Facebook moving non-promoted posts out of news feed in trial

New system could destroy smaller publishers if implemented, after journalists report drop in organic reach – but users will still see their friends’ postsFacebook is testing a major change that would shift non-promoted posts out of its news feed, a move that could be catastrophic for publishers relying on the social network for their audience.A new system being trialled in six countries including Slovakia, Serbia and Sri Lanka sees almost all non-promoted posts shifted over to a secondary feed, leaving the main feed focused entirely on original content from friends, and adverts. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2017-10-23 00:00:00 UTC ]
News tagged with: #organic reach #major change #original content

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A Facebook Tweak Gives Publishers a Traffic Boost

Facebook has altered its newsfeed algorithm, which is turning out to be great news for online publishers. Major sites say the social network has driven more referrals in the past month than ever before.The post A Facebook Tweak Gives Publishers a Traffic Boost appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2013-12-02 00:00:00 UTC ]
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EU Privacy Proposal Could Limit Data Use by Google, Facebook

The European Commission's call today for stronger data privacy protections could help the web's biggest data collectors like Google and Facebook fight data requests from the U.S. government.As expected, the Commission published a collection of recommendations for stronger data protections,... Continue reading at Advertising Age

[ Advertising Age | 2013-11-27 00:00:00 UTC ]
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People on the Move | 11.26.13

Hearst Magazines Digital Media has appointed Tom Kirwan to the new role of vice president, national sales and key accounts. Kirwan was previously vice president of digital sales for Time Inc. Branded Solutions. Continue reading at Folio Magazine

[ Folio Magazine | 2013-11-27 00:00:00 UTC ]
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David Hyde Launches Superfan Promotions

Former DC Entertainment and Random House publicity executive David Hyde plans to launch Superfan Promotions, a new publicity and marketing firm aimed at supporting traditional authors as well as a new generation of comics and graphic novel creators. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-25 00:00:00 UTC ]
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Facebook Drives Massive New Surge Of Traffic To Publishers

Facebook has sent unprecedented levels of traffic to publishers across the internet in recent months, a dramatic and unexpected increase affecting a large range of sites serving a wide variety of content. According to data from the BuzzFeed Networ ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-21 00:00:00 UTC ]
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Horobin and Corbett promoted at Simon & Schuster

James Horobin has been appointed as group sales, marketing and publicity director at Simon &... Continue reading at The Bookseller

[ The Bookseller | 2013-11-19 00:00:00 UTC ]
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Washington Post Co. Renamed Graham Holdings Company to Mark Sale of Newspaper

The Washington Post Co. announced Monday that it will change its name to Graham Holdings Company, acknowledging the Oct. 1 sale of the company’s flagship newspaper and several other publishing businesses to Amazon.com founder Jeffrey P. Bez ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-18 00:00:00 UTC ]
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News Briefs: Week of November 18, 2013

Follett lays off 570 bookstore employees and more in this week's publishing news briefs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-15 00:00:00 UTC ]
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Inquirer/Daily News Publisher Bob Hall Keeps His Job

A judge on Thursday rejected a request to remove Robert J. Hall from his post as publisher of the company that owns the (Philadelphia) Daily News, Inquirer and Philly.com. Philadelphia Common Pleas Judge Patricia McInerney is still consideri ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-15 00:00:00 UTC ]
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Strange Ads Promote an Author Who Isn't Real and a Book That Doesn't Exist

IFC's upcoming The Spoils of Bablyon, a comedy miniseries that spoofs serious miniseries, is based on a book that seems to be sold out in Hudson News stores around the country. The problem with keeping the book in stock, though, is that there were never any printed copies. Eric Jonrosh (and the... Continue reading at AdWeek

[ AdWeek | 2013-11-15 00:00:00 UTC ]
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News Corp., Wall Street Journal owner, reports 3% lower revenue

Media mogul Rupert Murdoch's publishing company News Corp. swung to a profit in its fiscal first quarter -- its first financial reporting period as a stand-alone company -- but revenue slipped nearly 3%.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-11-12 00:00:00 UTC ]
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The More Social Media and Cable Change the News, the More Things Stay the Same

The media-industrial complex loves nothing so much as an anniversary -- especially a grim anniversary. Considering that the assassination of President John F. Kennedy is an event that not only radically transformed our nation but the media itself, it's no surprise that the 50th anniversary of... Continue reading at Advertising Age

[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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News Corp. Revenue Falls in Inaugural Quarter as Ads Suffer

News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Revenue fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year... Continue reading at Advertising Age

[ Advertising Age | 2013-11-12 00:00:00 UTC ]
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News Corp. revenue falls as ads decline

News Corp., the publisher of newspapers such as the Wall Street Journal and New York Post, reported a 2.8% decline in first-quarter revenue, hurt by shrinking demand for print advertising.Sales fell to $2.07 billion in the period, which ended on Sept. 30, down from $2.13 billion a year earlier,... Continue reading at Crains New York

[ Crains New York | 2013-11-12 00:00:00 UTC ]
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News Corp Reports 3 Percent Drop in Revenue in First Quarter

News Corp, the recently spun off publishing side of Rupert Murdoch’s media empire, reported that its revenue fell in the first quarter of its fiscal 2014, due to lower advertising revenue and foreign exchange fluctuations. The company re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-11-12 00:00:00 UTC ]
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Amazon and Facebook: Family members speak out

Amazon CEO Jeff Bezos's wife MacKenzie defends Bezos and Amazon, while Facebook CEO Mark Zuckberg's sister Randi expresses ambivalence about social media. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-11-06 00:00:00 UTC ]
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Perseus Posts 'Strong' Fiscal 2013 Results

The Perseus Books Group had “strong” financial results for the fiscal year ended June 30, 2013, results which “surpassed our budgeted goals,” company CEO David Steinberger wrote to Perseus' 675 employees. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-05 00:00:00 UTC ]
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Digital Printing Moves Beyond the Long Tail

There have been great advances in short-run digital printing (SRDP) and print-on-demand (POD) technologies over the last decade. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-11-02 00:00:00 UTC ]
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Instagram Rolls Out In-Stream Ads As Facebook Seeks to Boost Mobile Revenue

Instagram's cautious roll-out of its in-stream ads is now underway.U.S. users who open the app in the coming week will see an "educational ad" from Instagram itself, according to a blog post. Confirmed advertisers to follow it are Adidas, Ben & Jerry's, Burberry, General Electric, Levi's,... Continue reading at Advertising Age

[ Advertising Age | 2013-10-25 00:00:00 UTC ]
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