Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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Ada Calhoun had a rough year. Fortunately, the process of writing her latest book prepared her for it. Continue reading at The New York Times
[ The New York Times | 2020-01-03 10:00:17 UTC ]
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In the Dec. 23 print edition of the Book of Lists, you’ll find hundreds of CEOs, presidents and other top executives listed alongside the organizations they run. Even more business leaders are... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2019-12-23 17:08:10 UTC ]
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Galley Beggar Press was facing ruin after the collapse of The Book People, but the public has supplied Christmas magic of a kind I don’t usually buy intoIf a novelist had submitted a story to my publishing company about someone losing £40,000 one day and then regaining it the next, thanks to the... Continue reading at The Guardian
[ The Guardian | 2019-12-19 17:31:08 UTC ]
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Picador commissioning editor Kishani Widyaratna (pictured) and Influx Press co-founder Kit Caless have launched a fundraiser for people in the publishing industry to donate money to the Trussell Trust with nearly £4,000 raised within five hours. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 19:29:32 UTC ]
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A few years ago, investors were eager to throw money at digital media startups. Not anymore. But there are some Continue reading at Editor & Publisher
[ Editor & Publisher | 2019-12-16 15:51:10 UTC ]
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Indie publisher Knights Of is celebrating after its festive inclusive books ad campaign hit 100,000 views. Continue reading at The Bookseller
[ The Bookseller | 2019-12-16 03:23:22 UTC ]
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Palm Beach Media Group, a subsidiary of regional mag publisher Hour Media Group, has acquired Ft. Lauderdale-based Gulfstream Media group and its portfolio of local luxury lifestyle titles, the company announced. Included in the deal are Gold Coast, Boca Life, The Palm Beacher, Jupiter, Stuart... Continue reading at Folio Magazine
[ Folio Magazine | 2019-12-11 18:23:16 UTC ]
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Now more than ever, the publishing industry finds itself on a quest for more effective ways to make money. For the past few years, the industry has been working through a regular cycle of taglines and keywords: ‘metered models,’ ‘memberships,’ ‘registration paywalls,’ dynamic paywalls,’ and so... Continue reading at Publishing Executive
[ Publishing Executive | 2019-12-11 16:35:15 UTC ]
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The Booksellers Association (BA) will launch the Indie Book of the Month scheme, to promote adult and fiction titles across the UK and Ireland next year. Continue reading at The Bookseller
[ The Bookseller | 2019-12-03 19:14:43 UTC ]
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WH Smith’s plans to buy the Marshall Retail Group (MRG) have been approved by the FCA and the transaction now only requires shareholder approval. Continue reading at The Bookseller
[ The Bookseller | 2019-11-25 19:46:04 UTC ]
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Scribd said the new investment will be used to support growth and product innovation as well as enhance operations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-11-25 05:00:00 UTC ]
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Pamela Newkirk explores the failures — and one success — of corporate diversity initiatives. Continue reading at The Washington Post
[ The Washington Post | 2019-11-22 01:40:20 UTC ]
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A.C. Grayling’s “The History of Philosophy” delves into the thinkers who explored who we are and what it all means. Continue reading at The Washington Post
[ The Washington Post | 2019-11-20 18:01:32 UTC ]
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A social enterprise promoting literacy, Reread in Doncaster, has raised £12,000 in five days after hundreds of thousands of its books were damaged or destroyed by major floods. Continue reading at The Bookseller
[ The Bookseller | 2019-11-13 06:52:31 UTC ]
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The longlist for the 2020 International DUBLIN Literary Award was announced today, and it is indeed long—156 books long, to be precise. The prize is sponsored by the Dublin City Council, and the longlist is comprised of nominations from public libraries around the world. Last year’s winner,... Continue reading at Literrary Hub
[ Literrary Hub | 2019-11-11 17:21:15 UTC ]
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While reporting big attendance numbers, the Sharjah Book Fair this year is most memorable for events affirming its deepening world publishing relationships. The post Sharjah International Book Fair Draws a Record-Breaking 2.52 Million Visitors appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2019-11-11 08:13:34 UTC ]
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The dense, interconnected network charts decades of collaboration and research. Nature, the multidisciplinary scientific journal founded in London in 1869, celebrates its 150th anniversary this week. Known for its innovative approach to publishing original research across all sorts of scientific... Continue reading at Fast Company
[ Fast Company | 2019-11-11 08:00:45 UTC ]
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The panel who picked a BBC list of 100 Novels That Shaped Our World have set out the reasons for their choices, including defending the appearance of Riders by Jilly Cooper. Continue reading at The Bookseller
[ The Bookseller | 2019-11-10 17:18:37 UTC ]
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Penguin Random House's parent company Bertelsmann has expressed confidence it will meet its targets for the full year 2019, reporting a boost in group revenues for the first nine months of 3.3%. Continue reading at The Bookseller
[ The Bookseller | 2019-11-08 00:49:57 UTC ]
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Novels by authors including Toni Morrison, Sylvia Plath and Salman Rushdie have been recognised by the BBC in a new list of novels that have shaped the world. Continue reading at The Bookseller
[ The Bookseller | 2019-11-05 15:14:17 UTC ]
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