Most publishers want to wean themselves off display advertising, and content studios are where the biggest growth opportunities lie. For Conde Nast Britain, native advertising revenue has mushroomed in the last six months, since it set up a dedicated custom content team. It's the data analysts at the heart of the team, that have helped drive its success, according to group digital director Wil Harris. Now it's eyeing 2017 expansion, and more hires are on the way. The post Conde Nast Britain’s 18-person native ad team accounts for half its digital revenue appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-11-28 00:00:00 UTC ]
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Company magazine is to cease print publication. Its owner, Hearst Magazines, is to turn it into a digital-only publication from October 2014.The final print issue of the monthly magazine, which was launched in 1978, will go on sale on 5 September. Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-08-13 00:00:00 UTC ]
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Hearst says October edition will be final print issue, adding that it was too soon to say whether jobs would be affectedCompany magazine, the monthly Hearst UK glossy aimed at younger women, will cease print publication after 36 years in September and go online-only.Hearst announced on Wednesday... Continue reading at The Guardian
[ The Guardian | 2014-08-13 00:00:00 UTC ]
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“Guantanamo Diary” will be published simultaneously around the world on Jan. 20, 2015, as part of an international campaign to free Mohamedou Ould Slahi, Gitmo prisoner and author of the memoir. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-08-13 00:00:00 UTC ]
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Magazines have been more fragrant than usual this year. During the first six months of 2014, magazines ran 17 more perfume and cologne ads with scent strips than they did a year earlier, good for a 10% increase, according to a report from analytics firm MediaRadar.The report, which looked at 177... Continue reading at Advertising Age
[ Advertising Age | 2014-08-13 00:00:00 UTC ]
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The Delta Faucet Company has launched a new, cross-platform marketing campaign called HappiMess. In addition to airing on network television and cable programming, and appearing in Southern Living, HGTV, and Real Simple magazines, HappiMess' campaign will have a heavy digital presence.... Continue reading at AdWeek
[ AdWeek | 2014-08-12 00:00:00 UTC ]
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Revenue at U.K.-based illustrated book publisher Quarto Group fell 3% in the first half of 2014, falling to $65.6 million. Operating profit dipped to $2.8 million from $3.0 million in the first six months of 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-12 00:00:00 UTC ]
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Illustrated book publisher Quarto has seen a fall in revenue and profits after what it described... Continue reading at The Bookseller
[ The Bookseller | 2014-08-12 00:00:00 UTC ]
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Compares Hachette dispute to past paperback fears, but partially quoting George Orwell is a risky moveAmazon has hit back following an open letter from more than 900 authors criticising its licensing dispute with publisher Hachette, which was published as an ad in the New York Times.However, the... Continue reading at The Guardian
[ The Guardian | 2014-08-11 00:00:00 UTC ]
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Speaking with a wide variety of publishers at the San Diego Comic-Con revealed different reactions to DRM-free comics, in-app purchasing, storytelling and more as the industry adapts to Amazon's acquisition of Comixology. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-11 00:00:00 UTC ]
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Will Newsquest adopt the same editorial titles (with different pay rates)?Gannett, the largest US newspaper publisher, has created new job titles for editorial staff along with revised descriptions of their duties, as Jim Romenesko reveals.He cites a series of job titles now on offer at one of... Continue reading at The Guardian
[ The Guardian | 2014-08-11 00:00:00 UTC ]
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Stephen King and Donna Tartt among those petitioning Amazon to 'stop harming the livelihood of the authors'Readers of the New York Times will have to steel themselves this weekend, as the unseemly brawl between Hachette and Amazon erupts on to the tranquil pages of the Grey Lady. Perhaps the... Continue reading at The Guardian
[ The Guardian | 2014-08-08 00:00:00 UTC ]
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There's no sign that Amazon and Hachette are close to burying their ebook hatchet, which has prompted the authors caught in the middle to speak up. One of those affected, Douglas Preston, penned an open letter to Jeff Bezos, requesting that he... Continue reading at Engadget
[ Engadget | 2014-08-08 00:00:00 UTC ]
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Google and Barnes & Noble, taking on their mutual rival Amazon.com, have paired up to offer same-day delivery of books purchased online. Continue reading at Los Angeles Times
[ Los Angeles Times | 2014-08-07 00:00:00 UTC ]
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#barnes noble
Quantcast is meshing consumer Web and mobile app behavior with an eye on making real-time ad buying more targeted. Its new data-reporting system, dubbed Audience Interests, is aimed at digital publishers and has recently been tested by BlogAds, the proprietor of highly trafficked... Continue reading at AdWeek
[ AdWeek | 2014-08-06 00:00:00 UTC ]
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Publishing Technology’s profit and revenue have been significantly hit in the second... Continue reading at The Bookseller
[ The Bookseller | 2014-08-06 00:00:00 UTC ]
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By Robert M. Sacks There is an odd form of delusion in the publishing world, characterized by a resistance to reason in the face of actual facts. This inability to recognize modern business trends is easy for most... Continue reading at Publishing Executive
[ Publishing Executive | 2014-08-01 00:00:00 UTC ]
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Fnac, France's largest cultural product chain, has reported only a slight drop in turnover... Continue reading at The Bookseller
[ The Bookseller | 2014-08-01 00:00:00 UTC ]
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#gradual improvement
HarperCollins and Ingram have teamed up with BookShout, a direct-to-consumer ebook platform, to set up a bundling program that lets independent bookstores offer customers physical and digital editions of a book. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-08-01 00:00:00 UTC ]
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Amazon recently extended a public challenge to Hachette, saying that if the publisher will lower ebook prices to $9.99, the company won't ask for a larger share of the revenues. This is the first time Amazon has publicly shared details of the dispute between the two companies. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-07-31 00:00:00 UTC ]
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Evernote users can import their notes into FastPencil and create an ebook or PDF that can be distributed through all the major ebook retail platforms. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-31 00:00:00 UTC ]
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#evernote users