Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports. Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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The Blunt Instrument is an advice column for writers. If you need tough advice for a writing problem, send your question to [email protected]. For early access to Blunt Instrument columns, plus a special subscriber-only edition every other month, become a supporter of Electric... Continue reading at Electric Literature
[ Electric Literature | 2019-07-30 11:00:37 UTC ]
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Earlier this year, Google outlined upcoming changes to its marketing-leading Chrome browser that are likely to prompt seismic changes for digital media trading with the company's leading privacy executive tipping the privacy overhaul for a 2019 launch. Speaking last week at Adweek's inaugural... Continue reading at AdWeek
[ AdWeek | 2019-07-29 18:27:32 UTC ]
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Bloomsbury has scooped two nominations on the Polari 2019 shortlists with titles from indies Faber, Granta and Orenda also up for awards. Continue reading at The Bookseller
[ The Bookseller | 2019-07-29 01:46:32 UTC ]
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Booker Prize longlistee Oyinkan Braithwaite has made the shortlist for the 2019 Amazon Publishing Readers’ Awards with Ian Rankin and Matt Wesolowski each bagging two nominations. Continue reading at The Bookseller
[ The Bookseller | 2019-07-24 09:47:48 UTC ]
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Margaret Atwood's 'The Testaments' is among 13 titles longlisted for this year's Booker Prize, despite being embargoed until September 10. It may even make the shortlist, announced on September 3, before it is even published. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-07-24 04:00:00 UTC ]
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Do you like reading manga and want to show off your favorite series? Then check out these anime and manga enamel pins that you can wear! Continue reading at Book Riot
[ Book Riot | 2019-07-22 10:40:40 UTC ]
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Indie press Open Pen and Newham Bookshop are joining forces to host a fundraiser for the homeless in East London. Continue reading at The Bookseller
[ The Bookseller | 2019-07-22 07:47:05 UTC ]
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Caitlin Moran and Peter James are among the authors on Richard Madeley and Judy Finnigan's latest Book Club summer selections. Continue reading at The Bookseller
[ The Bookseller | 2019-07-21 17:20:56 UTC ]
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Picador has scooped a witty 21st century astrology guide from Twitter stars the Astro Poets, helping readers navigate their friendships, career and love life. Continue reading at The Bookseller
[ The Bookseller | 2019-07-21 12:27:31 UTC ]
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Today, Google announced that Youngstown, Ohio, will be the first city in its Compass Experiment, a joint venture with newspaper publishing company McClatchy to revive local news. The announcement couldn't be more timely, as Youngstown's long standing... Continue reading at Engadget
[ Engadget | 2019-07-18 17:49:00 UTC ]
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A new player is stepping into Ireland's burgeoning home-grown history publishing sector, Eastwood Books, a local and general history trade imprint from the Wordwell Group. Continue reading at The Bookseller
[ The Bookseller | 2019-07-18 15:24:11 UTC ]
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Hodder has unveiled striking new covers for four classic Stephen King novels to coincide with the horror master’s new novel The Institute. Continue reading at The Bookseller
[ The Bookseller | 2019-07-16 17:43:28 UTC ]
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The author paints alternate realities to explore, obliquely, what it means to be alive today. Continue reading at The Washington Post
[ The Washington Post | 2019-07-16 13:15:03 UTC ]
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Imagine that you are a character from a classic tale pitching your memoir to a literary agent. You know that it will become the next bestseller. Write your query letter, story synopsis, or elevator pitch to the agent. The post It’s My Story and I’ll Pitch if I Want To by Cassandra Lipp appeared... Continue reading at Writer's Digest
[ Writer's Digest | 2019-07-16 09:00:28 UTC ]
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Hearst is continuing its moves to find digital subscription revenue in offshoot products with a new streaming video service offering Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-07-11 18:30:41 UTC ]
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If you see advertisements for a mall that look like they came straight out of the '80s on today's print edition of The New York Times, fire up Google Lens. Those neon-colored ads are most likely for Starcourt, the fictional Hawkins, Indiana mall that... Continue reading at Engadget
[ Engadget | 2019-07-11 13:00:00 UTC ]
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A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-07-11 04:01:02 UTC ]
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Los Angeles-based Hey Baby has added Polish-born filmmaker Stash Capar to its roster, his first representation in the United States. Capar worked between the U.K., Scandinavia and Dubai on assignments as an editor and promo producer for a decade before filming his own indie project, which was... Continue reading at Advertising Age
[ Advertising Age | 2019-07-10 14:04:36 UTC ]
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Karl Marlantes’s new novel is a sweeping family saga set in Oregon logging country. Continue reading at The Washington Post
[ The Washington Post | 2019-07-08 13:00:00 UTC ]
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The former White House press secretary was taunted with suggested titles for her reported upcoming book about working for Donald Trump. Continue reading at HuffPost
[ HuffPost | 2019-07-02 10:41:02 UTC ]
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