Digiday surveyed European publishers about their strategies for countering changes to Facebook's news feed algorithm. The post Digiday Research: European publishers grapple with Facebook’s news feed changes appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2018-03-09 00:00:00 UTC ]
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European publishers are less likely than U.S. publishers to make most of their digital video revenues from their owned and operated sites. The post Digiday Research: European publishers are less reliant on their owned sites for video revenue than U.S. counterparts appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-13 00:00:00 UTC ]
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European publishers are building audiences on Snapchat, but they think it offers the worst revenue return among major video players. The post Digiday Research: 3 percent of European publishers believe Snapchat offers the best revenue returns appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-10 00:00:00 UTC ]
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European publishers are pivoting more heavily to video as they brace for the impacts of GDPR implementation. The post Digiday Research: 94 percent of European publishers will increase their video output appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-11-06 00:00:00 UTC ]
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Antsy publishers are starting to fear for their position within Facebook's powerful News Feed, now that tests have begun pushing their posts to an alternate timeline.On Monday, Facebook acknowledged it was testing a version of the social network overseas where publishers' articles appear in a... Continue reading at Advertising Age
[ Advertising Age | 2017-10-24 00:00:00 UTC ]
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Publishers on Facebook who have complained for years about declining organic reach may look back in the near future and think of these times as the good old days. The social network confirmed that it is testing a division of its News Feed into two separate feeds--one containing posts from... Continue reading at AdWeek
[ AdWeek | 2017-10-24 00:00:00 UTC ]
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Facebook Tuesday unveiled its News Feed Publisher Guidelines, a set of best practices. Head of News Feed Adam Mosseri announced the release in a Newsroom post, writing, "We launched the Facebook Journalism Project to collaborate with the news industry in support of an informed community. A... Continue reading at AdWeek
[ AdWeek | 2017-10-24 00:00:00 UTC ]
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In the wake of a flood of recent changes to Facebook's News Feed algorithm aimed at drowning out fake news and clickbait, the social network threw a lifeline to potentially overwhelmed publishers. Vice president of News Feed Adam Mosseri shared some "basic guideposts" for publishers looking to... Continue reading at AdWeek
[ AdWeek | 2017-05-20 00:00:00 UTC ]
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Years ago, brands like Viral Nova, Distractify and Diply rode the power of Facebook influencer traffic to relevance with advertisers. Today, hundreds of publishers have dipped their toes in the water, and companies like The Social Edge drive well over 100 million pageviews every month for them.... Continue reading at Digiday
[ Digiday | 2016-10-21 00:00:00 UTC ]
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Expect to see more pictures of your friends' pets and wedding announcements from extended family members in your Facebook news feed in the coming weeks. And expect to see less news. In yet another blow to publishers that have spent years building audiences to build traffic and revenue, the... Continue reading at AdWeek
[ AdWeek | 2016-06-29 00:00:00 UTC ]
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Facebook has published for the first time a list of “News Feed Values,” Facebook’s secret sauce of what makes the algorithm tick. The social network is adjusting the recipe with a heavy helping of content from friends and family, likely an attempt to get people to share more, given that there... Continue reading at Digiday
[ Digiday | 2016-06-29 00:00:00 UTC ]
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The guy who runs Facebook's most valuable real estate explains why the company just changed its rules. Continue reading at AllThingsD
[ AllThingsD | 2013-12-06 00:00:00 UTC ]
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British publishers including The Telegraph and the Guardian are turning to Yahoo to help boost international audience growth. The post Yahoo is courting UK publishers to feed its news feed appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2017-02-20 00:00:00 UTC ]
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A booth at Facebook’s annual F8 developer conference in San Jose, Calif. The social network is stopping the experiment known as Explore, which separates news publishers from its main site. Continue reading at The New York Times
[ The New York Times | 2018-03-02 00:00:00 UTC ]
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It’s not often you get to shake out what publishers’ biggest concerns are across the entire range of European markets, all at once. When 250 execs from leading publishers from across Europe convened on the French riviera this week for the Digiday Publishing Summit, we asked them to literally map... Continue reading at Digiday
[ Digiday | 2016-10-28 00:00:00 UTC ]
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Publishers make a significant portion of their revenue from programmatic ads, and most of that programmatic revenue comes from the open market. Continue reading at Digiday
[ Digiday | 2023-04-04 04:01:00 UTC ]
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In surveys spanning from Q1 to Q3, Digiday+ Research found a difference growing between how publishers make money from direct-sold ads and programmatic ads. Continue reading at Digiday
[ Digiday | 2022-10-17 04:01:00 UTC ]
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There are a multitude of effects the changes in publishing have had on the industry -- but less well understood are what it has meant for the people working in the industry. We surveyed over 200 publishing employees in business and revenue roles to understand how work culture, mental health, the... Continue reading at Digiday
[ Digiday | 2020-01-07 05:01:49 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:25:54 UTC ]
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Facebook opened a news hub today, where it pays publishers to host their headlines and drive visitors to their websites as a way to make amends with the industry that has been battered by the rise of the social network and other platforms. CEO Mark Zuckerberg is due to host media partners at an... Continue reading at Advertising Age
[ Advertising Age | 2019-10-25 10:00:00 UTC ]
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Growing direct reader revenue remains the biggest priority for publishers heading into 2020. The post Digiday Research: Reader revenue is the top publisher priority for 2020 appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-10-22 04:01:38 UTC ]
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