ESPN The Magazine to abandon print, go web-only

ESPN The Magazine is now the latest publication to abandon print. Regular editions of the monthly will cease after the September release of “The Body Issue” and the publication will go online-only, Walt Disney Co.’s ESPN said in a statement. “Consumer habits are evolving rapidly, and this requires ESPN to evolve as well,” the statement said. “The only change here is that we are moving away from printing it on paper and sending it in the mail.” The move is part of a broader shake-up in sports media. Meredith Corp. has been trying to sell Sports Illustrated after taking over the magazine as part of its acquisition of Time Inc.; licensing company Authentic Brands Group LLC is a leading contender to buy SI, The Wall Street Journal reported last week. More broadly, magazines have been abandoning their print editions to cut costs, helping them cope with the loss of advertising revenue to tech giants like Facebook and Google. Condé Nast’s Glamour announced in November that it would end its regular print publication. Sports magazines also are facing increased competition from digital upstarts such as Bleacher Report, SB Nation, The Athletic, Deadspin and The Ringer. ESPN said its data shows “the vast majority of readers already consume our print journalism on digital platforms, and this approach will maximize our reach and impact.” ESPN The Magazine published its first issue in 1998 as a print offshoot of Disney’s successful cable sports network. Former ESPN President John... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-04-30 00:00:00 UTC ]

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George Orwell is out of copyright. What happens now?

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Nielsen Will Overhaul Video Measurement, Creating Single, Cross-Media Offering

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[ AdWeek | 2020-12-08 11:00:33 UTC ]
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Layoffs Hit The Athletic as Numerous SB Nation Staffers Accept Buyouts

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Coronavirus fundraiser: Help support photographers with these incredible prints

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Rolling Stone Launches IGTV Concert Series In Response to COVID-19

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Playboy Shutters Print Magazine After 66-Year Run

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7 Tips for Publishers to Build Quality Experiences

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Australia’s fires are a climate reckoning for the Murdoch press

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Vice Media to acquire Refinery29 in drive for female audiences

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TIME Names New Sales, Marketing Leads | People on the Move

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[ Advertising Age | 2019-06-24 21:32:18 UTC ]
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