Coca-Cola and Marvel’s Latest Collab Uses AR to Entice Comic Fans

Coca-Cola is using augmented reality to enhance its latest collaboration with Disney, allowing consumers to unlock digital collectibles by scanning limited-edition packaging featuring illustrations of more than 30 Marvel characters. The brand introduced the campaign with a film blending live action and animation employing a 2D comic book style. The spot shows a weary comic... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-08 18:05:36 UTC ]
News tagged with: #latest collab #augmented reality #latest collaboration #allowing consumers #brand introduced #animation employing #spot shows #weary comic #comic book

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Full Circle: BookCon Takes the Books to the Fans

'Storytelling and pop culture collide,' says the teaser on the New York Comic Con 2016 Web site. And that's just the way these fans like it. BookCon leaves the trade-show floor and heads for the fans. The post Full Circle: BookCon Takes the Books to the Fans appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-06-10 00:00:00 UTC ]
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Celebrate Fatherhood with 11 Great Dad Comics

Comics have been dealing with daddy-issues nearly since their inception, but over the years books have presented a more nuanced, realistic depiction of fatherhood. Here are 11 great ones for Father's Day. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-08 00:00:00 UTC ]
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Ace Atkins’ Nick Travers Novels Being Adapted as Comics

Alabama comics house 12-Gauge Comics has teamed with the novelist to adapt his Nick Travers Southern crime noir series into graphic novels. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #graphic novels


BookCon Expands to New York Comic Con in Fall 2016

BookCon, the literary fanfest, will become a part of New York Comic Con 2016 in October; held during the 4 days of NYCC at a separate event space nearby and offer access to fans as part of their NYCC badge. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #literary fanfest #offer access


With new venture capital funding, Loot Crate looks beyond comics and sci-fi

Loot Crate has built a business supplying comic book and sci-fi fans with monthly shipments of goodies typically only found at specialty shops or conventions. Soon, Loot Crate could apply the same formula to sports, music and more corners of entertainment -- getting fans to purchase merchandise... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-06-07 00:00:00 UTC ]
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Leading true-crime channel to bring thousands to New York City for fan convention

The Investigation Discovery channel has been taking notes on Comic Con. The marketing convention held at the Jacob Javits Center every fall allows comic book fans from around the world a chance to... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2016-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bring thousands #comic con


PayPal founder is 'comic book villain'

Gossip site Gawker accuses PayPal founder Peter Thiel of being 'vindictive' and a 'comic book villain' who uses his billions to fund libel suits against the site. Continue reading at BBC World

[ BBC World | 2016-05-27 00:00:00 UTC ]
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ComiXology Unlimited offers all of the comics for $6 a month

ComiXology, Amazon's online comic book service, unveiled a new unlimited content subscription option on Tuesday. The $6 per month ComiXology Unlimited plan gives subscribers unfettered access to the service's archive, which includes titles from Image... Continue reading at Engadget

[ Engadget | 2016-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #includes titles


Comixology Launches Comics Subscription Service

Comixology Unlimited offers subscription access to thousands of comics, graphic novels and manga from independent publishers—there are no titles from DC or Marvel—for $5.99 per month. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-24 00:00:00 UTC ]
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Backed by Billionaire, Tribune Rejects Gannett's Latest Bid

Tribune Publishing, infused with a $70.5 million investment from billionaire Patrick Soon-Shiong, rejected Gannett's latest takeover offer, escalating the battle between the newspaper publishers.Gannett's revised proposal is "clearly inadequate" to control the owner of the Los Angeles Times and... Continue reading at Advertising Age

[ Advertising Age | 2016-05-24 00:00:00 UTC ]
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Comics at BEA: New Books from Raina Telgemeier, Jessica Abel, Box Brown

Comics publishers seemed happy with BookExpo's move to Chicago show, citing the opportunity to meet new Midwestern retailers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-19 00:00:00 UTC ]
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Global Comics Showcase: TCAF 2016 Adds Library Space, New Venue

The Toronto Comics Arts Festival highlights included packed panels on diversity, and guest artists that included Brian K. Vaughan, MariNaomi, Spike Trotman, Raina Telgemeier, and Marguerite Abouet. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-18 00:00:00 UTC ]
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BookCon 2016: YA Authors Take Center Stage at Literary Fan Fest

YA authors who were most feted at the annual mashup of literature and popular culture, which took place in Chicago on May 14. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-17 00:00:00 UTC ]
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The latest bid to keep print relevant: Hearst offers print-to-digital targeting

Print magazines have struggled to compete with the rise of digital media and the specific audience targeting it affords. But now, Hearst is touting its ability to retarget print subscribers on their online journeys, starting with a campaign for Toyota Prius campaign. It won't necessarily make... Continue reading at Digiday

[ Digiday | 2016-05-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #legacy publishers #latest bid #print magazines #publisher hopes


'There's nothing like it in comics' … how Love and Rockets broke the rules

It’s the groundbreaking comic whose characters have aged along with its readers – and Neil Gaiman is a huge fanAt the turn of the 1980s, if you wanted to read comics, you were pretty much confined to Spider-Man, Superman and their Spandexed stablemates at Marvel and DC. The underground comic... Continue reading at The Guardian

[ The Guardian | 2016-05-10 00:00:00 UTC ]
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Celebrate Motherhood with 10 Great Mom Comics

Usually, moms only play an ancillary role in comics, however some cartoonists choose to focus on what it means to bring life into this world and nurture it. So in time for Mother's Day, enjoy these 10 mom comics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-05-04 00:00:00 UTC ]
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Walk on the Wild Side: 10 Great Animal Comics

Animals in comics can be wild creatures, loyal pets, test subjects, and so much more. These 10 comics reflect the complicated relationship that exists between people and the animal world. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-27 00:00:00 UTC ]
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Amazon's latest Kindle skinny but expensive

Will loyal fans of ebooks be willing to pay tablet prices for dedicated e-readers? Amazon is about to find out. Continue reading at Stuff

[ Stuff | 2016-04-14 00:00:00 UTC ]
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YouNow is the latest platform publishers are using to reach young audiences

Before Facebook Live, there was YouNow, a live streaming social platform that’s gained the attention of publishers including Refinery29, The Huffington Post and MTV. The 4-year-old platform's appeal is its live, interactive format that offers the chance for publishers to expose their brands to... Continue reading at Digiday

[ Digiday | 2016-04-13 00:00:00 UTC ]
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At London Book Fair: The Unfunny Plight of Women in Comics

Tuesday, April 12, at #LBF16 in Olympia London's National Hall Gallery: "Women in Comics: Is the Graphic Novel Industry Failing To Recognise Female Creators?" The post At London Book Fair: The Unfunny Plight of Women in Comics appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #comics appeared #olympia london