campbell Brown has rejected calls for publisher exemptions to the "paid for" label in a blog... Continue reading at Engadget
[ Engadget | 2018-06-14 00:00:00 UTC ]
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Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-13 00:00:00 UTC ]
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News organizations want Facebook to stop treating them like political and issues-based advertisers, claiming that the social network's new rules could negatively impact how the public views journalism.On Monday, media advocacy groups addressed a letter to CEO Mark Zuckerberg requesting that... Continue reading at Advertising Age
[ Advertising Age | 2018-06-12 00:00:00 UTC ]
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For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek
[ AdWeek | 2018-06-09 00:00:00 UTC ]
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Firm changes initial ad for ‘news credibility specialists’ to ‘news publisher specialists’Facebook has advertised for “news credibility specialists” to fact-check content that appears on its site, after accusations of bias and the ongoing controversy over fake news. Almost two years after the... Continue reading at The Guardian
[ The Guardian | 2018-06-08 00:00:00 UTC ]
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Google's vp of news says the company wants to enable the success of news publishers, but that direct payments come with pitfalls. The post ‘I feel optimistic about the future of news’: Google’s Richard Gingras says the company’s success depends on the health of publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-08 00:00:00 UTC ]
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Facebook is paying news publishers, but the terms show the power is still with the platform. The post The Rundown: With Watch news shows, Facebook still holds the cards appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-06-07 00:00:00 UTC ]
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Sing along with Facebook? The social network announced Tuesday that it is testing the ability for people to include music in the personal videos they create, and it introduced a new feature, Lip Sync Live. Facebook now has licenses through millions of songs through deals with music publishers... Continue reading at AdWeek
[ AdWeek | 2018-06-05 00:00:00 UTC ]
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Chartbeat is publishing new data today that shows that more mobile readers are coming to publishers’ sites and apps directly than from social. The post In the post-Facebook era, publishers see increase in direct traffic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-29 00:00:00 UTC ]
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Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-24 00:00:00 UTC ]
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At the Digiday Video Summit, publishers discussed the merits (and lack thereof) of Facebook, YouTube, Amazon, Netflix and Twitter. The post Publishers’ candid thoughts on video: ‘We’re a bunch of sheep’ appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-05-22 00:00:00 UTC ]
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