Facebook is being more blunt about the fact that marketers are going to have to pay for reach.If they haven't already, many marketers will soon see the organic reach of their posts on the social network drop off, and this time Facebook is acknowledging it. In a sales deck obtained by Ad Age that was sent out to partners last month, the company states plainly: "We expect organic distribution of an individual page's posts to gradually decline over time as we continually work to make sure people have a meaningful experience on the site."It's a big shift from the stance Facebook took a year ago, when agencies including GroupM called out the fact that posts published by clients were being seen by fewer of their fans. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-12-05 00:00:00 UTC ]
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There's no better time to read horror short stories than October. With Halloween fast approaching, dive into these 20 spooky tales. Continue reading at Book Riot
[ Book Riot | 2022-10-17 10:31:00 UTC ]
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Heartland Fall Forum in St. Louis was, booksellers and exhibitors reported, the most exciting regional in years, with an influx of young and BIPOC booksellers giving the show a boost of energy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-17 04:00:00 UTC ]
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Screen sizes! Storage! Lighting! With prices ranging from $100 to $350, some features might prove more valuable than others. I don’t want to spoil the punchline of this article, but Amazon’s Kindle e-reader lineup runs from inexpensive to expensive. And with the introduction of the latest... Continue reading at Fast Company
[ Fast Company | 2022-10-14 08:05:00 UTC ]
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Netflix's ad-supported tier finally has a release date, and it's now clear just what sacrifices you'll have to make to get a lower price. The new "Basic with Ads" plan will be available November 3rd at 12PM Eastern for $7 per month. It will initially be available to viewers in 12 countries,... Continue reading at Engadget
[ Engadget | 2022-10-13 17:45:26 UTC ]
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Barnes & Noble is currently holding a huge Buy One, Get One 50% Off sale applied to hundreds of titles, both in store and online. Continue reading at Book Riot
[ Book Riot | 2022-10-13 17:01:37 UTC ]
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Heartland Fall Forum, the 10th joint show co-hosted by the Midwest Indie Booksellers and Great Lakes Indies Booksellers associations, kicked off yesterday evening in St. Louis with a raucous awards ceremony. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-13 04:00:00 UTC ]
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Kindle e-readers are already on sale for Prime Day, but the offer just got sweeter if you're looking to buy more than one. Amazon is offering an additional $20 off if you buy two of the latest Kindle Paperwhite or Kindle Oasis devices, including variants like the Kids models. You can get a... Continue reading at Engadget
[ Engadget | 2022-10-12 13:30:31 UTC ]
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The business news publisher Bloomberg Media will stop serving open-market third-party programmatic display advertising on both its website and mobile app, beginning Jan. 1, 2023, according to chief executive officer Scott Havens. The publisher will also discontinue its use of vendors whose... Continue reading at AdWeek
[ AdWeek | 2022-10-11 09:54:39 UTC ]
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Sotheby’s describes 17th-century Cervantes editions as a ‘once in a lifetime’ opportunity for collectorsOne day in the early 1930s, a young Bolivian diplomat named Jorge Ortiz Linares walked into the illustrious Maggs Bros bookshop in London to ask if they might have a particularly fine edition... Continue reading at The Guardian
[ The Guardian | 2022-10-06 13:44:15 UTC ]
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Landover, Md.-based audiobook publisher RBmedia has continued its push in the international market with the acquisition of John Verlag’s German-language audiobook catalog. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-06 04:00:00 UTC ]
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HarperCollins has acquired Maine independent publisher Cider Mill Press. Cider Mill will become part of the HarperCollins Focus group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-04 04:00:00 UTC ]
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With marketing ploys that are just transaction schemes extended into a digital space, marketers are falling behind the innovation pack. Continue reading at Advertising Age
[ Advertising Age | 2022-09-22 09:30:00 UTC ]
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Rowman & Littlefield has acquired the adult division of Maine's Tilbury House Publishers in a deal that adds 70 regional titles to R&L's list. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
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Booksellers appreciated the mix of big and small and regional and national publishers who made the trip to Tacoma for the Pacific Northwest Booksellers Association fall trade show. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-22 04:00:00 UTC ]
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In the first half of 2022, consumers bought more ebooks per capita and paid more for them, offsetting a smaller buyers' base. The post Germany’s Ebook Market January to June: ‘Slight Growth’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-09-21 22:30:20 UTC ]
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Friendship is such a universal and central theme to all of our lives, that picking just a small number of the best short stories about such a broad theme is always going to be a challenge. However, the following stories are by some of the finest masters of the short […] Continue reading at Interesting Literature
[ Interesting Literature | 2022-09-21 14:00:43 UTC ]
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Near summer's end in the Northern Hemisphere, NPD's Kristen McLean sees the US market 'bucking uncertainty in the wider economy.' The post NPD BookScan: US Print Book Market Shows a ‘Strong August Performance’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-09-13 00:21:46 UTC ]
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Titles for many tastes: a posthumous memoir by Michael K. Williams, a new recording of an 18th-century romance and a sweeping African novel Continue reading at The Washington Post
[ The Washington Post | 2022-09-10 11:00:03 UTC ]
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Authors and publishers’ organisations have also called on the new government to support author visits to schools and to introduce an online sales taxNew prime minister Liz Truss should abolish “the last remaining tax on reading”, ensure schools have funding for author visits and invest in... Continue reading at The Guardian
[ The Guardian | 2022-09-07 08:06:33 UTC ]
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Scholastic has acquired Learning Ovations, the creator of A2i (Assessment to Instruction)—a literacy screening, progress monitoring and assessment, and instructional planning system for classrooms and community organizations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-06 04:00:00 UTC ]
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