Facebook moves to block offensive terms from targeted advertising campaigns

Advertisers on Facebook no longer can use offensive search terms such as “Jew hater” and “how to burn Jews” to target specific audiences, the company said Wednesday. The new policy comes a week after ProPublica published a story demonstrating how advertisers could reach thousands of Facebook users... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2017-09-21 00:00:00 UTC ]
News tagged with: #facebook moves #facebook users #propublica published

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MJ launches marketing campaign for Marian Keyes

Penguin division Michael Joseph has launched a major marketing campaign to support the paperback... Continue reading at The Bookseller

[ The Bookseller | 2013-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marian keyes


Holroyd: PLR move 'both relief and irritation'

Biographer Michael Holroyd has described the government's compromise over the future of the... Continue reading at The Bookseller

[ The Bookseller | 2013-03-27 00:00:00 UTC ]
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L,B celebrates McCall Smith with digital campaign

Little, Brown is celebrating the 15th anniversary of Alexander McCall Smith’s The No 1... Continue reading at The Bookseller

[ The Bookseller | 2013-03-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital campaign #15th anniversary


Newspaper Advertising In China Is Being Affected By New Media, Too

A switch to online content among newspaper readers in the U.S. has put pressure on the profits of publishers of traditional newspapers such as the New York Times. The same trend is affecting traditional newspaper publishers in Greater China, too. Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater china #newspaper advertising #online content #newspaper readers #traditional newspapers


DK moves into narrative non-fiction

Dorling Kindersley is taking a new direction, publishing a list of narrative non-fiction books... Continue reading at The Bookseller

[ The Bookseller | 2013-03-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #narrative non-fiction #dorling kindersley


Pomegranate Press Makes the Move From California to Oregon

After 45 years in Northern California, Pomegranate Press is moving its warehouse and offices to a 100,000 sq. ft. building in Portland, Ore.— both as a cost-saving measure and as a means of returning to an urban environment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #northern california #cost-saving measure


Ollard moves to S&S

Simon & Schuster has announced the appointment of Mark Ollard as finance director, beginning... Continue reading at The Bookseller

[ The Bookseller | 2013-03-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #mark ollard #finance director


RH US alters controversial terms for digital lists

Random House US has adjusted its proposed terms for authors with Random House's new digital... Continue reading at The Bookseller

[ The Bookseller | 2013-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #random house


New award targets Scandinavian crime fiction

A new prize for Best Scandinavian Crime Novel of the Year, the Petrona Award, has announced its... Continue reading at The Bookseller

[ The Bookseller | 2013-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scandinavian crime


How Bookshop Windows Can Support Digital Promotion Campaigns

Dressing bookshop windows is a dying art, but if done with a sense of theatre, it can be a stepping stone to a digital campaign – one that the public unknowingly runs for you. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookshop windows #stepping stone #digital campaign


New UK Ebook Platform to Allow Readers to Share Titles via Facebook

In the UK a new ebook platform Boosh will allow readers to share an ebook with a fellow Facebook user to read for free after its read and deleted from their own account. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-03-07 00:00:00 UTC ]
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German Copyright Law Targets Google Links

A bill broadening protections for news publishers was approved by the Bundestag, but critics said the measure did not go far enough. Continue reading at The New York Times

[ The New York Times | 2013-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishers


Integrating Social Marketing Into Brand Campaigns

Social marketing isn’t close to peaking yet, but it’s already a part of almost every conversation between brands and marketers. Close to 90 percent of advertisers are using some form of it, according to a recent Nielsen study. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #brand campaigns


Children's book sales boosted by half-term break

Sales of books for children surged in the UK last week, as schools broke for the spring half-term... Continue reading at The Bookseller

[ The Bookseller | 2013-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #schools broke


Sarah Clarke moves to Pan Macmillan

Waterstones’ publisher liaison manager Sarah Clarke will leave the chain to join Pan... Continue reading at The Bookseller

[ The Bookseller | 2013-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


Crown moves to Mumsnet

Guardian Books Online editor Sarah Crown has left her role and will shortly start as editor for... Continue reading at The Bookseller

[ The Bookseller | 2013-02-19 00:00:00 UTC ]
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Facebook Eying Movies, Books, TV as Next Dominant Social Content

Outside of photos and status updates, Facebook's original shareable content was game activity. So-and-so just planted a new crop, etc. Next Facebook rolled out the Like button, and news articles became popular. Then Facebook debuted its Open Graph in fall 2011 so that someone could listen to a... Continue reading at AdWeek

[ AdWeek | 2013-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big fish


Amazon Moves Closer to Selling Used Ebooks

Amazon has patented a technology that allows customers to sell their previously read ebooks, audiobooks, music and movies in the same way that they can now sell print books, DVDs, and CDs. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-02-12 00:00:00 UTC ]
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Amazon 'to put advertising on Kindles'

Amazon is reportedly readying an advertising push for displays on Kindle e-readers after pitching... Continue reading at The Bookseller

[ The Bookseller | 2013-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reportedly readying #kindle e-readers


Fears for long-term over 20p ebooks

Concerns are mounting among publishers, booksellers and authors about the long-term impact of the... Continue reading at The Bookseller

[ The Bookseller | 2013-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #20p ebooks