Facebook’s Jennifer Howard reveals best practices for engaging an audience with Facebook Watch

Jennifer Howard, Managing Director of Entertainment, Media, and Tech at Facebook, sits down with Ad Age Associate Publisher Heidi Waldusky to discuss how Facebook Watch is changing the way its 140 million daily users consume content—and how marketers can take advantage of it. A custom video series made possible by Facebook. Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-02 19:52:00 UTC ]
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Bookshops reveal favourite books of 2019 as Obama, Porter and Thunberg make the grade

Bookshops have revealed their favourite books of 2019 with books by Michelle Obama, Max Porter and Greta Thunberg among the shortlisted titles for the Books Are My Bag Readers Awards. Continue reading at The Bookseller

[ The Bookseller | 2019-10-02 12:48:18 UTC ]
More news stories like this | All news stories tagged with: #shortlisted titles #greta thunberg #max porter #michelle obama #favourite books

Mitchell novel and Fleabag extract revealed at Sceptre Salon

David Mitchell read from his new novel at a Sceptre Salon storytelling event last night, which also featured an exclusive extract from Phoebe Waller-Bridge’s highly sought-after "Fleabag" book. Continue reading at The Bookseller

[ The Bookseller | 2019-10-02 10:01:54 UTC ]
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With the Help of Washington, News Publishers Fight to Recapture Advertising Dollars From Facebook and Google

Rupert Murdoch, the executive chairman of News Corp and co-chairman of Fox Corp., who built his fortune in the newspaper Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-10-01 07:00:50 UTC ]
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Bloomsbury Children's reveals five new non-fiction titles for 2020

Bloomsbury Children’s will publish five new non-fiction titles in 2020, including three new books in the Fantastically Great Women series. Continue reading at The Bookseller

[ The Bookseller | 2019-09-30 04:13:51 UTC ]
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By hiding likes and video views, Facebook could force publishers to shift strategies

Facebook is running an experiment to hide "like" counts and other public-facing social scores in select markets. The social network confirmed Friday that it started hiding like, reaction and video view counts in a limited test across the social network as part of an effort to improve the... Continue reading at Advertising Age

[ Advertising Age | 2019-09-27 20:39:27 UTC ]
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Facebook hiding likes and video views could force publishers to shift strategies

Esports makes a deal with Nielsen to measure its audience

The esports industry, notorious for its lack of reliable streaming viewer figures, is trying to get its act together and provide third-party ratings to make its broadcasts attractive for rights buyers and advertisers. Companies like Tencent Holding Ltd.’s Riot Games and World of Warcraft’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-26 18:44:54 UTC ]
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Yellow Kite reveals four new titles for 2020 list

Yellow Kite has revealed four new titles it has acquired for its 2020 list with a programme that covers the "emotional, physical and spiritual needs of our readers", according to publisher Liz Gough. Continue reading at The Bookseller

[ The Bookseller | 2019-09-25 19:17:39 UTC ]
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2019 Faber Andlyn Prize winners revealed

The winners of the Faber Andlyn Prize for undiscovered BAME writers and illustrators have been revealed, with Sarah Christou and Simji Park taking the top illustration gong while the writing award went to Nadia Attia and Ayesha Braganza. Continue reading at The Bookseller

[ The Bookseller | 2019-09-24 21:43:16 UTC ]
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‘It’s found money’: YouTube stars look for ways to expand to Facebook

Digital publisher Jellysmack is working with YouTube stars to use its tools to tailor their videos for Facebook and Snapchat. The post ‘It’s found money’: YouTube stars look for ways to expand to Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-09-24 04:01:07 UTC ]
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Facebook rolls out more ‘playful’ ad formats: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Facebook’s... Continue reading at Advertising Age

[ Advertising Age | 2019-09-20 10:00:00 UTC ]
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For Diasporic Writers, Nostalgia is a Powerful Tool For Engaging Home

The summer before my freshman year, a kind family friend gave me a crash course in cultural awakening. She loaded me up with Fuentes, Martí, and Cortázar—all names tethered to any Latin American literature syllabus worth its salt. But it was the works of Gabriel García Márquez that stood out to... Continue reading at Literrary Hub

[ Literrary Hub | 2019-09-20 08:48:41 UTC ]
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TV and radio plans revealed to mark publication of Jess Phillips book

Monoray is to launch an extensive publicity campaign to promote Jess Phillips MP’s new book. Continue reading at The Bookseller

[ The Bookseller | 2019-09-19 21:53:36 UTC ]
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In the story of a mass shooting, ‘Bloomland’ reveals the bloody tapestry of a beleaguered nation

John Englehardt’s use of the second-person perspective creates an aching immediacy. Continue reading at The Washington Post

[ The Washington Post | 2019-09-16 17:06:06 UTC ]
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FT and McKinsey Business Book of the Year Award shortlist revealed

Six books are in the running for the £30,000 FT and McKinsey Business Book of the Year Award, with former winner Raghuram Rajan returning to the shortlist. Continue reading at The Bookseller

[ The Bookseller | 2019-09-16 07:08:32 UTC ]
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Edward Snowden’s memoir reveals some (but not all)

From his refuge in Russia, the wanted spy looks back on the controversy he caused Continue reading at The Economist

[ The Economist | 2019-09-13 04:00:00 UTC ]
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Secrecy measures for Testaments revealed: Printers subjected to airport-style security

Margaret Atwood’s follow-up to The Handmaid’s Tale was subject of intense media scrutiny and—as its publisher and agent reveal—repeated hacking attacks and tight security processes. Continue reading at The Bookseller

[ The Bookseller | 2019-09-13 02:10:01 UTC ]
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Trump watches TV. Trump stars on TV. Trump is TV.

Review of 'Audience of One: Donald Trump, Television, and the Fracturing of America' by James Poniewozik Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 17:00:17 UTC ]
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UK Kindle Storyteller Award shortlist revealed

Amazon has revealed the third annual UK Kindle Storyteller Award shortlist after receiving more entries than ever before. Continue reading at The Bookseller

[ The Bookseller | 2019-09-12 14:05:43 UTC ]
More news stories like this | All news stories tagged with: #kindle