Welcome to Day Two of Ad Age’s Cannes Today newsletter. Reading this online and want it delivered straight to your inbox? Sign up here. For real-time updates, follow our live blog. And see all our coverage here. Plus, click here for a recap of Day One. Twitter is beachless but bullish and Meta hearts AI Twitter gave up its beach and new CEO Linda Yaccarino is not in the south of France; she is apparently sipping cold beverages elsewhere. But the platform owned by Elon Musk still sent some ad sales folks to Cannes where they are trying to convince advertisers the company cares about brand safety, Ad Age’s Garrett Sloane reports. Twitter today announced it is talking with ad viewability and verification firm Zefr. Meantime, Chris Riedy, Twitter’s head of ad sales, tweeted that “more than 75% of 2022’s Top 100 advertisers have returned to paid media on Twitter.” And Tim Perzyk, VP of marketing and research at Twitter, used the platform to solicit Cannes gatherings, saying, “If you’re not already meeting with us, give us a shout.” Twitter competitor Meta—which does have a beach—is plugging its brand safety tools as a strength, while also touting plans to serve more ads into Reels. And the Facebook owner is talking a lot about AI, like just about everyone else. Get all the details of Meta’s Cannes sales pitch here. NBCU's new global playYaccarino’s former company, NBCUniversal, tried to gain some of its own Cannes buzz by announcing a global expansion of its One... Continue reading at 'Advertising Age'
[ Advertising Age | 2023-06-20 20:38:54 UTC ]
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#kendrick lamar
#short film
#beautiful life
#nielsen
Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World
[ PC World | 2013-08-17 00:00:00 UTC ]
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#patent filing
#direct link
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Seth Godin traces the ups and downs of the independent bookstore since WWII, while proclaiming that today is "a golden age for books," crediting Amazon. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-08-15 00:00:00 UTC ]
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#independent bookstore
#golden age
The Haruki Murakami book that has sold 1 million copies a week in Japan is coming to America. It has been selling spectacularly -- particularly for a work of complex literary fiction.The Haruki Murakami book that has sold 1 million copies a week in Japan is coming to America. It has been selling... Continue reading at Los Angeles Times
[ Los Angeles Times | 2013-08-15 00:00:00 UTC ]
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#haruki murakami
Facebook on Monday announced a new integration with restaurant reservation network OpenTable, which will allow Facebook users to book reservations directly through the Facebook mobile iOS app. The update, which will go live on Monday, will also include TV listing information on TV show pages,... Continue reading at AllThingsD
[ AllThingsD | 2013-08-12 00:00:00 UTC ]
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#facebook users
#monday announced
#mobile device
When the University of California Press, in November 2010, published The Autobiography of Mark Twain, Volume 1, it was in for a surprise: the 760-page hardcover, priced at $45, became an immediate bestseller. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-08-09 00:00:00 UTC ]
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#california press
#mark twain
The cost of ebooks has strained relations between libraries and publishers, forcing both to look for solutions. One answer is coming from distributors of self-published ebooks. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-08-08 00:00:00 UTC ]
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#self-published ebooks
People ask Google some deep questions, like “why am I here?” “should I have a third child?” and “why is my scab turning that color?” Apparently 10% of our time on Google is spent digging into broad topics like these. So Google is curating and featuring authoritative treatises on popular subjects... Continue reading at Fast Company
[ Fast Company | 2013-08-08 00:00:00 UTC ]
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#starting point
#online publishing
#attention span
One part of a proposal to enforce the verdict against Apple for allegedly fixing ebook prices would require Amazon and Barnes & Noble 'buy' buttons in the Apple store, allowing consumers to easily compare ebook costs. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-08-06 00:00:00 UTC ]
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#apple store
#proposed measures
#barnes noble
A report from the University of Illinois shows that copyright laws have squashed the market for books from the middle of the 20th century. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-08-02 00:00:00 UTC ]
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#copyright laws
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Can a blockbuster based on the Good Book pull off a miracle? Not when it's up against giant sharks . . Continue reading at The Sydney Morning Herald
[ The Sydney Morning Herald | 2013-07-26 00:00:00 UTC ]
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It’s not news that mobile has become a strategic imperative for publishers. Smartphone ownership has now crossed the 50-percent mark in the U.S., according to the Pew Research Center, while mobile users are reporting significantly higher content consumption levels across the board. But... Continue reading at Folio Magazine
[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
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#mobile users
Google is getting into the textbook business by selling and renting materials from the top five education publishers in the US. The new service will launch August 8. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-25 00:00:00 UTC ]
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#education publishers
BookVibe allows users to search their tweets and extract the books that are being discussed by the people they follow on Twitter. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-07-25 00:00:00 UTC ]
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While most people associate Android with text-messages, Google hopes you will think of it in another "text" aspect too -- textbooks. Today, Google announces that it is bringing textbooks to the Play Store. The company has partnered with all five major textbook publishers -- Cengage, Wiley,... Continue reading at Betanews
[ Betanews | 2013-07-25 00:00:00 UTC ]
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#google announces
#play store
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As the nation's geeks and nerds pack away their spandex and cardboard cosplay costumes (until October's New York Comic-Con of course) staff writer and office comic book aficionado Sam Thielman explains who should be TV's next smash hit superheroes. Continue reading at AdWeek
[ AdWeek | 2013-07-25 00:00:00 UTC ]
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#york comic-con
#staff writer
Just a few days after Google and Twitter pushed for the government to reveal the number of security-related requests, the Obama administration and Congress have just received another salvo backed by even more tech heavyweights -- 63, to be exact. A letter signed by many of the giants covered by... Continue reading at Engadget
[ Engadget | 2013-07-18 00:00:00 UTC ]
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#american people
#international users
#full text
Google has added images of the Diagon Alley set from the 'Harry Potter' movies to its Street View function, allowing users to virtually walk through the magical shopping center. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-07-18 00:00:00 UTC ]
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#harry potter
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#allowing users
Given the upheaval in digital publishing and many authors' entrepreneurial spirit, can today's literary agents engage their clients' art as they did in the past? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-17 00:00:00 UTC ]
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#digital publishing
#entrepreneurial spirit
Upset by the 'not guilty' verdict in George Zimmerman's murder trial, one Twitter user started the online campaign that ended Martin Literary Agency's representation of Juror B37, who announced plans to write a book about the trial. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-16 00:00:00 UTC ]
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Porter Anderson takes in recent discussions about metadata and book marketing, a live, crowdsourced writing experiment, book recommendation culture, and more. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-07-09 00:00:00 UTC ]
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#book marketing