Social reading app Flipboard has struck a deal with Condé Nast to display full-page ads in several of the publishers titles. Starting today, readers of the New Yorker on Flipboards iPad app will begin seeing branded content from American Express throughout the virtual magazine. In October, a second round of ads from Lexus will appear in Bon Appétit, Wired, and the New Yorker, with additional mags to be added throughout 2011. Using a revenue share model, Flipboard will manage inventory and Condé Nast will maintain its direct relationships with advertisers, according to a press release announcing the partnership. There will be a limited number of ad pages offered, and each will link to the brands website or Facebook page. In many cases, people often look to magazines for the advertising, Flipbook CEO Mike McCue told paidContent. Thats not the case with web ads. It has a lot to do with the format of online ads. The fact that the ads are eating into the content whether its a skyscraper or a pop-up. With our ads, it will have a similar look and feel to whats in a magazine. In a lot of ways, it will be regarded simply as additional content. Josh Stinchcomb, vice president of digital sales for Condé Nast Media Group, also sees the app as a way to connect Condés digital and print editions. We see the Flipboard ad program as an extra cross-marketing vehicle, he told PaidContent. This is about being where our readers are and bringing our advertisers along with us.... Continue reading at 'AdWeek'
[ AdWeek | 2011-07-25 00:00:00 UTC ]
From Classroom to Conference: Insights from the American Literary Translators Association Meeting in Milwaukee, by Daria Shchukina From the Road [email protected] Wed, 11/13/2024 - 13:36 Photo by Daria ShchukinaUniversity of Oklahoma student Daria... Continue reading at World Literature Today
[ World Literature Today | 2024-11-13 19:36:48 UTC ]
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Veen Bosch & Keuning, the largest publisher in the Netherlands, has confirmed plans to trial the use of artificial intelligence to assist in translation of commercial fictionA major Dutch publisher plans to trial translating books into English using artificial intelligence.Veen Bosch &... Continue reading at The Guardian
[ The Guardian | 2024-11-04 17:43:58 UTC ]
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The Urban Resource Institute, which says it is the country’s largest provider of shelter services for domestic violence survivors and their families, has contracted with the city since the organization’s inception in 1980.But two recent policy changes have transformed the group into a growing... Continue reading at Crains New York
[ Crains New York | 2024-09-16 10:03:16 UTC ]
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In the latest example of a troubling industry pattern, NVIDIA appears to have scraped troves of copyrighted content for AI training. On Monday, 404 Media’s Samantha Cole reported that the $2.4 trillion company asked workers to download videos from YouTube, Netflix and other datasets to develop... Continue reading at Engadget
[ Engadget | 2024-08-05 20:49:43 UTC ]
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Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek
[ AdWeek | 2023-11-30 19:30:00 UTC ]
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When Mike Sotelo, vice president of digital content and experience at ad agency Alma, experimented with OpenAI's generative artificial intelligence tool GPT-3 in Spanish earlier this year, it wasn't long before he came across a language gap. Sotelo entered two prompts: "How does a guey [a... Continue reading at AdWeek
[ AdWeek | 2023-11-13 21:00:00 UTC ]
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In addition to music and podcasts, Spotify has recently been working to cement its presence in the audiobook space. Today, the company announced Premium users in the US will be able to stream 15 hours of free audiobook content monthly as a part of their subscription.... Continue reading at Engadget
[ Engadget | 2023-11-08 19:20:00 UTC ]
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When you browse Apple Books for your next audiobook, you might come across a few titles with a note that says they were "Narrated by Apple Books." That's because the tech giant has released a catalogue of titles that make use of its new AI-powered digital narration service. The company said the... Continue reading at Engadget
[ Engadget | 2023-01-05 13:10:59 UTC ]
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The news publishing company said it thought the breach affected a “limited number” of accounts. Continue reading at The New York Times
[ The New York Times | 2022-02-05 00:27:33 UTC ]
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Hacking of emails at Murdoch company raises fears for safety of journalists’ confidential sourcesJournalists working for Rupert Murdoch’s News Corp have had their email accounts hacked in what the company believes was an espionage operation linked to China, raising fears for the safety of... Continue reading at The Guardian
[ The Guardian | 2022-02-04 14:17:42 UTC ]
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PW sat down with Christy Ottaviano, vice president and publisher of Christy Ottaviano Books, to talk about her new eponymous imprint, the type of books she wants to publish, and what she's planning for the year to come.(Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-01-11 05:00:00 UTC ]
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A former book editor and agent, she got her first movie studio job, at United Artists, when she was 48. She insisted on being hired as a vice president. Continue reading at The New York Times
[ The New York Times | 2021-08-11 20:23:42 UTC ]
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The front-page article in the Murdoch tabloid claimed that copies of a children’s book by the vice president were given to migrant children as part of a “welcome kit.” Continue reading at The New York Times
[ The New York Times | 2021-04-29 12:20:17 UTC ]
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In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of... Continue reading at Digiday
[ Digiday | 2021-03-10 02:00:00 UTC ]
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Led by the megabestseller 'Midnight Sun' and 'The Return,' sales at Hachette Book Group jumped 19.2% in the quarter ended September 30, 2020, over the comparable period in 2019. Digital sales also had solid gains in the period. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-11-05 05:00:00 UTC ]
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A 55% increase in digital sales plus higher online revenue led to a 10% increase in sales while pre-tax profits more than doubled at Bloomsbury in the six-month period ended August 31, 2020. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-10-27 04:00:00 UTC ]
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Figures for last year show sales of £6.3bn, up 20% on 2015, but the Publishers Association says sector needs government support to weather coronavirusBook sales in the UK hit record levels in 2019, driven by a surge in audiobook and nonfiction titles, according to new figures released as... Continue reading at The Guardian
[ The Guardian | 2020-07-21 23:01:08 UTC ]
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High-end regional magazine publisher Modern Luxury Media parted ways with several employees in a restructuring earlier this month, including at least seven editors-in-chief, Folio: has learned. Those who have exited the company since the start of July include the editors-in-chief at both San... Continue reading at Folio Magazine
[ Folio Magazine | 2020-07-14 13:28:14 UTC ]
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HarperCollins has triumphed in a heated six-publisher auction for the debut novel by Nita Prose, the pen name for vice president and editorial director at Simon & Schuster in Canada, Nita Pronovost. Continue reading at The Bookseller
[ The Bookseller | 2020-06-25 11:27:10 UTC ]
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Welbeck has appointed Kim Brown, formerly of Parragon Books, as vice president of sales and marketing for North America. Continue reading at The Bookseller
[ The Bookseller | 2020-06-18 18:08:56 UTC ]
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