Facebook Audience Network Added a Rewarded Video Option for Game Publishers

Facebook Wednesday introduced an ad format for its Facebook Audience Network mobile ad network designed specifically for game publishers. The social network said in a blog post that McKinsey projects ad spending by the gaming sector to reach $6.9 billion by 2019, adding that research from game engine Unity found that 78 percent of game... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-28 00:00:00 UTC ]
News tagged with: #ad format

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EIBF denies link with Publish America

Written By: Charlotte Williams Publication Date: Tue, 16/08/2011 - 08:45 The Edinburgh International Book Festival has said it has no relationship with print-on-demand publisher Publish America, after the US firm sent letters to its mailing list of authors promising their books will be... Continue reading at The Bookseller

[ The Bookseller | 2011-08-16 00:00:00 UTC ]
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Laura Frerer-Schmidt Named Publisher of Women’s Health

Laura Frerer-Schmidt has been named publisher with Rodale’s Women’s Health magazine. Slated to begin her new position on September 6, Frerer-Schmidt comes from Self magazine, where she was associate publisher. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #womens health #named publisher #associate publisher


Publishers "lax" on physical quality of books - Daunt

Written By: Lisa Campbell Publication Date: Mon, 15/08/2011 - 15:49 Waterstone’s m.d. James Daunt has accused publishers of being “lax” in not paying enough attention to the physical quality of books while warning bricks and mortar bookshops will not survive unless they are good enough. read more Continue reading at The Bookseller

[ The Bookseller | 2011-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #accused publishers #james daunt #warning bricks #mortar bookshops


Here's What An iPad Looked Like in 1994 (Video)

A clip from 17 years ago, where a newspaper publisher predicts the rise of Apple's tablet, and the future of newspaper industry. Guess which forecast panned out? Continue reading at AllThingsD

[ AllThingsD | 2011-08-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper industry


Apple and US publishers face agency lawsuit

Written By: Philip Jones Publication Date: Wed, 10/08/2011 - 09:40 FIve US publishers and Apple have been named in a US lawsuit alleging the companies "illegally fix prices of electronic books" and that the five publishers "forced Amazon to abandon its discount pricing and adhere to a new... Continue reading at The Bookseller

[ The Bookseller | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #electronic books #agency model


AppWatch : A Look at What Publishers are Launching in the Mobile Space

Move Over Rubik's Cube ... There's a New, Addicting Puzzle in Town App: Esquire's Hardest Puzzle Ever Produced by: Esquire magazine (Hearst) Price: First level and sponsor level are free; next four levels cost $4.99 (total) to... Continue reading at Publishing Executive

[ Publishing Executive | 2011-08-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile space


Tablets More Effective Than E-Readers in Ad Engagement

In a new study released by Gfk MRI Starch Advertising Research, the collected data finds users are more likely to engage with magazine advertisements on tablets than on the e-reader platform. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study released #e-reader platform


Bonnier Tops, Up 12 Percent In Ad Pages for First Half 2011

January to June 2011 saw mixed results for major publishers’ ad page results. Bonnier’s 29 titles experienced the highest growth out of six major publishers included in a set of data from MagazineRadar; Conde Nast, Hearst, Hearst-owned Hachette, Time Inc. and Meredith Corporation ad pages were... Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad pages #mixed results #conde nast


Consumer Ad Pages Flat in First Half 2011

In the first half of 2011, the magazine industry was abuzz with news of the latest digital editions, Apple’s subscription mandates for publishers selling their wares through the App Store and those stepping away from Apple’s model to go the HTML route for app offerings. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine industry #publishers selling #app store


Amazon quietly launches Kindle networking site

Written By: Lisa Campbell Publication Date: Mon, 08/08/2011 - 15:39 Amazon.com has launched a social networking site for Kindle users to discuss and share notes on ebooks. The site, called kindle.amazon.com, allows users to set up profile pages, make notes on the ebooks they read and share... Continue reading at The Bookseller

