Daily-deal sites like Groupon have proved a challenge for restaurants that can't handle the influx of hundreds of customers redeeming deals all at once. Publishing companies, however, are built to scale their audience as needed. For the past two years, there's been a healthy amount of debate—and maybe a bit of praying—about whether the iPad could rescue the publishing industry. But as newsstand sales continue to plunge, publishers say that daily-deal sites, such as Groupon, LivingSocial or Fab.com, are almost as helpful as tablets in their search for new subscribers. The sites, they add, are a growing part of their digital-marketing strategies to boost print-subscription rates. Among the publications that have recently sold subscriptions via daily-deal sites are The New York Times, The Washington Post, Los Angeles Times, Philadelphia Inquirer, The Wall Street Journal, Wired, The Economist, Esquire, US Weekly, Readers Digest, Cosmopolitan, Lucky, Allure, Men's Health, Washingtonian, Bazaar, New York magazine and Crain's. Publishers like what they see in terms of the demographic responding to deals. They also like the simplicity. Online flash-sales are a fairly easy and quick way to sign up hundreds of subscribers for between 12 and 24 months. But publishers are wary of getting too excited; they said the deciding factor for whether daily deals are a long-term part of their digital-marketing strategy will be if customers are willing to re-up at a higher price once the... Continue reading at 'Crains New York'
[ Crains New York | 2012-02-28 00:00:00 UTC ]
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Emergence Magazine is an online publication with annual print edition exploring the threads connecting ecology, culture, and spirituality. As we experience the desecration of our lands and waters, the extinguishing of species, and a loss of sacred connection to the Earth, we look to emerging... Continue reading at Literrary Hub
[ Literrary Hub | 2023-01-09 09:50:53 UTC ]
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When we weren't distracted by all the cool stuff at CES, we found some pretty great deals on tech that you can buy right now. Amazon's just-released Kindle Scribe, with both reading and writing capabilities, saw its first-ever discount and Razer discounted many of their 2022 Blade 15 gaming... Continue reading at Engadget
[ Engadget | 2023-01-06 19:05:41 UTC ]
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Random House buys a memoir from Ketanji Brown Jackson, Katee Robert sells the first three in a series to Berkley, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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The 2022 figures suggest that demand for digital resources in libraries continues to be robust even as the rate of growth slows from pandemic levels. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-06 05:00:00 UTC ]
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Long-awaited Nielsen One is ready to use, but not ready for trading as VAB call it a 'work in progress.' Continue reading at Advertising Age
[ Advertising Age | 2023-01-04 12:00:00 UTC ]
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Restless Books buys Immigrant Fiction Prize winner Praveen Herat’s debut, Penguin Press nabs a debut novel about generational trauma, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-30 05:00:00 UTC ]
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While it's a bit late for most tech gifts to ship in time for Christmas, there are still many deals going on for those looking to buy something nice for themselves. Apple's AirPods Pro, for one, are down to an all-time low of $200, while Sony's WF-1000XM4 earbuds are still at a low of $178.... Continue reading at Engadget
[ Engadget | 2022-12-23 17:30:24 UTC ]
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“Thomas Pynchon is a young writer, just twenty, who has previously published fiction in Epoch. He is a Cornell graduate and now lives in Seattle.” Writers know that the time between when a piece is accepted by a literary magazine and when it is actually published can be rather protracted—my... Continue reading at Literrary Hub
[ Literrary Hub | 2022-12-21 09:53:25 UTC ]
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The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot
[ Book Riot | 2022-12-19 14:53:09 UTC ]
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Avon preempts an action-adventure rom-com by Ally Carter, Hachette wins an etiquette guide by Netflix star Sara Jane Ho, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-16 05:00:00 UTC ]
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The Gaumont-Scholastic Entertainment project is developing Down syndrome advocate Sofia Sanchez' 'Rocket Park' books for television. The post Scholastic in ‘Rocket Park’ Deal With France’s Gaumont appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-12-14 18:06:00 UTC ]
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Amazon is discontinuing its print textbook rental program, and will phase out print and digital magazine and newspaper subscriptions as well, though some magazines and newspapers will remain available through Kindle Unlimited. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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IVP will publish an illustrated collection of ‘Prayers for Life;’ Revell signs ‘Back Porch Theology’ podcaster Lisa Harper; WaterBrook lands a debut children’s book author; and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-14 05:00:00 UTC ]
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The best YA book deals of the day, sponsored by the audio edition of Saint by Adrienne Young.`Sponsored by the audio edition of Saint by Adrienne... Continue reading at Book Riot
[ Book Riot | 2022-12-10 11:30:00 UTC ]
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We're in the thick of the holiday season, so we're still seeing good deals on a number of gadgets and tech gear we recommend. Apple's iPad Air, for instance, is down to its second-lowest price to date at $500, while Amazon's Fire HD 8 is down to an all-time low of $55. The Xbox Series S is still... Continue reading at Engadget
[ Engadget | 2022-12-09 17:01:40 UTC ]
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Atlantic Monthly Press buys a Civil War novel from James Lee Burke, Harper Muse takes on a historical novel about Alice Marble, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-09 05:00:00 UTC ]
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Today’s edition of children's book deals is sponsored by Harlequin.com.`Harlequin.com`https://bookriot.com/giveaways/enter-to-win-a-kindle-paperwhite-holiday-book-bundle/`https://bookriot.com/wp-content/uploads/2022/11/KindlePaperwhite_300x500-2-1-2-180x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-12-07 15:25:57 UTC ]
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Today’s edition of SFF Daily Deals is sponsored by Macmillan eDeals. `Macmillan eDeals`https://bookriot.com/giveaways/win-a-pair-of-airpods-pro-6/`https://bookriot.com/wp-content/uploads/2022/12/AirpodPros_300x250.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-12-05 17:10:23 UTC ]
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The literary journal attracted great names. Its issues sold well. And then it was over — a fate that offers insight into the tenuous place of literary magazines in the American publishing landscape. Continue reading at The New York Times
[ The New York Times | 2022-12-03 14:55:20 UTC ]
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Broadside buys a memoir from Florida governor Ron DeSantis, NBC News reporter Char Adams sells a book on Black-owned bookstores to Tiny Reparations, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-02 05:00:00 UTC ]
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