Facebook Audience Network Added a Rewarded Video Option for Game Publishers

Facebook Wednesday introduced an ad format for its Facebook Audience Network mobile ad network designed specifically for game publishers. The social network said in a blog post that McKinsey projects ad spending by the gaming sector to reach $6.9 billion by 2019, adding that research from game engine Unity found that 78 percent of game... Continue reading at 'AdWeek'

[ AdWeek | 2017-06-28 00:00:00 UTC ]
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Has Social Media Made Search-Driven Publishing Less Relevant?

The growing importance of social media, coupled with the powerful wrath of Google, have shaken the once-hot world of cheap search-driven publishing. About.com recently dumped its CEO. Yahoo’s $100 million acquisition of Associated Content (now Yahoo Voices) has yielded a network of 700,000... Continue reading at AdWeek

[ AdWeek | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #necessarily viewed #selling point #horizon media #founders left #team monitors #fans react #specific characters #smart strategy


Culture committee publishes inquiry evidence

Six hundred pages of written submissions to the library inquiry being held this week by the... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
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Self-published author society prepares to launch

A non-profit body representing the interests of self-published authors will launch this spring... Continue reading at The Bookseller

[ The Bookseller | 2012-02-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published authors


AA Publishing scoops Dan Kieran

AA Publishing is continuing to acquire narrative travel titles, buying up The Idle Traveller by... Continue reading at The Bookseller

[ The Bookseller | 2012-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #aa publishing #idle traveller


VIDEO: International festival of comic books

Comic book fans gather in the French city of Angouleme to celebrate the 39th international festival of comic books. Continue reading at BBC News

[ BBC News | 2012-02-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international festival #comic books #french city


VIDEO: Amazon expects low growth for late 2011

Amazon has been pushing into new markets with products like the Kindle ebook, but investors are worried that the expansion is coming at the expense of profits. Continue reading at BBC News

[ BBC News | 2012-01-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle ebook


HC enhances Game of Thrones

HarperCollins has announced publication of an enhanced ebook of bestseller Game of Thrones by... Continue reading at The Bookseller

[ The Bookseller | 2012-01-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #enhanced ebook


Apple’s iBooks Author app attracts publishers

Independent publishers have welcomed the launch of Apple’s iBooks Author self-publishing... Continue reading at The Bookseller

[ The Bookseller | 2012-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #independent publishers


Ig Publishing Marks a Decade

Founded in 2002 by the husband and wife team of Robert Lasner and Elizabeth Clementson, Brooklyn independent Ig Publishing is celebrating its 10th anniversary against all the odds. The house debuted with For Fuck’s Sake, a novel by Lasner, which did so well at the time, Lassner said, “We both... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #10th anniversary


App Development Strategies for Small to Medium-Sized Publishers

Keeping pace with the dramatic changes on the smartphone and tablet front is no small feat for any publisher, but doing so presents a particular challenge for smaller companies without a safety net of funds for experimentation with platforms that are at once in their infancy and yet increasingly... Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small feat #medium-sized publishers #keeping pace #safety net


Milbank appointed Octopus publishing director

Octopus has appointed Richard Milbank, previously non-fiction publishing director at Atlantic... Continue reading at The Bookseller

[ The Bookseller | 2012-01-25 00:00:00 UTC ]
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33Across Acquires Publishing Data Gold Mine Tynt

Facebook may be the biggest social network on the planet, but social ad targeting firm 33Across says it now has the distinction of managing the world’s largest social and interest graph. The company was set to announce today that it has acquired San Francisco-based publishing sharing tool Tynt,... Continue reading at AdWeek

[ AdWeek | 2012-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #coming months #senior analyst #forrester research


Roth-Ey made 4th Estate/HarperPress publisher

HarperCollins group digital director David Roth-Ey has been appointed executive publisher of 4th... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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Round joins HC as associate publisher

Cornerstone marketing director Claire Round will leave the company to join HarperCollins as the... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #associate publisher #join harpercollins


'Agile' publishing at Digital Book World

Publishers may be falling out of love with apps, but they need to fall in love with their... Continue reading at The Bookseller

[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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Polar Mobile Raises $6 Million For HTML5-Based Publishing Platform, MediaEverywhere

Polar Mobile, a digital media platform provider that builds apps for some of the biggest media companies, today announced it has secured an additional $6 million in funding. The new round, led by growth equity firm Georgian Partners, joins more than ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #today announced


Media Decoder: 'Hunger Games' Book Sales Bode Well for the Film

The actress Jennifer Lawrence in a scene from the movie adaptation of "The Hunger Games." Continue reading at The New York Times

[ The New York Times | 2012-01-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media decoder #hunger games #movie adaptation


US Online Ad Spending to Top Print by $5.7 Billion in 2012

U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine

[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content creators


Ammo Books: Publishing in Small, Medium, and Large

For an indie publisher to launch its first line with a $300 art book takes guts and vision, but that’s what Ammo Books’ founders Paul Norton and Steve Crist did in 2006 when they published 3,000 copies of Gonzo by Hunter S. Thompson and sold out in less than a year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-01-20 00:00:00 UTC ]
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Washington Post Invites Readers To Subscribe To Staff On Facebook

Today, Mark S. Luckie — the founder of 10,000 Words, and now full-time social media guy at WaPo – invited readers to subscribe to its staff on Facebook. He wrote: Looking to connect with Washington Post reporters and writers on F ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-01-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #invited readers