Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook users... Continue reading at 'Los Angeles Times'
[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
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Next Thursday will see the largest gathering of book marketing professionals this year as 170... Continue reading at The Bookseller
[ The Bookseller | 2012-06-13 00:00:00 UTC ]
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Faber has appointed Leah Thaxton to the role of children's publisher, moving from her post of... Continue reading at The Bookseller
[ The Bookseller | 2012-06-12 00:00:00 UTC ]
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Waterstones has today (12th June) launched a buy-one-get-one-half-price (BOGOHF) Summer Reading... Continue reading at The Bookseller
[ The Bookseller | 2012-06-12 00:00:00 UTC ]
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The Friends of the Kensal Rise Library has written to All Souls College to ask it to consider... Continue reading at The Bookseller
[ The Bookseller | 2012-06-11 00:00:00 UTC ]
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Sales were “crazy, crazy,” at Sal Ali’s grocery and news shop in Manhattan, where issues of Time magazine featuring a controversial cover on attachment parenting were selling off the rack. It was the rack, of course, that generated so much interest for the May 21 cover story, illustrated with an... Continue reading at AdWeek
[ AdWeek | 2012-06-04 00:00:00 UTC ]
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The Book Marketing Society has announced the shortlists for its inaugural Best Marketing Campaign... Continue reading at The Bookseller
[ The Bookseller | 2012-05-29 00:00:00 UTC ]
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In the heyday of print advertising, the rules seemed simpler. Competition from television, radio, and other forms advertising was a factor, but each medium was distinct—with its own attributes, value propositions, and measurements. The Web changed all that. Along with the suicidal dilemma of... Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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#print advertising
Three titles have been picked from both Random House Children’s Books and Templar for... Continue reading at The Bookseller
[ The Bookseller | 2012-05-24 00:00:00 UTC ]
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Despite a bill partially designed to stop this effort, the United States Post Service will move forward with its 9-month modified consolidation plan. The first step will consolidate 48 locations this summer, with larger-scale consolidation to follow at the start of 2013. Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-18 00:00:00 UTC ]
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#move forward
Library campaigners in Kensal Rise have barricaded the doors to prevent council staff from... Continue reading at The Bookseller
[ The Bookseller | 2012-05-16 00:00:00 UTC ]
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A campaign for The Power of Three by H L Dennis, the first book in the Secret Breakers series... Continue reading at The Bookseller
[ The Bookseller | 2012-05-04 00:00:00 UTC ]
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Online retailer Fishpond.co.uk is looking to build relationships with publishers large and small... Continue reading at The Bookseller
[ The Bookseller | 2012-05-04 00:00:00 UTC ]
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#publishers large
Surrey County Council's decision to remove paid staff from 10 of its libraries has been... Continue reading at The Bookseller
[ The Bookseller | 2012-05-03 00:00:00 UTC ]
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Target, the first brick-and-mortar store to sell the Kindle, will soon pull Amazon’s popular e-reader from its shelves. Continue reading at AllThingsD
[ AllThingsD | 2012-05-02 00:00:00 UTC ]
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Time Inc. reports a loss in both advertising and subscription revenue in the first quarter of 2012. Ad revenue decreased five percent (equivalent to $19 million), with subscription revenue down two percent (valued at $6 million). Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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Cosmopolitan for Latinas will arrive on newsstands May 1, Hearst Magazines announced Wednesday, and it promises to show why the publisher has launched another print title at a time when many magazines are struggling to grow. The debut issue of the women's lifestyle spinoff will carry 52 pages of... Continue reading at Crains New York
[ Crains New York | 2012-04-26 00:00:00 UTC ]
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Cornerstone has appointed Pan Macmillan marketing director Rebecca Ikin as divisional marketing... Continue reading at The Bookseller
[ The Bookseller | 2012-04-25 00:00:00 UTC ]
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Foyles has strengthened its marketing team and made a series of changes to its bookshop staffing... Continue reading at The Bookseller
[ The Bookseller | 2012-04-24 00:00:00 UTC ]
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#marketing team
Bloomsbury executive director Richard Charkin clashed with Audible c.e.o. Donald Katz over the... Continue reading at The Bookseller
[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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Barnes & Noble is strengthening its relations with UK publishers and app developers in the... Continue reading at The Bookseller
[ The Bookseller | 2012-04-10 00:00:00 UTC ]
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