Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device. Search for "Ad Age" under "Skills" in the Alexa app.What people are talking about todayEurope just pushed through another reform to rein in Google, Facebook and Big Tech. European Union lawmakers "have endorsed an overhaul of the bloc's two-decade old copyright rules, which will force Google and Facebook to pay publishers for use of news snippets and make them filter out protected content," Reuters reports. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2019-03-27 00:00:00 UTC ]
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Too little information is available to aspiring writers in the UK regarding literary agents, argues Harry Bingham, so a movement has started to bring transparency. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2014-09-18 00:00:00 UTC ]
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#aspiring writers
#literary agents
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It's September which means school is back in session. Here are 10 books that take place at schools or primarily involve the lives of teachers and students. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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The founder of Canada's Scotiabank Giller Prize announced yesterday that the prize purse will double, to C$140,000. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-17 00:00:00 UTC ]
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A year after its launch, ebook subscription service Oyster, has added tens of thousands of titles, scores of new publishers and appears to be attracting more subscribers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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#e-book subscription
Personal magazine company Flipboard is rolling out a trial program incorporating video ads into its users’ news streams beginning today. The program launches with eight notable brands: Jack Daniels, Gucci, Chrysler, Lufthansa, Conrad Hotels & Resorts, Principal Financial Group, Woodford... Continue reading at AdWeek
[ AdWeek | 2014-09-15 00:00:00 UTC ]
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#exclusive content
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Google has added one more to its growing collection of packaged-goods marketing executives -- Julie Eddleman, who was the top U.S. media executive of the biggest U.S. advertising spender, Procter & Gamble Co.Jodi Allen, VP-North America brand of P&G and Ms. Eddleman's boss, has assumed... Continue reading at Advertising Age
[ Advertising Age | 2014-09-12 00:00:00 UTC ]
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#procter gamble
#kantar media
#key role
#rising star
Journalism is expensive. As big publishers close bureaus and slash staff, they're leaving major areas and big issues uncovered. And crowd funding platform Beacon has been quietly picking up some slack. The post A Kickstarter for journalism enters the big leagues appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-09-11 00:00:00 UTC ]
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#big leagues
The social network is testing a feature that allows users to set their published posts to be deleted at a specific time. Continue reading at BBC World
[ BBC World | 2014-09-11 00:00:00 UTC ]
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#published posts
Facebook recently revealed some of the books that users picked most often when participating in a meme about what books 'stayed with you.' Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-09-11 00:00:00 UTC ]
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#top picks
What Facebook's news recommendations feature could mean for publishers, advertisers. The post Facebook drops hints that it’s eyeing content recommendation, too appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-09-09 00:00:00 UTC ]
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Google has reached an agreement with a group of photographers to settle charges involving its scanning project. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-08 00:00:00 UTC ]
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#scanning project
What titles most shaped the site's readers? Harry Potter, To Kill A Mockingbird, The Lord of the Rings—and the Bible. Continue reading at The Atlantic
[ The Atlantic | 2014-09-08 00:00:00 UTC ]
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#harry potter
European periodical and online publishers have urged the European Commission to reject Google’s latest proposal to settle an antitrust case.The commitments proposed by Google would not stop the company’s “abusive promotion of its own services,” the publishers said in their response, sent to the... Continue reading at PC World
[ PC World | 2014-09-04 00:00:00 UTC ]
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#european commission
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Technology can be daunting for users of a certain age, but Intel and AARP are offering help with a simple-to-use tablet.The RealPad tablet is aimed at users who are 50 and older, the age range for AARP membership, and shy of technology. Simplicity is key: The tablet provides quick access to... Continue reading at PC World
[ PC World | 2014-09-04 00:00:00 UTC ]
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#age range
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#social networks
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So you've got "a friend" who is a social media addict. They check in to every location, Instagram every meal, even use "hashtag" in conversation. Well, Buffer can help them keep their social media feeds flowing with content without chaining them to a phone or laptop. The way Buffer works is... Continue reading at PC World
[ PC World | 2014-09-03 00:00:00 UTC ]
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#twitter posts
#real life
AddThis on Thursday rolled out three recent hires to its publisher team, drawing from e-commerce software startup Spree Commerce, as well as tech news sites Mashable and Tech Cocktail. The Vienna-based company, which provides social widgets, web content analytics and other tools for online... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2014-08-29 00:00:00 UTC ]
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#thursday rolled
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For the Win has had success driving referral traffic from Facebook’s trending topics, a feature that, despite becoming a mainstay on Facebook, remains an afterthought for some self-styled “viral publishers.” The post How Facebook plays content gatekeeper appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-08-28 00:00:00 UTC ]
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#trending topics
Now that eBooks have enabled anyone to be a published author, more would-be scribes are submitting their work directly through digital storefronts like Kindle Direct Publishing. Yet even with this radical change in the book industry, the e-publishing process is hardly simple. In fact the... Continue reading at PC World
[ PC World | 2014-08-27 00:00:00 UTC ]
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#google docs
#published author
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Reducing the click-bait clutter is just the latest in a series of alterations aimed at filtering the news feed for quality. It looks like long-form publishers have something to celebrate. Sponsor content by Parse.ly. The post Why publishers should cheer Facebook’s click-bait crusade appeared... Continue reading at Digiday
[ Digiday | 2014-08-27 00:00:00 UTC ]
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Click-bait articles are rife online. Countless websites ply a trade in leading headlines designed to lure readers in, giving as little away as possible as an encouragement to click through. A virtual prick-tease, if you will. Sometimes the click is worth it, but all too often the article --... Continue reading at Betanews
[ Betanews | 2014-08-26 00:00:00 UTC ]
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#lure readers
#magazine websites