‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to late 19th century, that marketplace was so big, so vast and laden with opportunity that it just made much more economic sense to premise your revenues and growth as a publisher on advertising," Rothenberg said on the Digiday Podcast. The post ‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-05-12 04:00:00 UTC ]
News tagged with: #digiday podcast #revenue streams #news publishing

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Flash in the pan or money-spinner? Murdoch pins hopes on news streaming service | The Weekly Beast

Foxtel cannibalisation continues with News Corp adding news service Flash to streaming apps Binge and Kayo. Plus: newshounds or booze hounds?Rupert Murdoch may have turned 90 this year but his news empire continues to grow. A week after announcing a new UK TV channel, TalkTV, and a Sky News... Continue reading at The Guardian

[ The Guardian | 2021-09-24 03:27:25 UTC ]
More news stories like this | News stories tagged with: #weekly beast #rupert murdoch #one-stop shop #news corp


Bloomsbury acquires Artfilms video streaming service

Bloomsbury has completed the acquisition of certain assets of Artfilms, the video streaming service of Contemporary Arts Media, as it expands its digital resources portfolio. Continue reading at The Bookseller

[ The Bookseller | 2021-09-22 17:59:05 UTC ]
More news stories like this | News stories tagged with: #bloomsbury


Alastair Chisholm | 'I was trying to think about what I liked at that age'

Alastair Chisholm’s latest book opens a young fiction series set in a magical world with dragons aplenty   Continue reading at The Bookseller

[ The Bookseller | 2021-09-17 19:49:48 UTC ]
More news stories like this | News stories tagged with: #alastair chisholm #magical world


Nadifa Mohamed is sole British writer to make Booker prize shortlist

The author of The Fortune Men will now compete with five other novelists from South Africa, Sri Lanka and the US for the 2021 awardAlex Clark explores how the Booker shortlist tunes in to the worries of our ageJust one British author has made the shortlist for this year’s Booker prize: Nadifa... Continue reading at The Guardian

[ The Guardian | 2021-09-14 15:25:06 UTC ]
More news stories like this | News stories tagged with: #nadifa mohamed #fortune men #south africa #sri lanka #booker prize #true story #british authors #booker longlist #francis spufford #rachel cusk #british author #novelists


How the Australian and the IPA’s attack on the ABC went horribly wrong | The Weekly Beast

A report into how many times the ABC mentioned News Corp or Murdoch had some embarrassing flaws. Plus: campaign to release Myanmar fixerThe Australian newspaper often gleefully reports the work of the rightwing thinktank the Institute of Public Affairs in an effort to undermine the ABC.Like the... Continue reading at The Guardian

[ The Guardian | 2021-09-10 02:44:13 UTC ]
More news stories like this | News stories tagged with: #rupert murdoch #weekly beast #public affairs #public broadcaster #news corp


Lit in Colour programme to diversify curriculum will reach 12,000 students

The Lit in Colour Pioneers programme, which supports UK schools in diversifying their English Literature curriculum, will be working with 119 cohorts from across the country this year, reaching almost 12,000 students. Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 10:31:02 UTC ]
More news stories like this | News stories tagged with: #english literature


Locast shuts down, but the fight over local channel streaming continues

Watching local channels just got a lot more expensive unless you can use an antenna. Locast, a nonprofit service that used a loophole in copyright law to stream local TV channels on the cheap, delivered a blow to cord cutters this week by abruptly suspending its operations.Read Full Story Continue reading at Fast Company

[ Fast Company | 2021-09-02 15:10:40 UTC ]
More news stories like this | News stories tagged with: #copyright law


The Morning After: Locast's local TV streaming service loses legal protections

Locast, a company that claimed to improve access to local TV stations for people who can’t get the signal via traditional means, has been dealt a blow by a New York Court. It lost a courtroom battle with CBS, ABC, NBC and Fox, which said the company was violating copyright. Deadline reports the... Continue reading at Engadget

[ Engadget | 2021-09-02 11:15:37 UTC ]
More news stories like this | News stories tagged with: #rocky start #big news #anthology


Time to decolonize and diversify the writer’s retreat?

