Brand says it ‘missed mark’ after being accused of racism in campaign promoting body lotionDove has apologised after publishing an advert on its Facebook page which showed a black woman turning into a white woman. The brand was accused of racism over the online advertising campaign and it later admitted it had “missed the mark” with an image posted on Facebook.Dove apologised for 'racist' Facebook advert showing a black woman turning white after using @Dove lotion. pic.twitter.com/NGXyhnGuBZENOUGH!IS ENOUGH!@Dove Needs to be an example of black boycott worldwide!!!They need to see the power of the black and brown money powerOkay, Dove...One racist ad makes you suspect.Two racist ads makes you kinda guilty. pic.twitter.com/hAwNCN84h2 Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2017-10-08 00:00:00 UTC ]
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Jonathan Cape will publish the unfinished novel The Hanging Garden by Australian author Patrick... Continue reading at The Bookseller
[ The Bookseller | 2012-02-09 00:00:00 UTC ]
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To address the growing need for accountability in digital marketing, GfK MRI has launched a syndicated service called Starch Digital. Continue reading at Folio Magazine
[ Folio Magazine | 2012-02-09 00:00:00 UTC ]
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Headline has secured world rights to an autobiography and two novels by N-Dubz and “X-... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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Crime and thriller authors, almost all American, make up every one of the top 10 most borrowed... Continue reading at The Bookseller
[ The Bookseller | 2012-02-03 00:00:00 UTC ]
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They say everything is bigger in Texas, and that certainly held true for the issues facing librarians at the American Library Association’s 2012 Midwinter Meeting, held January 20–24 in Dallas. In a climate of stretched budgets, ever-more-complex technology, copyright and legislative issues, and... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-27 00:00:00 UTC ]
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Autumn Publishing has acquired the UK rights for 12 books based on CiTV character Olly The Little... Continue reading at The Bookseller
[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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Gareth Brookes' The Black Project has won Myriad Editions' first competition for a... Continue reading at The Bookseller
[ The Bookseller | 2012-01-24 00:00:00 UTC ]
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U.S. online ad spending is set to eclipse that of print this year by 15.5 percent, according to eMarketer, suggesting that the long-awaited print-to-digital inflection point may now be here for both content creators and marketers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-21 00:00:00 UTC ]
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In a new study undertaken by comScore to support the release of a new digital ad measurement solution, the company found that 31 percent of ads are delivered, but not seen by consumers. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-20 00:00:00 UTC ]
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The emergence of author podcasts as a viable and entertaining marketing tool is apparent in the success of three such efforts originating from literary Web sites on the West Coast: Brad Listi’s the Nervous Breakdown, Tom Lutz’s Los Angeles Review of Books, and Tyson Cornell’s company Rare Bird... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-13 00:00:00 UTC ]
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Best known for its hunting boots, which according to a recent report in the Associated Press have ousted Uggs and Crocs as the must-have footwear on college campuses, 100-year-old L.L.Bean has begun hitting the books, hard. The family-owned retailer, which reported net sales of $1.44 billion in... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-13 00:00:00 UTC ]
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Random House editor-at-large Rebecca Carter is to join Janklow & Nesbit as an agent. After... Continue reading at The Bookseller
[ The Bookseller | 2011-12-14 00:00:00 UTC ]
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In a major magazine publisher first, Condé Nast launched a private advertising exchange for select digital clientele. Partnering with service provider AdMeld, inventory from Condés entire digital portfolio was available at the time of the exchanges launch. Continue reading at Folio Magazine
[ Folio Magazine | 2011-12-08 00:00:00 UTC ]
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Little, Brown non-fiction publishing director Tim Whiting has sealed two "strong" deals... Continue reading at The Bookseller
[ The Bookseller | 2011-12-02 00:00:00 UTC ]
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Digital royalty rates paid to authors by publishers are increasing, though there remains... Continue reading at The Bookseller
[ The Bookseller | 2011-11-25 00:00:00 UTC ]
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Two mystery book experts go head-to-head on the topic of male and female writers and characters in the genre. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-11-18 00:00:00 UTC ]
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For the past five years publishers have talked about the need to consolidate trade showsand lower their costs. A struggling economy, the increased power of Amazon, and the erosion of print book sales to ebooks have only accelerated calls for change from not only publishers but from some... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-11-18 00:00:00 UTC ]
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Martini Media, which serves a network of 1,000 publisher sites in lifestyle and business, is launching a series of multimedia advertising programs including bringing rich media to niche sites. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-17 00:00:00 UTC ]
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Adweek has partnered with Toronto-based technology company Shiny Ads to create the new Adweek Self-Serve Ad platform. The service now lets anyone upload a 300 x 250 banner ad and secure a set number of impressions for as little as $500. This will allow marketers with any size budget to speak... Continue reading at AdWeek
[ AdWeek | 2011-11-15 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Mon, 14/11/2011 - 15:15 The Teeside village of Great Ayton is proposing a tax increase in the parish precept in order to save its library, threatened by North Yorkshire county council (NYCC) funding cuts. read more Continue reading at The Bookseller
[ The Bookseller | 2011-11-14 00:00:00 UTC ]
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