Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead of every 500 words, according to the rep. They will also soon be able to sell Facebook-only campaigns for the first time—they had been required to couple Instant Articles sales with inventory from other websites—which means publishers can offer Instant Articles ads to brands at premium prices. Publishers should welcome the tweaks. Some have complained that Facebook's original policies made it difficult to get as much revenue as they could from simply publishing articles on their proprietary websites. According to Facebook, publishers earn 100 percent of revenue from ads they sell or a smaller percentage if they choose to tap into the Facebook Audience Network platform. In addition to more ad-focused updates, Facebook will now let publishers manually control the links to editorial content on their own websites which will open on the mobile Web rather than in Facebook's iPhone or Android apps. While all iPhone users have been able to access Instant Articles since October, the feature is still being rolled out to Android users. The changes come as Facebook, which began testing Instant Articles in May, works to better accommodate the more than 100 publishers running stories on a daily basis. The feature seems to... Continue reading at 'AdWeek'
[ AdWeek | 2015-12-10 00:00:00 UTC ]
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Publishers need to look to how self-published authors price their ebooks, improve the quality of... Continue reading at The Bookseller
[ The Bookseller | 2012-01-25 00:00:00 UTC ]
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Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller
[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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In order to automate the workflow and offer solutions for publishers who have to do more with less, email service provider Contactology and content management system creator Metro Publisher have partnered to offer publishers a simpler solution for e-newsletter management. Continue reading at Folio Magazine
[ Folio Magazine | 2011-08-03 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 09/06/2011 - 15:17 Publishing Scotland has launched its Company Development Project, calling for applications from small- and medium-sized publishing companies. The initiative, hosted by Publishing Scotland and partly funded by Creative... Continue reading at The Bookseller
[ The Bookseller | 2011-06-09 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 22/02/2011 - 09:00 Publishing Scotland chief executive Marion Sinclair has urged Scottish publishers to look abroad for opportunities, likening the current situation in digital publishing to "the Wild West". Speaking yesterday [21st... Continue reading at The Bookseller
[ The Bookseller | 2011-02-22 00:00:00 UTC ]
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This week, Microsoft started rolling out the Windows 11 2024 update, but it quickly became clear that the company was far more eager to unveil new features for its Copilot AI and Copilot+ AI PCs. In this episode, Devindra and Cherlynn chat about Microsoft's current AI priorities, and what it... Continue reading at Engadget
[ Engadget | 2024-10-04 11:30:26 UTC ]
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Fondazione LIA's new APACE: 30 million Europeans await the EU Accessibility Act, but will publishers be there for them? The post Europe’s APACE: Only 1 in 4 Publishers Produce Accessible Ebooks appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-10-02 23:48:06 UTC ]
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Increasing number of black authors forced to self-publish or promote work on social media, says Selina BrownThe founder of a book festival celebrating black authors has said they are “forced” to pave their own way into the publishing world because of a lack of diversity within the... Continue reading at The Guardian
[ The Guardian | 2024-10-02 16:06:33 UTC ]
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Perfect Bound is connecting publishers and printers on a global scale—using one remarkably efficient platform. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-30 04:00:00 UTC ]
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There is nothing wrong with mining content for data, but it has to be properly regulated and creators must be compensatedJustine Roberts is the CEO of MumsnetAfter nearly 25 years as a founder of Mumsnet, I considered myself pretty unshockable when it came to the workings of big tech. But my jaw... Continue reading at The Guardian
[ The Guardian | 2024-09-28 07:00:09 UTC ]
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The Association of American Publishers honors a Belarusian publishing house working from Poland in exile for the freedom to publish. The post Freedom to Publish: AAP Awards Belarus’ Januškevič Press appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2024-09-27 21:18:27 UTC ]
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Blizzard is diving into the StarCraft shooter well once again, after two previous titles were canceled. This information comes from a forthcoming book about the developer by games journalist Jason Schreier and was discussed during a recent IGN podcast. This time around, veteran developer Dan Hay... Continue reading at Engadget
[ Engadget | 2024-09-27 15:39:50 UTC ]
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Following an August 9 ruling by the Eighth Circuit Federal Court of Appeals, a coalition of publishers, authors, and advocates has filed a new complaint seeking to strike down the sweeping book ban provision in Iowa’s controversial law, SF 496. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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English-language publishers face unique challenges, and enjoy distinct advantages, in Francophone Quebec. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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The Association of Canadian Publishers says indies are under pressure due to rising costs and stagnant book prices. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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In her new role at the top of Simon & Schuster Canada, Nicole Winstanley wants to create a culture of inclusion. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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Publishers in Canada hope changes at Indigo will revitalize the Canadian market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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PW Talks with Lawrence Schimel, host of Frankfurt’s second annual children’s publishing conference. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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The Canadian Independent Booksellers Association is gathering steam and growing its membership. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-27 04:00:00 UTC ]
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