Trigger warning: unpopular opinion. I have long despised the idea of writers’ retreats. I entirely agree with the concept itself but felt it was in desperate need of diversification in order to suit different personality types and minds.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-02 05:17:10 UTC ]
More news stories like this | News stories tagged with: #personality types


Locast loses legal protections that keep its local TV streaming service alive

A company purporting to improve access to local TV stations for people who can’t access the signal via traditional means has been dealt a blow by a New York Court. Locast has lost the courtroom skirmish started by CBS, ABC, NBC and Fox, which said that the company was violating their copyright.... Continue reading at Engadget

[ Engadget | 2021-09-01 10:42:15 UTC ]
More news stories like this | News stories tagged with: #tv providers #local news #global pandemic #copyright law


UK’s Publishers Association: 64 Percent of Book Revenue at Stake in Copyright Question

As much as £2.2 billion (US$3.1 billion) in revenue, the Publishers Association says, is imperiled in the UK's copyright consultation. The post UK’s Publishers Association: 64 Percent of Book Revenue at Stake in Copyright Question appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-08-30 00:44:30 UTC ]
More news stories like this | News stories tagged with: #post uk #publishers association


Think of it this way: at least you're not locked down with drunken, misanthropic bookshop owner Bernard Black

The lead protagonist in the British TV comedy series Black Books might even relish being in lockdown. If you don’t, you might enjoy watching this show. Continue reading at The Conversation

[ The Conversation | 2021-08-27 00:11:11 UTC ]
More news stories like this | News stories tagged with: #bookshop


Zoë Playdon | 'I think I’m probably a hopeless optimist. I believe ultimately in the goodness of people'

A watershed legal case in the 1960s is the backbone of Zoë Playdon‘s investigation into how trans rights have regressed over the past 50 years. Continue reading at The Bookseller

[ The Bookseller | 2021-08-15 00:56:59 UTC ]
More news stories like this | News stories tagged with: #trans rights


‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising

As digital media becomes saturated with too many players and ad spend diversification remains top of mind, marketers look to out-of-home as an alternative. The post ‘No one even notices a banner ad anymore’: Marketers see post-pandemic value in out-of-home advertising appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-08-12 04:01:00 UTC ]
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Think you know 'Horse Girls'? These writers would like a word

A new anthology offers essays by Jane Smiley, Carmen Maria Machado and many others that explode the popular trope of white, privileged equestrians. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-08-11 13:30:15 UTC ]
More news stories like this | News stories tagged with: #jane smiley #anthology


HarperCollins reports record profits as global revenue grows 19%

HarperCollins has reported “record profits”, with global revenues growing 19% in the financial year ending 30th June 2021, according to figures from parent firm News Corp.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-06 19:17:08 UTC ]
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Who Wrote the Advertising Slogan ‘Go to Work on an Egg’?

In this week’s Dispatches from The Secret Library, Dr Oliver Tearle ponders the links between famous writers and advertising slogans Fay Weldon, author of The Life and Loves of a She-Devil (1983), is one of several famous novelists who started out in the field of advertising. In this connection... Continue reading at Interesting Literature

[ Interesting Literature | 2021-07-23 14:00:03 UTC ]
More news stories like this | News stories tagged with: #secret library #famous writers #novelists


Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
More news stories like this | News stories tagged with: #digital advertising #digital media


Craig White Takes Over from Randall White at EDC

Longtime Educational Development Corp. chairman, CEO, and president Randall White has turned over leadership of the company to his son Craig White, who has been named CEO and president. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #named ceo


Graeme Macrae Burnet | 'In order to immerse yourself in a novel I think you have to feel that it is real'

Graeme Macrae Burnet was picked out by the literary spotlight when his second novel, His Bloody Project, was shortlisted for the Booker Prize in 2016. Published by small indie Saraband, it tells of a brutal triple murder in the remote Scottish Highlands in 1869 via witness statements, a memoir... Continue reading at The Bookseller

[ The Bookseller | 2021-07-16 17:48:55 UTC ]
More news stories like this | News stories tagged with: #bloody project #booker prize #memoir written #memoir