Digital Engagement Tops Talks at BookNet Canada Tech Forum

At the annual event, held last week in Toronto, industry leaders addressed various aspects of digital development in publishing, from ebook pricing and reader engagement to bundling and podcasts. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-03-19 00:00:00 UTC ]
News tagged with: #annual event #digital development #ebook pricing #reader engagement

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Green Tops In Spain in June

In the run up to the July 4 release of the film adaptation of The Fault in Our Stars in Spain, John Green’s novel jumped four places on the country’s fiction list, landing in the top spot for June. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #film adaptation #john green #fiction list


How Top Publishers Label Content Recommendation Ads

As the debate rages over the ethics of native advertising on both sides of the Atlantic, regulators in the U.K. have added more fuel to the fire. A ruling by the U.K.’s Advertising Standards Authority against Outbrain is forcing publisher ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #debate rages #native advertising


Digital Publishers: It's Time to Think About Paying to Promote Content

There is a long-held belief among content publishers -- including many we are partnered with -- that they shouldn't pay to amplify their content. Their clear aversion most often comes from some dogmatic belief that quality content doesn't require paid promotion. For them, paying to promote... Continue reading at Advertising Age

[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #core part #largest advertisers #online publisher


Publishing Picasso in the “Infinite Real Estate of Digital”

After 18 months clearing rights and nearly $250k invested, the Museum of Modern Art has put out the first interactive ebook featuring the work of Picasso. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern art


Simon & Schuster in talks with Amazon

The president of Simon & Schuster’s parent company, CBS Corp, has said the company is... Continue reading at The Bookseller

[ The Bookseller | 2014-07-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #cbs corp


S&S in Talks with Amazon

At a conference in Colorado, CBS CEO Les Moonves said the company's Simon & Schuster subsidiary is "negotiating with Amazon as we speak." Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
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How top publishers tend to their homepages

While publishers are devoting energy to roping in visitors via search and social, some are also tending their home page carefully. The post How top publishers tend to their homepages appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-07-16 00:00:00 UTC ]
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Princeton U. Press Partners with Ingram to Digitize Backlist

The Princeton Legacy Library will give new life to over 3,000 out-of-print titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-15 00:00:00 UTC ]
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Revlon Products Play a Starring Role in #GoBold, Hearst's New Digital Video Series

Hearst Magazines, the publisher of Cosmopolitan and Elle, has sold a big Revlon campaign including a 10-episode digital-video series called "#GoBold."A spokeswoman for Hearst said the campaign's price tag is a "healthy seven figures" and includes not only the video series but also print pages,... Continue reading at Advertising Age

[ Advertising Age | 2014-07-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #price tag #video series #print pages


Sponsored Content is the Holy Grail of Digital Publishing. But Does it Work?

In recent years, a debate has raged on among publishing and advertising industry insiders over “sponsored content”—more recently called “native advertising” and once known as & ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sponsored content #digital publishing #holy grail


Will a new editor find an audience for his 'religiously digital' newspaper?

In pre-Kindle days I once weighed myself down with more than dozen books after spending half a day in Powell's "city of books" in Portland, Oregon.People still enjoy cruising the miles of shelves in that wonderful monument to the era of print. By contrast, readers have been deserting the print... Continue reading at The Guardian

[ The Guardian | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dozen books #print version #spending half


College Students Prefer A Mix of Print and Digital Textbooks

According to a new survey conducted by Hewlett Packard, 78% of college students prefer to use both print and digital textbooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital textbooks #survey conducted


Special Report: Digital Printing

Welcome to a special educational series about digital printing solutions and technology. Here, we look at the value proposition of digital printing, and take stock of the current thoughts and practices in the publishing industry in implementing a hybrid printing program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #special report #digital printing #publishing industry


PW Talks with Gustav Niebuhr: The Story of an Unknown Hero

In his new book, 'Lincoln's Bishop,' former New York Times religion correspondent Gustav Niebuhr tells the compelling tale of Henry Benjamin Whipple, who spoke out loudly against injustice toward Native Americans during the 19th century. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native americans #19th century


Bressler Named to Top Post at Plume

Rachel Bressler has been hired as editorial director at Penguin Random House's paperback imprint, Plume. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paperback imprint


What a Food Writer Eats: PW Talks with Diana Henry

Food writer Diana Henry spoke with PW about the pleasures of "accidentally healthy" eating and why her latest cookbook, 'A Change of Appetite,' isn't a "diet" book. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #diana henry #latest cookbook


Recommended Reading: Colombia's high-tech World Cup training and testing Facebook

Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read. Colombia's High-Tech... Continue reading at Engadget

[ Engadget | 2014-07-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recommended reading #long-form writing


Check it Out with Michael Kelley: The Rise in Digital Pricing

Pricing has always been a sensitive topic for publishers and libraries, dating back to the advent of “big deal” style e-journal packages and the so-called serials crisis. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital pricing #michael kelley #dating back


How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing #studies show


YA Tops Nielsen and Kindle Lists for 2014 (So Far)

Young adult novels reigned over the top halves of the print and Kindle bestseller lists for the first six months of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-04 00:00:00 UTC ]
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