‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to late 19th century, that marketplace was so big, so vast and laden with opportunity that it just made much more economic sense to premise your revenues and growth as a publisher on advertising," Rothenberg said on the Digiday Podcast. The post ‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-05-12 04:00:00 UTC ]
News tagged with: #digiday podcast #revenue streams #news publishing

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Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover

The VAB is helping to create new standards for TV measurement, but can it be an objective party if it counts some measurement providers -- but not Nielsen -- as dues-paying members? The post Q&A with VAB CEO Sean Cunningham on the trade org’s role in the TV ad industry’s measurement makeover... Continue reading at Digiday

[ Digiday | 2022-03-04 05:01:00 UTC ]
More news stories like this | News stories tagged with: #tv measurement #nielsen


The 20 Best Comic Book Movies You Can Stream Right Now

A lot of caped crusaders are hitting theaters this year. Here are a few you can catch at home. Continue reading at Wired

[ Wired | 2022-03-03 12:00:00 UTC ]
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Comscore CEO retiring as Nielsen rival gets big chance and more competition

Bill Livek announces departure amid growing industry interest in Nielsen competitors. Continue reading at Advertising Age

[ Advertising Age | 2022-03-01 00:04:04 UTC ]
More news stories like this | News stories tagged with: #nielsen


How Writing a Children’s Book is an Antidote to Doomsday Thinking

An unspoken tradition hints that going to the source is good for the story you want to write. The trouble often is that we have no idea what that source may be. Sometimes we think it is sheer research and we spend time in libraries. Often, we think it’s where the action of the proposed […] Continue reading at Literrary Hub

[ Literrary Hub | 2022-02-22 09:52:32 UTC ]
More news stories like this | News stories tagged with: #doomsday thinking #spend time #children’s book


Indigo Sees 17.9% Revenue Jump in Latest Quarter

Indigo Books & Music, Canada's leading book retailer, reported strong results for its third quarter ended January 1, 2022 with revenue up 17.9% and earnings jumping. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-02-14 05:00:00 UTC ]
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Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’ in this year’s upfront negotiations

Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday

[ Digiday | 2022-01-31 05:01:00 UTC ]
More news stories like this | News stories tagged with: #upfront negotiations #nielsen


Storytel revenues up 20% in 2021 as company eyes more exclusive content

Swedish audio streaming company Storytel’s revenues for the last quarter of 2021 were up 20% on the previous year, in line with its forecast. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 18:19:04 UTC ]
More news stories like this | News stories tagged with: #exclusive content


Parenting while Black was hard enough for Taylor Harris. Then something went wrong

Taylor Harris discusses 'This Boy We Made,' her memoir on seeking answers about her son, the anxieties of Black parenting and her evolving faith Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-01-11 14:00:41 UTC ]
More news stories like this | News stories tagged with: #seeking answers #evolving faith #memoir


Revenues up £1.3m at Roald Dahl Story Company before Netflix deal earned £370m

The Roald Dahl Story Company, which manages the rights to the authors characters and stories, made £27.1m in the year to December 2020, up £1.3m from £25.8m in 2019, before its 2021 acquisition by Netflix earned the estate £370m. Continue reading at The Bookseller

[ The Bookseller | 2022-01-09 17:39:30 UTC ]
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Heligo set to launch into business and smart thinking space with fresh approach

Bonnier Books UK’s new list Heligo Books is seeking to broaden the market for business and smart thinking books by reaching new audiences with strong branding, says its editorial director Rik Ubhi. Continue reading at The Bookseller

[ The Bookseller | 2021-12-17 03:27:21 UTC ]
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bell hooks pushed us to think harder about feminism, Black women and Beyoncé

bell hooks was a legend. She was also human, and we should celebrate her complexity. Continue reading at The Washington Post

[ The Washington Post | 2021-12-16 17:44:05 UTC ]
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He saw a ‘noble’ future for Black and Indigenous composers. He was wrong.

Why Antonin Dvorak’s prediction about American classical music didn’t come true. Continue reading at The Washington Post

[ The Washington Post | 2021-12-10 13:00:00 UTC ]
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Robert Justice is using fiction to shed light on the reality of wrongful convictions

‘They Can’t Take Your Name’ is the first crime novel in a planned series about the wrongs of the justice system. Continue reading at The Washington Post

[ The Washington Post | 2021-12-10 12:00:00 UTC ]
More news stories like this | News stories tagged with: #shed light #planned series #justice system


Alice Sebold Apologizes to Man Wrongly Convicted of Raping Her

Anthony Broadwater spent 16 years in prison after the author identified him as her attacker in an assault she described in her memoir “Lucky.” Continue reading at The New York Times

[ The New York Times | 2021-11-30 23:51:15 UTC ]
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Alice Sebold's memoir, 'Lucky,' pulled as she apologizes to man wrongly convicted of her rape

Sebold apologized to Anthony Broadwater, convicted of her rape in 1982 and exonerated last week. Her publisher announced a pause to consider revisions. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-11-30 22:41:08 UTC ]
More news stories like this | News stories tagged with: #alice sebold #anthony broadwater #publisher announced


Trade wary of audio monopoly after buyouts as Dohle warns on streaming

Penguin Random House chief Markus Dohle has said the publisher is sceptical of streaming platforms as a viable method to distribute audiobooks, following recent buyouts by audio firms. Continue reading at The Bookseller

[ The Bookseller | 2021-11-19 18:47:42 UTC ]
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Quarto Names Alison Goff New CEO

Quarto Group has named former Octopus head Alison Goff its CEO, effective January 2. Goff had been at the Hachette UK division for 21 years before leaving in April 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-11-18 05:00:00 UTC ]
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Canadian booksellers are struggling, but not in the way you might think

Ongoing global supply issues and a paper shortage have conspired to create the "perfect storm" for the book industry as publishers, booksellers and authors are all finding it difficult to keep up with reader demand. Continue reading at CBC

[ CBC | 2021-11-17 09:00:00 UTC ]
More news stories like this | News stories tagged with: #canadian booksellers #paper shortage #perfect storm #reader demand #book industry


Finecast CEO Jakob Nielsen steps down

Nielsen and two colleagues were suspended by WPP following a whistleblower’s allegations. Continue reading at Media Week

[ Media Week | 2021-11-11 20:15:28 UTC ]
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Thinking Outside the Perceptual Box: Adam Wiśniewski-Snerg’s Robot, by Rachel Cordasco

Book Reviews Photo by Aideal Hwa / Unsplash If reading Adam Wiśniewski-Snerg’s Robot (Penguin Classics, 2021), translated by Tomasz Mirkowicz, makes you think about Stanislaw Lem’s work, you’re not alone. Indeed, both Robot and Lem’s His Master’s... Continue reading at World Literature Today

[ World Literature Today | 2021-11-10 20:14:00 UTC ]
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