Video views versus video engagement: Which is more valuable? BuzzFeed's publisher weighs in.Back in October, BuzzFeed reported that it had crossed five billion monthly content views—a number that encompassed not just BuzzFeed's site and apps, but also the swaths of content it publishes directly to social platforms like Snapchat and Facebook. This inevitably led to questions about how to measure a "content view" and what that means compared to more traditional web audience measurements, such as page views and unique visitors.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2016-02-19 00:00:00 UTC ]
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Exclusive: the Literary Arts Emergency Fund, launched and administered by the Academy of American Poets, the Community of Literary Magazine & Presses, and the National Book Foundation, has announced that it will distribute $3.5 million in emergency funding to 282 nonprofit literary arts... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-15 19:00:39 UTC ]
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Wouldn’t it be great if instead of an endless stream of crashed-out, Donald Trump-adjacent memoirs/tell-alls/self-interested “scoops,” we had more quirky graphic novels for kids? And why not? They certainly sell. To wit, Captain Underpants creator Dav Pilkey’s Dog Man: Grime and Punishment,... Continue reading at Literrary Hub
[ Literrary Hub | 2020-09-11 14:33:27 UTC ]
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News and Events World Literature Today, the University of Oklahoma’s award-winning magazine of international literature and culture, announced today that the 2020 Neustadt Lit Festival will be held entirely online from Oct. 19-21. The festival will... Continue reading at World Literature Today
[ World Literature Today | 2020-09-10 12:52:47 UTC ]
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The Booksellers Association has announced The Harpy by Megan Hunter (Picador) and Jasbinder Bilan's Tamarind & The Star of Ishta (Chicken House) as its books of the month for September. Continue reading at The Bookseller
[ The Bookseller | 2020-09-01 16:53:41 UTC ]
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Windmill has signed Sally Huband's non-fiction debut, the story of a woman who combs Shetland beaches to find her place, in a 24-hour pre-empt. Continue reading at The Bookseller
[ The Bookseller | 2020-08-21 02:26:55 UTC ]
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Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at AdWeek
[ AdWeek | 2020-08-20 15:32:30 UTC ]
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Nielsen ratings were down from 2016, though younger viewers watched online and MSNBC nearly doubled its usual audience. Continue reading at The New York Times
[ The New York Times | 2020-08-18 23:35:17 UTC ]
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Seeing unexpected pairings of readers and books quickly dispels the idea of who reads what• Time to reset: more brilliant ideas to remake the worldI have a party trick. If you name three books you like and two you hate, I can write you a reading list of 10 books you will love.I’ve gained this... Continue reading at The Guardian
[ The Guardian | 2020-08-15 10:00:40 UTC ]
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The charity last year was at work in 23 refugee camps, 38 prison libraries, 1,567 schools, 635 public libraries, and more. The post Industry Notes: UK-based Book Aid International: 1.2 Million Books in 2019 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-14 17:51:35 UTC ]
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DMGT says quarterly print advertising down 69% and digital income down 17% The publisher of the Daily Mail, Mail on Sunday, the i and Metro is to cut up to 100 roles as the coronavirus pandemic continues to hammer the newspaper and magazine industry.Daily Mail & General Trust, which also... Continue reading at The Guardian
[ The Guardian | 2020-08-13 11:23:11 UTC ]
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Stephenie Meyer’s 'Midnight Sun' sold more than 1 million copies across all formats last week, Little, Brown reported. The success continues a string of big first-week sales performances for books released during the pandemic. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-13 04:00:00 UTC ]
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The Booksellers Association has announced The Glass Hotel by Emily St John Mandel (Picador) and I’m Sticking With You by Smriti Halls and Steve Small (S&S) as books of the month for August. Continue reading at The Bookseller
[ The Bookseller | 2020-08-03 11:51:02 UTC ]
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With most live sports on hold for the past several months, sports media publishers have had to stretch their imaginations to find interesting stories to show and tell. Wave.tv, a digital media company built around working with license holders to repackage archival sports, hopes to invest more in... Continue reading at AdWeek
[ AdWeek | 2020-07-22 14:00:38 UTC ]
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To celebrate His Holiness' 85th birthday, Shambhala offers discounts on many of his books and reissues classic titles, while Interlink unveils an upcoming illustrated biography. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-21 04:00:00 UTC ]
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The Andrew W. Mellon Foundation has provided $3.5 million to support the establishment of the Literary Arts Emergency Fund, which will support nonprofit literary publishers and organizations with $5,000-$50,000 emergency grants. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-17 04:00:00 UTC ]
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Martin Sorrell's S4 Capital proposed a new share offering today in hopes of raising $126 million (or 100 million euros) to further its expansion through mergers and acquisitions. The disclosure was made as part of S4 Capital's latest trading update where the company, which houses digital media... Continue reading at AdWeek
[ AdWeek | 2020-07-15 20:58:21 UTC ]
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Rakuten’s Kobo readers are still hanging around to compete with Amazon’s Kindle lineup, and the company just unveiled a new model. The Kobo Nia is an entry-level reader with a six-inch, 1,024 x 758 Carta E Ink display (with Kobo’s ComfortLight front... Continue reading at Engadget
[ Engadget | 2020-07-15 10:05:12 UTC ]
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Stand fees will be reduced by up to 50 percent and digital development will be supported by funds from Germany's 'Neustart Kultur' stimulus package. The post Frankfurter Buchmesse Announces €4 Million German Federal Grant appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-07-10 11:29:18 UTC ]
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With most all bookstores closed in the month, total sales fell only 3.5% at the 1,361 publishers that report figures to StatShot. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-07-10 04:00:00 UTC ]
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Marketers and publicists have been encouraged to know their audience and be "direct" and "transparent" in their approach, in a keynote at The Bookseller's marketing and publicity virtual conference. Continue reading at The Bookseller
[ The Bookseller | 2020-07-08 06:40:23 UTC ]
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