Digital Discoverability of Relevant Content: Digital Solutions in India 2015

Until recently, our conversations about ebooks with publishing clients centered on conversion—on tools and workflows, competing standards, best practices, and retailer requirements, decisions around fixed layout v. reflow, opportunities for enhancement and interactivity, accessibility, and the reader experience. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
News tagged with: #relevant content #digital solutions #reader experience

Other Publishing stories related to: 'Digital Discoverability of Relevant Content: Digital Solutions in India 2015'


Mollet: EC's digital drive 'plays into hands of US platform companies'

Publishers Association chief executive Richard Mollet has warned that the new European Commission's drive to impose a digital single market risks undermining Europe's cultural diversity and will play into the hands of US-based platform companies. Jean-Claude Juncker's new commission, which... Continue reading at The Bookseller

[ The Bookseller | 2014-11-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission #cultural diversity #jean-claude juncker #digital economy


Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Marvel Adds Digital Comics to Kobo Catalog

Dozens of Marvel comic book series are now available on Kobo’s digital reading platform, offering another alternative to ComiXology. The post Marvel Adds Digital Comics to Kobo Catalog appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-01 00:00:00 UTC ]
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Bertelsmann invests in India e-learning company

Bertelsmann has continued its rapid education expansion with a direct investment in iNurture Education Solutions, a provider of higher education services in India. Shobhna Mohn, executive vice president of emerging markets at Bertelsmann, said the investment addressed two of the company's... Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bertelsmann invests #emerging markets


Bookseller Digital Census: fears over future-proofing

Only one in seven people think the industry is ready for the next stage in the digital revolution, The Bookseller’s 2014 Digital Census has found. The survey, from over 1,100 respondents and taken between September and October 2014, found that just 14.7% believed the sector is prepared for the... Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revolution


Wiley offers free content from Nobel winning scientists

John Wiley is making a selection of content from the nine 2014 Nobel laureates they have published free to access until the end of the year. Continue reading at The Bookseller

[ The Bookseller | 2014-10-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #john wiley


Digital storytelling for HoZ Carnivia campaign

Head of Zeus has launched a “fully immersive, story driven” digital marketing campaign to mark the release of Jonathan Holt’s The Abduction in paperback. The novel is the second in the Carnivia thriller trilogy, and the marketing campaign will be hosted on the Carnivia website, with Head of... Continue reading at The Bookseller

[ The Bookseller | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital storytelling #marketing campaign #drive sales


The publishers that put their content directly on social platforms

As homepage traffic dwindles, some publishers are now creating content that’s designed specifically to live and be read or viewed on social platforms like Facebook and Twitter. But there are risks. The post The publishers that put their content directly on social platforms appeared first on... Continue reading at Digiday

[ Digiday | 2014-10-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content directly #social platforms #creating content #designed specifically


A Call for Digital Media Ethics

Marcello Vena of AllBrain in Italy is repulsed by a recent report on publishing on Vox.com and calls for a renewed sense of ethics in those covering digital media. The post A Call for Digital Media Ethics appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marcello vena #recent report


Kobo Adds Marvel Digital Graphic Novels

E-book retailer Kobo has reached an agreement with Marvel Comics to sell digital editions of its collected graphic novels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marvel comics


Digital first romance for Corvus

Corvus has signed a novel from Carrie Elks, to be published as part of a digital-first project. Louise Cullen signed UK and Commonwealth rights in Fix You from Lorella Belli at Lorella Belli Literary Agency on behalf of the Bookcase Agency. It will be released as an ebook on 25th December 2014. Continue reading at The Bookseller

[ The Bookseller | 2014-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lorella belli


Adobe begins encrypting user data collected from Digital Editions app

Adobe Systems said Thursday it is now encrypting data it collects about certain ebooks after facing criticism earlier this month for not protecting the data.The Digital Reader blog reported on Oct. 6 that Adobe’s Digital Editions 4 software, used for downloading and reading ebooks, sent detailed... Continue reading at PC World

[ PC World | 2014-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading ebooks


Say Media's New Content Management System Helped Boost xoVain Traffic 162%

The decision to develop a brand new content management system (CMS) wasn't hard for SAY Media chief technology officer Dave Lerman and his team. Unhappy that existing platforms limited design and ad options, the online publisher decided to delve into a four-year project, dropping upward of $50... Continue reading at AdWeek

[ AdWeek | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #promote content #digital magazine


Inside Bloomberg Media’s digital video business

Bloomberg has placed video at the center of its digital efforts, a strategy that is beginning to pay off for the business publisher. The post Inside Bloomberg Media’s digital video business appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital efforts


Subscriptions will help drive digital growth, says FutureBook Survey

E-books are continuing to provide the strongest growth in digital, according to early results of the FutureBook Digital Census, with a majority of respondents expecting the subscriptions model to become the most viable new model to emerge in the marketplace. So far more than 1,000 respondents... Continue reading at The Bookseller

[ The Bookseller | 2014-10-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #early results #push sales #enhanced ebooks


Print Continues to Outsell Digital During First Half of 2014

New numbers from Nielsen Books & Consumer show that ebook sales were outsold by both hardcovers and paperbacks in the first half of 2014. The post Print Continues to Outsell Digital During First Half of 2014 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print continues #ebook sales


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


In the Name of Content Marketing, Leo Burnett to Share Client Work With Huffington Post

The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age

[ Advertising Age | 2014-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announce monday #in-house team #produce content #ad agency


Digital Newsstand Preps Makeover with Former Time Inc. CTO

Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
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Print books are outselling digital by a healthy margin

In the first half of 2014, according to a Nielsen Books & Consumer survey, print book sales were more than twice those of digital. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print books