Facebook has been running publishers’ content through Instant Articles for about a year, and now it’s letting some of them test newsletter sign-up messages. The New York Times and Washington Post are among those who are participating. The test seems addressed at the concern publishers have about their ability to build a relationship with their readers in a platform environment. The post Facebook is letting publishers use Instant Articles to collect e-mail newsletter signups appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-03-02 00:00:00 UTC ]
News tagged with:
#post facebook
A West Virginia news publisher has filed an antitrust suit against Google and Facebook, who dominate the online ad market Continue reading at ABC News
[ ABC News | 2021-01-29 23:10:00 UTC ]
More news stories like this | News stories tagged with:
#antitrust suit
#news publisher
Fairlight Books has acquired world rights to Lynda Clark’s debut short story collection Dreaming in Quantum and Other Stories. Continue reading at The Bookseller
[ The Bookseller | 2021-01-19 04:48:26 UTC ]
More news stories like this | News stories tagged with:
#fairlight books
#lynda clark
#world rights
DMGT says quarterly print advertising down 69% and digital income down 17% The publisher of the Daily Mail, Mail on Sunday, the i and Metro is to cut up to 100 roles as the coronavirus pandemic continues to hammer the newspaper and magazine industry.Daily Mail & General Trust, which also... Continue reading at The Guardian
[ The Guardian | 2020-08-13 11:23:11 UTC ]
More news stories like this | News stories tagged with:
#daily mail
#magazine industry
#making cuts
#commercial operations
#publishing arm
Industry Dive, New York magazine and The New Yorker share tips on boosting open rates, engaging readers and evaluating success in email. The post “The Inbox Is the New Doorstep,” As Newsletters Evolve, Publishers Adapt Their Tactics appeared first on Eddie & Ozzie Awards. Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with:
#industry dive
#york magazine
Offering publishers direct relationships with their readers, on their own terms, email newsletters remain as vital as ever in the platform age. But a relatively old tool can still be adapted to new purposes, and concurrent with the rise of the self-contained, narrative newsletter, publishers... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with:
#sunday mornings
#in-depth features
#subscriber lists
#significant amount
#workflow challenges
#concerted effort
#balancing act
#ground rules
#promotional messaging
#rigorous eye
#pretty limited
#delayed gratification
#easy-to-digest showcase
#highly effective
#paid subscriber
Offering publishers direct relationships with their readers, on their own terms, email newsletters remain as vital as ever in the platform age. But a relatively old tool can still be adapted to new purposes, and concurrent with the rise of the self-contained, narrative newsletter, publishers... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-21 21:51:05 UTC ]
More news stories like this | News stories tagged with:
#sunday mornings
#in-depth features
#subscriber lists
#significant amount
#workflow challenges
#concerted effort
#balancing act
#ground rules
#promotional messaging
#rigorous eye
#pretty limited
#delayed gratification
#easy-to-digest showcase
#highly effective
#paid subscriber
In less than one week, a campaign by a coalition of civil rights groups aimed at encouraging businesses to pause advertising on Facebook's platforms has already achieved some tangible results. Last Thursday, the digital ad agency 360i, a Dentsu Group subsidiary whose clients include Burberry,... Continue reading at Folio Magazine
[ Folio Magazine | 2020-06-23 18:20:35 UTC ]
More news stories like this | News stories tagged with:
#marketing spend
#vox media
#ad dollars
#public interest
#entire industry
#digital content
#hearst
#digital media
Being a book publisher comes with a set of tough moral responsibilities. You provide livelihoods for authors and booksellers, your hiring decisions can greatly influence how UK culture is shaped, and you’re also a company with a duty of care towards your staff. Sometimes these duties come into... Continue reading at The Bookseller
[ The Bookseller | 2020-06-23 03:23:48 UTC ]
More news stories like this | News stories tagged with:
#free speech
#open letter
#jk rowling
#book -
#children’s book
#book publisher
Hodder & Stoughton is releasing a new collection of stories from Rosamunde Pilcher, to be published two years after the author died in early 2019. Continue reading at The Bookseller
[ The Bookseller | 2020-06-11 02:01:56 UTC ]
More news stories like this | News stories tagged with:
#author died
#hodder
"You make short-term cuts, you rightsize the teams and then you build it back up, but that’s what we’ve been doing for years," said one global magazine publisher executive. The post ‘Never let a good crisis go to waste’: Publishers set for a second wave of layoffs appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-06-08 04:02:00 UTC ]
More news stories like this | News stories tagged with:
#publishers set
#magazine publisher
Sphere is publishing a collection of essays providing "a new non-fiction take on the Covid-19 pandemic". Titled A Little Light, it contains contributions from journalists including the science editors of both the Times and the Telegraph. Continue reading at The Bookseller
[ The Bookseller | 2020-04-17 00:13:49 UTC ]
More news stories like this | News stories tagged with:
#essay collection
#coronavirus pandemic
#covid-19 pandemic
As the lines between journalism and advertising become increasingly blurred, media companies must be on high alert for potential pitfalls around the failure to properly disclose sponsored content. The proper characterization of content as commercial advertising, and the proper disclosure of... Continue reading at Folio Magazine
[ Folio Magazine | 2020-01-09 00:40:34 UTC ]
More news stories like this | News stories tagged with:
#clear message
#digital age
Three new collections — by D.H. Lawrence, Emmanuel Carrère and Greg Gerke — highlight the power of the form. Continue reading at The Washington Post
[ The Washington Post | 2019-12-19 19:00:00 UTC ]
More news stories like this | News stories tagged with:
#emmanuel carrre
Rebellion Publishing has snapped up a new collection of stories featuring fictional detective Sexton Blake. Continue reading at The Bookseller
[ The Bookseller | 2019-12-15 15:57:24 UTC ]
More news stories like this | News stories tagged with:
#rebellion publishing
Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-10 17:16:21 UTC ]
More news stories like this | News stories tagged with:
#news partnerships
#campbell brown
#news publisher
Late last year, Facebook’s head of news partnerships, Campbell Brown, told any news publisher who would listen that publishers should not rely on Facebook to play a major role in their business plans or strategies. Yet for most of this year, Facebook has acted as one of the most predictable... Continue reading at Digiday
[ Digiday | 2019-12-10 05:01:35 UTC ]
More news stories like this | News stories tagged with:
#news partnerships
#campbell brown
#major role
#referral traffic
#news publisher
Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with:
#profits fell
#anthony crupi
#silicon valley
#final season
#parting gift
#hearst
Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
More news stories like this | News stories tagged with:
#extensively covered
#dark side
#measure audiences
#wide range
#driving forces
#machine learning
#hearst
News Corp has reached a deal to let Facebook Inc. feature headlines from The Wall Street Journal and other Dow Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-10-21 14:49:53 UTC ]
More news stories like this | News stories tagged with:
#news corp
Facebook provided an update on an initiative it is testing, in which it partnered up digital publishers with creators and public figures with established communities on the social network to create exclusive video content for its Facebook Watch video destination. The test began in the U.S.... Continue reading at AdWeek
[ AdWeek | 2019-10-15 16:45:31 UTC ]
More news stories like this | News stories tagged with:
#public figures
#digital publishers