Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports. Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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Jonathan Cape has acquired a third book from writer and neurosurgeon Henry Marsh, author of the hugely successful Do No Harm: Stories of Life, Death and Brain Surgery (2014) and its follow-up Admissions: A Life in Brain Surgery (2017), both published with Weidenfeld & Nicholson. Continue reading at The Bookseller
[ The Bookseller | 2018-09-27 00:00:00 UTC ]
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Library and information association CILIP has opened up nominations for the Carnegie and Kate Greenaway Awards to other industry bodies and is introducing a ‘children’s choice’ prize, in response to the recommendations an independently chaired diversity review. Continue reading at The Bookseller
[ The Bookseller | 2018-09-27 00:00:00 UTC ]
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Publishing micro-genres often reflect the fashions and anxieties of the age – bad news for us literary editorsOne day last week, after I spent the best part of an hour opening two days’ worth of post at my office – I work as literary editor of the Spectator – I posted a peevish tweet: “Can we... Continue reading at The Guardian
[ The Guardian | 2018-09-24 00:00:00 UTC ]
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JK Rowling once surprised readers by telling them that all along, without mention in her books, one of her "Harry Potter" characters was gay. Continue reading at Los Angeles Times
[ Los Angeles Times | 2018-09-22 00:00:00 UTC ]
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Québec publishers and authors are confident looking abroad, searching less for reassurances and acknowledgment from the rest of the world than for new international outlets to share all they have to say. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-21 00:00:00 UTC ]
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#qubec publishers
Eye Books imprint Lightning Books has acquired The Beat of the Pendulum by New Zealand author Catherine Chidgey. Continue reading at The Bookseller
[ The Bookseller | 2018-09-19 00:00:00 UTC ]
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Snapchat is trying something new: It's giving publishers a way to create videos without too much heavy lifting.On Thursday, Snapchat announced that its dozens of media partners, including Hearst, NBCUniversal, Refinery 29 and Daily Mail, will have the ability to build stories from the videos... Continue reading at Advertising Age
[ Advertising Age | 2018-09-13 00:00:00 UTC ]
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#heavy lifting
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A rise in the number and output of streaming platforms such as Amazon Video and Netflix has opened up new and profitable revenue streams for writers—but how can publishers help them grasp them? Continue reading at The Bookseller
[ The Bookseller | 2018-09-12 00:00:00 UTC ]
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#streaming platforms
British author John Gray criticizes the modern atheist movement for replacing God with human beings and puts forward his view of what a true atheist ought to be in his new book, ‘Seven Types of Atheism.’ Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-12 00:00:00 UTC ]
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Turkish book publisher Ragip Zarakolu is the subject of an Interpol red notice. The IPA condemns this tactic as harassment by the Turkish government. The post IPA Condemns Harassment of 2008 Prix Voltaire Winner Ragip Zarakolu appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-09-11 00:00:00 UTC ]
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There are many more objectionable things about Boris Johnson than his alleged affair. But the media focus on this ‘feisty’, ‘party-loving’ woman is relentlessThere is a well-established and strictly obeyed format for writing about a women who is alleged to have had an affair with a powerful man,... Continue reading at The Guardian
[ The Guardian | 2018-09-11 00:00:00 UTC ]
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Look away, helicopter parents. A giant monster hand. A loom. A 32-foot-long coloring book tapestry. A paint roller. You read that right, parents. A. Paint. Roller. This is the Ikea Lustigt collection, the company’s latest limited edition collection developed in conjunction with the design... Continue reading at Fast Company
[ Fast Company | 2018-09-07 00:00:00 UTC ]
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Affected booksellers attributed some of the recovery to loyal customers and community support, but they also cited the Book Industry Charitable Foundation (Binc)’s key role. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-09-07 00:00:00 UTC ]
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The Booker Prize Foundation has launched an online celebration for the Man Booker Prize’s 50th anniversary, charting key moments in the prize’s history. Continue reading at The Bookseller
[ The Bookseller | 2018-09-06 00:00:00 UTC ]
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The paperback edition of Adam Kay’s This is Going to Hurt (Picador) has bounded painlessly into the UK Official Top 50 number one spot, after spending seven weeks among the top three. Continue reading at The Bookseller
[ The Bookseller | 2018-09-05 00:00:00 UTC ]
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Pan Macmillan has teamed up with The Pool and digital book club The Pigeonhole to offer readers of Kate Morton’s sixth novel a shared reading experience, culminating in a live event. Continue reading at The Bookseller
[ The Bookseller | 2018-09-05 00:00:00 UTC ]
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The new heads of GLIBA, MPIBA, and NEIBA are changing things up to build community among booksellers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-08-31 00:00:00 UTC ]
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#changing things
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The policy requires advertisers to get certified to run ads that refer to an election or candidate, or advocate for big issues including abortion, civil rights and guns. The post Twitter tweaks Facebook with new issue ads policy that exempts publishers appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-30 00:00:00 UTC ]
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#run ads
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A group of Amazon employees in the US is being paid to promote the company on Twitter. Continue reading at The Bookseller
[ The Bookseller | 2018-08-29 00:00:00 UTC ]
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THE ARTS+ at Frankfurter Buchmesse looks at the 'cultural heritage of tomorrow,' introducing a new creative AI forum, and stating three 'micro-conferences.' The post Frankfurter Buchmesse’s THE ARTS+ Contextualizes AI, Innovation, and Cultural Legacy appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-28 00:00:00 UTC ]
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