Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest

Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here.  For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports.  Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'

[ Advertising Age | 2023-06-20 20:38:54 UTC ]
News tagged with: #kendrick lamar #short film #beautiful life #nielsen

Other Publishing stories related to: 'Cannes Today—Twitter and Meta make pitches, Omnicom hooks up with Google AI and Grand Prix latest'


Publishing trade groups criticize Google over GDPR policy

Four trade groups representing publishers such as Axel Springer, Bloomberg, Conde Nast, Hearst and the Guardian released a letter Monday addressed to Google CEO Sundar Pichai that sharply criticizes the company's approach to publishers as strict new privacy rules loom in Europe.The trade... Continue reading at Advertising Age

[ Advertising Age | 2018-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #axel springer #conde nast #european union #month ago #sell ads


HBG Makes Strides in Hitting Environmental Goals

Hachette Book Group only reduced its carbon footprint by 2% last year—but every sheet of paper it used came from certified sources. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #carbon footprint #certified sources


Nosy Crow closes app department, makes three redundant

Children’s publisher Nosy Crow is closing its in-house app department and making three members of staff redundant.  Continue reading at The Bookseller

[ The Bookseller | 2018-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #staff redundant


Unbound makes four editors redundant

Unbound is making four editors redundant following a "strategic reorganisation". Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #editors redundant


Debuts from Hermes Gowar, Greengrass and Batuman make Women's Prize shortlist

Debuts by Imogen Hermes Gowar, Jessie Greengrass and Elif Batuman have been shortlisted for 2018’s Women’s Prize for Fiction. Continue reading at The Bookseller

[ The Bookseller | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #prize shortlist #jessie greengrass #hermes gowar #elif batuman


Five Bogotá Book Fair Fellows’ Viewpoints on Rights Issues Today

Can publishing advances sustain literary agencies in Latin America? And could stories of violence be what publishers this season are looking for? These and other issues are discussed by rights specialists among the Bogotá Book Fair fellows. The post Five Bogotá Book Fair Fellows’ Viewpoints on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latin america #rights specialists


Teen Vogue is ditching print, but it’s still making ‘magazine’ covers for Snapchat

Though Teen Vogue announced the shuttering of its print edition in November 2017, it hasn’t stopped the Condé Nast-owned publication from ensuring the art of the magazine cover hasn’t been lost as it embraces a now fully digital identity. The post Teen Vogue is ditching print, but it’s still... Continue reading at Digiday

[ Digiday | 2018-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #snapchat appeared #teen vogue


Compton's Kendrick Lamar makes history with Pulitzer Prize win

Their names are inked in history books and on the walls of hallowed concert halls as winners of American music’s most esteemed award, the Pulitzer Prize for music: Aaron Copland, George Crumb, John Luther Adams, Ornette Coleman, Caroline Shaw and dozens more. Add to that list the man nicknamed... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #american music #history books #pulitzer prize


How NBCU’s specialized unit makes shows for Snapchat and beyond

Some publishers complain about monetization on Snapchat, but NBCUniversal said with its Digital Content Lab, it's making real money there. The post How NBCU’s specialized unit makes shows for Snapchat and beyond appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-16 00:00:00 UTC ]
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Smith, Kang and Krasznahorkai make Man Booker International shortlist

Previous Man Booker International Prize winners Deborah Smith, Han Kang and László Krasznahorkai have made the shortlist once again. Continue reading at The Bookseller

[ The Bookseller | 2018-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #han kang #lszl krasznahorkai


The Rundown: Google AMP has short-term appeal but potential long-term costs

Publishers, still smarting from blows inflicted by Facebook and its ever-changing news feed, have found some comfort in the warm embrace of Google. The post The Rundown: Google AMP has short-term appeal but potential long-term costs appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google amp


Making the rights impact

As the rights-selling frenzy opens its doors, traders will be looking to get the most bang for their buck—and time—during this year’s London Book Fair. Continue reading at The Bookseller

[ The Bookseller | 2018-04-11 00:00:00 UTC ]
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Initiative hosts reverse upfront, pitching clients to media sellers

Media agencies are receiving a barrage of pitches from TV networks and digital publishers as this year's upfront parties and pitches start in earnest. But Initiative, turning the tables, hosted its second annual presentation on Tuesday to a room of media sellers.The IPG-owned agency provided... Continue reading at Advertising Age

[ Advertising Age | 2018-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nbc universal #cultural leaders


Smith, Penny and Eddo-Lodge make Orwell Prize longlist

Ali Smith's Winter (Hamish Hamilton), Laurie Penny's Bitch Doctrine (Bloomsbury) and Reni Eddo-Lodge's Jhalak Prize-winning Why I'm No Longer Talking to White People about Race (Bloomsbury) are among the10 titles longlisted for the 2018 Orwell Prize for Political Writing. Continue reading at The Bookseller

[ The Bookseller | 2018-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ali smith #laurie penny #reni eddo-lodge #longer talking #white people


Morley makes first buy in new Picador remit

Pan Macmillan’s editorial director Georgina Morley has moved to Picador to strengthen the imprint’s non-fiction offer, and to that end has signed Kate Teltscher’s The Palace of Palms. Continue reading at The Bookseller

[ The Bookseller | 2018-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #pan macmillan


London Book Fair 2018: 30 Years After 'The Alchemist' Paulo Coelho is Still Making Magic

As his bestselling work turns 30, the internationally revered author is set to publish his new book, 'Hippie.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #paulo coelho


Brown makes first acquisition for Trapeze

Katie Brown has made her first acqusition for Trapeze, a debut "up lit" novel by Lia Louis, acquired at auction. Continue reading at The Bookseller

[ The Bookseller | 2018-04-07 00:00:00 UTC ]
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Amazon shares fall after Trump's Twitter attacks

Amazon shares took a hit after President Donald Trump attacked the online store on social media, this time accusing it of not being on a "level playing field" with “fully tax paying retailers” and of ripping off the US postal service. Continue reading at The Bookseller

[ The Bookseller | 2018-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon shares #online store #postal service


'Where's Waldo?' comes to Google Maps for some reason

Today, Google announces that it is bringing the "Where's Waldo?" franchise to Google Maps. If you aren't familiar, this is a picture book series in which the reader has to find "Waldo" -- a man wearing a striped sweater. By design, he is hard to find -- he is hidden in plain sight by blending... Continue reading at Betanews

[ Betanews | 2018-04-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #april fool #google maps #google announces #plain sight


Hundreds expected at rally today for Stephon Clark after autopsy raises new questions in police shooting

Former Sacramento Kings player Matt Barnes will lead a rally in downtown Sacramento on Saturday to protest the police killing of Stephon Clark, one day after an independent autopsy concluded that the unarmed black man was shot six times in the back. “I knew I had to do step up and do something... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-04-01 00:00:00 UTC ]
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