Daily-deal sites like Groupon have proved a challenge for restaurants that can't handle the influx of hundreds of customers redeeming deals all at once. Publishing companies, however, are built to scale their audience as needed. For the past two years, there's been a healthy amount of debate—and maybe a bit of praying—about whether the iPad could rescue the publishing industry. But as newsstand sales continue to plunge, publishers say that daily-deal sites, such as Groupon, LivingSocial or Fab.com, are almost as helpful as tablets in their search for new subscribers. The sites, they add, are a growing part of their digital-marketing strategies to boost print-subscription rates. Among the publications that have recently sold subscriptions via daily-deal sites are The New York Times, The Washington Post, Los Angeles Times, Philadelphia Inquirer, The Wall Street Journal, Wired, The Economist, Esquire, US Weekly, Readers Digest, Cosmopolitan, Lucky, Allure, Men's Health, Washingtonian, Bazaar, New York magazine and Crain's. Publishers like what they see in terms of the demographic responding to deals. They also like the simplicity. Online flash-sales are a fairly easy and quick way to sign up hundreds of subscribers for between 12 and 24 months. But publishers are wary of getting too excited; they said the deciding factor for whether daily deals are a long-term part of their digital-marketing strategy will be if customers are willing to re-up at a higher price once the... Continue reading at 'Crains New York'
[ Crains New York | 2012-02-28 00:00:00 UTC ]
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The bimonthly magazine, which covers and reviews audiobooks, has named its Best Audiobooks of 2022. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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Thousands of Ukrainian refugee children are about to spend their first Christmas away from home; while it's not the outcome that anyone would have wanted, publishers' efforts continue to ensure that books in their own language will comfort them through a holiday season in exile. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-12-01 05:00:00 UTC ]
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Based in Frankfurt, Bookwire's expansion into the French market includes audiobook production and distribution work with Banijay. The post Bookwire Has an Audiobook Deal With France’s Banijay appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-30 03:03:33 UTC ]
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Nick Fuller Googins makes the case for selling Simon & Schuster to… the employees of Simon & Schuster. | Lit Hub The 23 best old books we read (or reread) in 2022. | Lit Hub Reading Lists Read a new translation of “The Caucasus” by Ukrainian poet-hero Taras Shevchenko: “The bones / Of... Continue reading at Literrary Hub
[ Literrary Hub | 2022-11-29 11:30:48 UTC ]
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After publishing two issues, 'Astra Magazine' will shut down by the end of the year. The closure, the president of parent company Astra House Publishing said, will allow the company to focus on its book publishing business. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-29 05:00:00 UTC ]
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For the past couple of years, Cyber Monday has been almost an extension of Black Friday. In the tech deals space, lots of the discounts and sales we saw at the end of last week are still available now as Cyber Monday deals. There are some new ones, though, which means that even if you bought... Continue reading at Engadget
[ Engadget | 2022-11-28 14:20:31 UTC ]
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If you're looking to pick up a new tablet for the holidays, a number of slates we recommend are on sale for Cyber Monday. Most of the best discounts are holdovers from Black Friday, but that still means a range of iPads, Amazon Fire tablets and Microsoft Surface PCs are down to their lowest... Continue reading at Engadget
[ Engadget | 2022-11-28 14:00:12 UTC ]
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Cyber Monday is in full effect, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World
[ PC World | 2022-11-28 10:05:00 UTC ]
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The best YA deals of the day, sponsored by MITeen Press.`MITeen Press`https://candlewick.com/r/hanmoji-bookriot`https://bookriot.com/wp-content/uploads/2022/11/Hanmoji_300x500-180x300.jpg.optimal.jpg` Continue reading at Book Riot
[ Book Riot | 2022-11-26 11:30:00 UTC ]
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Black Friday is finally here and if you haven't started your holiday shopping, now's the best time to do so. While we've seen some of our favorite gadgets go on sale since the start of November, today's the day you're almost guaranteed to find the best prices of the year across laptops, TVs,... Continue reading at Engadget
[ Engadget | 2022-11-25 13:51:19 UTC ]
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Black Friday is here at last, and the deals are hopping. If you haven’t already started your shopping, now’s the time—wait even just a little too long and you could miss out on fantastic discounts. Stock can and does run out early, as Best Buy warns in its Black Friday FAQ. Many of today’s... Continue reading at PC World
[ PC World | 2022-11-25 10:05:00 UTC ]
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Now that Amazon has not one but two Prime Days per year, you might think they'd run out of deals. Not so. The world's largest retailer has plenty of deals to go around for Black Friday, including these discounts on their own devices. And for this sale, you don't even have to be a Prime member to... Continue reading at Engadget
[ Engadget | 2022-11-25 08:00:21 UTC ]
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Black Friday may still be a few hours away, but we're already seeing a bunch of great deals on our favorite tech. This comes after a slow trickle of deals popping up across the web ever since the start of November. While we don't have the supply chain issues we did last year, it's still a good... Continue reading at Engadget
[ Engadget | 2022-11-24 17:30:45 UTC ]
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Black Friday is just one day away, but the deals have already begun reaching their peak. You don’t need to wait to make your purchases—in fact, if you do, you run the risk of missing out on fantastic discounts. Stock can run out early, as Best Buy warns in its Black Friday FAQ. Many of... Continue reading at PC World
[ PC World | 2022-11-24 09:59:00 UTC ]
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Harper Wave wins a title on an ongoing revolution in psychiatry, Carla Power sells a book on Muslim American theologian amina wadud to One World, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-23 05:00:00 UTC ]
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The parent of Simon & Schuster closes the door on an appeal, ending the Bertelsmann/PRH attempt to acquire Simon & Schuster. The post Paramount Terminates the PRH-Simon & Schuster Deal appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-22 18:51:28 UTC ]
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The deal to acquire Simon & Schuster would have made the buyer, Penguin Random House, even larger, and reduced the number of big publishers in the U.S. to four. Continue reading at The New York Times
[ The New York Times | 2022-11-21 22:50:04 UTC ]
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After a judge blocked the sale of Simon & Schuster to Penguin Random House, S&S parent company Paramount pulls its sale offer and declines to appeal. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-11-21 22:50:02 UTC ]
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WaterBrook signs a new book from ‘The Bachelor’ finalist Madison Prewett Troutt; Flannery O’Connor’s unfinished work lands at Brazos, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-21 05:00:00 UTC ]
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With the purchase agreement between Paramount and Penguin Random House set to expire, reports from multiple media sources say that Simon & Schuster's parent company will let the deadline lapse, thereby killing the deal. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-11-21 05:00:00 UTC ]
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