Condé Nast is throwing down the gauntlet to cable TV and "dated DIY and renovation formats" of its popular programs, the company said ahead of an event celebrating the launch of Home/Made, its new network of home-focused content pulled from across many of its brands and targeting millennial homeowners. Tennis star Maria Sharapova joined several of the company's most influency editors for an upfronts-style series of talks positioning the new launch for advertisers, held high up on the 64th floor of One World Trade Center Tuesday morning. Jeff Barish, Condé Nast's chief industry officer—home, kicked off the program by highlighting the disconnect between linear cable networks like HGTV and the DIY Network, whose average viewer is in his or her 50's, and millennials, who represented the largest cohort of homebuyers in 2019 (37 percent, according to research from the National Association of Realtors). Many of the biggest names in TV—Giada De Laurentiis, the "Property Brothers," late night talk show hosts—Barish said, don't have the same inroads with younger viewers as the influencers to whom Condé's brands have unique access, such as Bon Appétit food editor-turned-streaming star Claire Saffitz, or the interview subjects featured in Vogue's "73 Questions," videos, which regularly generate millions of views on YouTube. "They are aware of Giada," Barish said, "but they fangirl over Claire." On a panel hosted by Nora Taylor, editor of Architectural Digest's millennial-focused... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-02-25 20:12:46 UTC ]
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In “Hilde on the Record: Memoir of a Kid Crime Reporter,” Hilde Lysiak cracks her own case. Continue reading at The New York Times
[ The New York Times | 2022-04-29 04:30:37 UTC ]
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Newspaper publisher Lee Enterprises is facing renewed pressure from a hedge fund to speed up its transition to digital publishing and consider adding new digital-savvy leaders to its board Continue reading at ABC News
[ ABC News | 2022-04-14 21:27:45 UTC ]
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The HarperCollins imprint has four straight bestsellers, thanks in large part to the cable news channel's promotional pop. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-04-13 15:00:58 UTC ]
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News Corp Australasia executive chairman issues all-staff memo, with scrutiny on election coverage likely to increaseGet our free news app; get our morning email briefingFollow our Australia news live blog for the latest updatesRupert Murdoch’s Australian lieutenant has told News Corp... Continue reading at The Guardian
[ The Guardian | 2022-04-13 07:57:04 UTC ]
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Publishers have been talking about diversification for as long as the tech companies have insisted they’re not media owners. The challenge for publishers, however, is moving beyond charging people to read content to make money. The post ‘Big steps’: Slowly, but surely French publisher Groupe... Continue reading at Digiday
[ Digiday | 2022-04-13 04:01:00 UTC ]
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This week's book censorship news includes a look at what the American Library Association is -- and is not -- doing right now. Continue reading at Book Riot
[ Book Riot | 2022-04-08 10:41:00 UTC ]
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The MoCCA Art Fest, an indie comics and graphic novel festival held April 2-3, returned after a two year hiatus due to the pandemic, attracting nearly 6,000 fans to a new venue in Manhattan. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-04-06 04:00:00 UTC ]
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Christopher Dore says some critics make him ‘cringe’. Plus: ‘Furries’ at elite Brisbane school?Christopher Dore has been the editor-in-chief of the Australian since 2018, and has quite the pedigree in editing Rupert Murdoch’s Australian mastheads. Dorey, as staff call him, has edited the Daily... Continue reading at The Guardian
[ The Guardian | 2022-03-25 03:05:12 UTC ]
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The digital publisher finds there’s no avoiding the industry’s punishing economics To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2022-03-22 15:51:02 UTC ]
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The networks are once again publicly taking Nielsen to task for what they allege is flawed data from the measurement company. This time, the Video Advertising Bureau is asking the Nielsen to delay its new "big data" monthly impact releases--set-top box and smart television viewership metrics... Continue reading at AdWeek
[ AdWeek | 2022-03-08 22:58:31 UTC ]
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In her moving graphic memoir, 'What is Home, Mum?', Sabba Khan, a second-generation Pakistani immigrant living with her family in Britain, tells the story of her family before and after their desperate move to the UK after Pakistan-India Partition in 1947. A 10-page excerpt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-03-02 05:00:00 UTC ]
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Bill Livek announces departure amid growing industry interest in Nielsen competitors. Continue reading at Advertising Age
[ Advertising Age | 2022-03-01 00:04:04 UTC ]
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An exploration of the various ways romance plays out in Indian literature — it's not all arranged marriages. Continue reading at Book Riot
[ Book Riot | 2022-02-25 11:35:00 UTC ]
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As a Black solider during WWII, Ashley Bryan drew in his sketchbook. He went on to illustrate dozens of children's book over his lifetime. Continue reading at Book Riot
[ Book Riot | 2022-02-19 11:32:00 UTC ]
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Actively purchased copy figures show Immediate Media benefitting as readers turn to domestic and children’s magazines. Continue reading at Media Week
[ Media Week | 2022-02-17 16:49:49 UTC ]
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Sun publisher examining whether classic front pages and exclusive photos can have lucrative second lifeRupert Murdoch’s publishing arm is considering making a move into the frothy market of non-fungible tokens, or NFTs, by turning the Times and the Sun’s extensive archive of photos, cartoons and... Continue reading at The Guardian
[ The Guardian | 2022-02-16 15:06:14 UTC ]
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Thema Bryant, an ordained minister, clinical psychologist, and the next president of the American Psychological Association, lays out steps for processing grief and “making the journey back to yourself” in her new book, 'Homecoming.' Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-02-14 05:00:00 UTC ]
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Along with announcing the Galaxy S22 lineup, Samsung has refreshed its range of tablets — which some folks already had an inkling about after earlierleaks. For the first time, Samsung is introducing an Ultra tablet, which aligns with the Ultra branding the company slaps on its highest-end... Continue reading at Engadget
[ Engadget | 2022-02-09 15:00:19 UTC ]
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In 'Home/Land: A Memoir of Departure and Return,' Rebecca Mead, who returned to England after decades as an expat, asks what it means to be home. Continue reading at Los Angeles Times
[ Los Angeles Times | 2022-02-09 14:00:23 UTC ]
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The news publishing company said it thought the breach affected a “limited number” of accounts. Continue reading at The New York Times
[ The New York Times | 2022-02-05 00:27:33 UTC ]
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