Clive Palmer buys huge ad to push plan to fund malaria drug as possible cure for Covid-19 | Amanda Meade

Mining magnate took over page two and three of the Australian for his grand scheme. Plus: News Corp journos forced to take leaveOn Friday the Australian published a double-page advertisement paid for by the mining magnate Clive Palmer, promoting his plan to fund 1m doses of the malaria drug hydroxychloroquine as a possible cure for Covid-19.The bright yellow ad took over pages two and three of the national broadsheet. The former politician had already placed Facebook ads touting his appearance on Sunrise, where he talked up his plan to launch a large-scale manufacturing plant for the drug. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2020-03-27 01:06:05 UTC ]
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Coming Soon: Ads on Instagram

Instagram just made it official: ads are about to hit the social photo-sharing platform. "In the next couple months, you may begin seeing an occasional ad in your Instagram feed if you’re in the United States," the company said in a blog post today. "Seeing photos and videos from brands you... Continue reading at AdWeek

[ AdWeek | 2013-10-04 00:00:00 UTC ]
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Piatkus buys Haysom debut

Emma Beswetherick, editorial director of Piatkus Fiction, has secured world rights in a “... Continue reading at The Bookseller

[ The Bookseller | 2013-10-04 00:00:00 UTC ]
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Canongate buys drought-ridden tale

Canongate editorial director Louisa Joyner and m.d. Jamie Byng have acquired UK and Commonwealth... Continue reading at The Bookseller

[ The Bookseller | 2013-10-04 00:00:00 UTC ]
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BtoB Magazine Becomes Part of Ad Age

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[ Folio Magazine | 2013-10-03 00:00:00 UTC ]
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Quercus buys YA concubine debut

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[ The Bookseller | 2013-10-03 00:00:00 UTC ]
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Pan Macmillan buys S L Grey novels

Pan Macmillan has bought two novels by writing collaboration "S L Grey", in a "... Continue reading at The Bookseller

[ The Bookseller | 2013-10-03 00:00:00 UTC ]
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Facebook's new mobile ad format keeps users coming back to familiar apps

Ads for mobile apps are frequently ineffective after the first viewing -- once users install a given app, they rarely have incentives to try the software again. Facebook may have found a way to sustain customers' interest through its new deep linking ad format, however. The approach takes... Continue reading at Engadget

[ Engadget | 2013-10-02 00:00:00 UTC ]
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Faber buys Australian debut

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[ The Bookseller | 2013-10-01 00:00:00 UTC ]
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Waterstones auction raises £75k for Children's Reading Fund

Waterstones has raised over £75,000 for Booktrust's Children's Reading Fund at a... Continue reading at The Bookseller

[ The Bookseller | 2013-09-30 00:00:00 UTC ]
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W H Smith 'could buy Dutch Ako chain'

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[ The Bookseller | 2013-09-27 00:00:00 UTC ]
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Canongate buys Rhodes memoir

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[ The Bookseller | 2013-09-27 00:00:00 UTC ]
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Penguin buys Hofmeyr YA debut

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[ The Bookseller | 2013-09-25 00:00:00 UTC ]
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Responsive Websites Are Great for Users, but How Are the Ad Dollars Being Affected?

Since so many consumers hop from smartphone to desktop to tablet and back again multiple times a day, Web publishers have rushed to embrace responsive design: a technology that automatically resizes content to fit any screen. The responsive movement has been a win for users, who increasingly... Continue reading at AdWeek

[ AdWeek | 2013-09-25 00:00:00 UTC ]
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Dropbox pushes to publish spy data request details

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[ PC World | 2013-09-24 00:00:00 UTC ]
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Why J K Rowling Needs to Buy Her Own National Newspaper

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[ Editor & Publisher | 2013-09-24 00:00:00 UTC ]
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Right-Sizing—And Right-Buying: What’s Working At Indies

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[ Publishers Weekly | 2013-09-20 00:00:00 UTC ]
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Darden Media Group buys Maxim magazine

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[ Crains New York | 2013-09-13 00:00:00 UTC ]
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Twitter Acquires Mobile Ad Exchange MoPub

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[ AdWeek | 2013-09-10 00:00:00 UTC ]
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