Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports. Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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US Circuit Judge Denny Chin says Google Books falls under fair use, while the Authors Guild calls it copyright infringement. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-11-15 00:00:00 UTC ]
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Google's massive book-scanning project that makes complete copies of books without the authors' permission is perfectly legal under U.S. copyright law, a federal judge ruled today, deciding an 8-year-old legal battle. Continue reading at Wired
[ Wired | 2013-11-15 00:00:00 UTC ]
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Google's Books project, which has indexed millions of titles and made them available online, hasn't always been on completely solid legal footing. After all, Books operates without the permission of authors, which has understandably drawn some ire from copyright holders, not to mention other web ... Continue reading at Engadget
[ Engadget | 2013-11-14 00:00:00 UTC ]
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This week's Agents of S.H.I.E.L.D. had a lot more Easter eggs in its basket than previous episodes. Here's a breakdown. Continue reading at Wired
[ Wired | 2013-11-14 00:00:00 UTC ]
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Eight years after a group of authors and publishers sued Google for scanning more than 20 million library books without the permission of rights holders, a federal judge has ruled that the web giant's sweeping book project stayed within the bounds of U.S. copyright law. Continue reading at Wired
[ Wired | 2013-11-14 00:00:00 UTC ]
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A U.S. judge has thrown out a long-standing copyright infringement case brought against Google by the Authors Guild, saying the company’s book-scanning project provides significant benefits to the public. Judge Denny Chin, formerly of the U.S. District Court for the Southern District of New... Continue reading at PC World
[ PC World | 2013-11-14 00:00:00 UTC ]
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A substantial donation to the Red Cross was made, with concern for the nearly 1,400 PRH employees in the Author Solutions division who work in Cebu, an area very near where the greatest devastation has taken place. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-14 00:00:00 UTC ]
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By using images in tweets, publications like The Atlantic, Grantland, Slate and Wired are turning tweets into the kind of story previews readers already see on Facebook, the front page of a newspaper or in the contents section of a magazine.The post Publishers Get Traffic Boost From Twitter... Continue reading at Digiday
[ Digiday | 2013-11-13 00:00:00 UTC ]
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Campus bookselling chain Follett in the US has made 570 people redundant as part of a move to shift... Continue reading at The Bookseller
[ The Bookseller | 2013-11-13 00:00:00 UTC ]
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Gertrude Stein's children's book, The World is Round, is 75 this year and is being rereleased by Harper Design in a reproduction of the book’s first edition from 1939. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-11-12 00:00:00 UTC ]
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Six years and 900 pages on, there ended up being two million reasons why this first-time author would have been glad to have stuck with the written word. Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2013-11-12 00:00:00 UTC ]
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Is wasting time as productivity killing as we've always thought, or does it provide a creativity–enhancing escape from the chaos of the world? Stop dawdling and let's explore!Recently, I read a great book and promised to mail it to a friend overseas when I was done, about nine months ago. Today,... Continue reading at Fast Company
[ Fast Company | 2013-11-08 00:00:00 UTC ]
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Last night's "F.Z.Z.T." wasn't very heavy with the comic book easter eggs, but it was filled to the brim with callbacks to earlier events in Marvel's movies. Continue reading at Wired
[ Wired | 2013-11-06 00:00:00 UTC ]
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IBM is alleging that Twitter has infringed on its patents, including one that would seem to give the computing giant status as an inventor of online advertising.Revealed in a Twitter filing to the Securities and Exchange Commission this morning, IBM is claiming that Twitter has infringed on at... Continue reading at Advertising Age
[ Advertising Age | 2013-11-05 00:00:00 UTC ]
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Most startups will never see anything close to the amount of money Twitter plans on raising during its IPO this week (a reported $1.6 billion) and in fact, three out of four tech businesses fail. Entrepreneurs in training looking to create a successful company, then, might want to know what... Continue reading at Fast Company
[ Fast Company | 2013-11-04 00:00:00 UTC ]
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Baker & Taylor, best known for serving the library market, is working to up its business with independent booksellers in a series of initiatives overseen by David Cully, who was hired by the company six years ago as executive v-p of merchandising and president of retail sales. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-11-02 00:00:00 UTC ]
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A recent study by Shareaholic found that Google Plus generated just .04 percent of traffic referrals in September. Facebook, by comparison, drove 10.37 percent. Gigya, an analytics company, found that in the second quarter of this year, 2 percent of social sharing happened through Google Plus,... Continue reading at Digiday
[ Digiday | 2013-10-31 00:00:00 UTC ]
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Amazon MatchBook, which lets customers who've previously bought the print edition of a book from Amazon score a digital copy on the cheap, is now open for business. Months in the making, the new service is a bold plan by Amazon to convert the world's stacks and stacks of books into digital... Continue reading at PC World
[ PC World | 2013-10-30 00:00:00 UTC ]
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To compete against the Kindle, Barnes & Noble is going back to its roots, leveraging decades of bookseller expertise to make its Nook e–reader feel more like a paper book. Released Wednesday, the new Nook Simple Touch GlowLight features a brighter, sharper display; lighter body; improved... Continue reading at Fast Company
[ Fast Company | 2013-10-30 00:00:00 UTC ]
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