[ The Bookseller | 2011-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle users #profile pages #make notes


Publishers need to "stand firm" against digital giants

Written By: Graeme Neill Publication Date: Mon, 08/08/2011 - 16:08 Literary agent Andrew Wylie has said publishers need to "stand firm" in the face of digital companies like Amazon and Apple or risk being locked into an insupportable business model that is unable to reward writers. In an... Continue reading at The Bookseller

[ The Bookseller | 2011-08-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #stand firm #digital giants #digital companies #literary agent #digital distributors


Phonics rules "hurting publishers"

Written By: Caroline Horn Publication Date: Fri, 05/08/2011 - 14:16 Companies that publish phonics material have warned overseas sales are being lost as a result of a government listing of ‘approved’ phonics programmes. Last month the Department for Education published a new, slimmed-down list... Continue reading at The Bookseller

[ The Bookseller | 2011-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers


Why Did Facebook Buy Push Pop Press?

The purchase sets off speculation about publishing ambitions at Facebook, and puts renewed focus on its highly-anticipated iPad app. Continue reading at PC World

[ PC World | 2011-08-04 00:00:00 UTC ]
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Data Shot: Consumer Weeklies Out-Page Monthly Mags for Ads

Weekly and bi-weekly magazines proved to be more agile in the first half of 2011 than their monthly counterparts, posting a 1.3 percent gain in ad pages, according to MagazineRadar. Monthly magazines’ ad pages only increased .3 percent during the same period. Continue reading at Folio Magazine

[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data shot #ad pages


Indie publishers ready digital editions and reprints after Booker fillip

Written By: Charlotte Williams Publication Date: Wed, 27/07/2011 - 09:10 The smaller publishers whose titles have been selected for the Man Booker longlist, including Seren Books, Sandstone Press and Oneworld, are preparing to reprint the titles and release digital versions to meet the... Continue reading at The Bookseller

[ The Bookseller | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #smaller publishers #sandstone press


Publishing Revenue Slips 3.2 Percent for MSLO in Second Quarter

Martha Stewart Living Omnimedia, Inc. reported revenue of $54.9 million for the second quarter of 2011 compared to $55.3 million during the same period last year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reported revenue


Paperback Publishers Quicken Their Pace

A new-releases display at the Elliott Bay Book Company in Seattle contains both paperbacks and hardcovers. Now publishers often don't wait the traditional year before bringing out paperbacks. Continue reading at The New York Times

[ The New York Times | 2011-07-27 00:00:00 UTC ]
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Leather to be published by Amazon Encore

Written By: Philip Jones Publication Date: Tue, 26/07/2011 - 08:50 Stephen Leather's bestselling ebooks The Basement and Once Bitten are to be republished under Amazon.co.uk's Encore programme. He will join other indie writers such as Joe Konrath who have been picked by the initiative, which... Continue reading at The Bookseller

[ The Bookseller | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon encore #bestselling ebooks #published books #indie writers #reader reviews #hodder stoughton


AOL Ad Sales Boss Jeff Levick Out

Looks like it's shake-up time again at AOL. In a memo to AOLers today, CEO Tim Armstrong announced a batch of management changes. The latest major casualty of AOL’s continuing comeback? Ad sales boss Jeff Levick, one of Armstrong’s earliest hires who joined the company from Google in 2009. “Jeff... Continue reading at AdWeek

[ AdWeek | 2011-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #helped lead #panel discussion #ned brody #digital content


Flipboard Partners with Condé to Launch Ads

Social reading app Flipboard has struck a deal with Condé Nast to display full-page ads in several of the publisher’s titles. Starting today, readers of the New Yorker on Flipboard’s iPad app will begin seeing branded content from American Express throughout the virtual magazine. In October, a... Continue reading at AdWeek

[ AdWeek | 2011-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #limited number #vice president #digital sales #print editions