Buzasi at FutureBook: 'chase audiences not revenues'

In the digital age companies should chase audiences rather than revenues, Carla Buzasi, global c.e.o. of WGSN, told the FutureBook conference today (14th November). Speaking about her former role as founding editor of The Huffington Post, Buzasi said: “I didn’t have to think about print [versus digital], but we had a legacy publication and that was desktop. Most people started reading on desktop but over three years we saw a significant shift to tablets and smartphones. Continue reading at 'The Bookseller'

[ The Bookseller | 2014-11-15 00:00:00 UTC ]
News tagged with: #carla buzasi #founding editor #huffington post #significant shift

Other Publishing stories related to: 'Buzasi at FutureBook: 'chase audiences not revenues''


Publishing System Helps Writers Determine Audience Interest

InboundWriter wants to help big publishers and niche bloggers figure out how much demand there is for their idea in the Web ecosystem before they type a word or hit "publish." At least that's the idea behind the newest version of the startup's software, which the company said will be used by... Continue reading at AdWeek

[ AdWeek | 2013-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #research tool


Google+ rolls out features to help publishers build Web audience

SAN FRANCISCO — As part of its increasingly aggressive moves to get more people to use Google+ and to keep Facebook and Twitter from dominating the social networking business, Google is rolling out two new tools that it says will help authors and publishers build a bigger audience on the Web.     Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bigger audience


A.H. Belo and Journal Publishing revenues Drop

The newspaper industry was hit with more bad news mid-week, as the Cleveland Plain Dealer made deep cuts to its newsroom, and several newspaper publishers reported more revenue declines. The Plain Dealer, owned by Advance Publications, delivered ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper industry #advance publications


Revenues Up for Meredith’s Magazine Group

Revenues were up for Meredith's National Media Group in its fiscal year 2013 earnings report, as the company saw big returns from digital advertising and continued success with its S Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine group #digital advertising #continued success


Futurebook Innovation Workshop: Perrett predicts upheaval

Publishing should expect the same profound shake-up experienced by the games industry over the... Continue reading at The Bookseller

[ The Bookseller | 2013-05-31 00:00:00 UTC ]
More news stories like this |


Kobo charts first quarter revenue leap

Kobo has announced a rise in e-reader sales of 145% year-on-year in the first quarter of 2013,... Continue reading at The Bookseller

[ The Bookseller | 2013-05-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-reader sales


Nick Perrett to open debate at the FutureBook Innovation Workshop

Nick Perrett, group strategy and digital director at HarperCollins, will open the FutureBook... Continue reading at The Bookseller

[ The Bookseller | 2013-05-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #group strategy #digital director


Quarto sees revenue drop in first quarter

Illustrated book publisher Quarto has announced its first quarter results, with group revenue... Continue reading at The Bookseller

[ The Bookseller | 2013-04-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #quarter results #group revenue


AAP reports ebooks now account for over 22 percent of US publishers' revenue

It's well off the triple year-over-year growth that ebooks saw a few years ago, but the latest report from the Association of American Publishers shows that ebooks did inch up even further in 2012 to account for a sizeable chunk of overall book sales. According to its figures, ebooks now... Continue reading at Engadget

[ Engadget | 2013-04-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest report #book sales #tenth anniversary #ebook sales


AOP Census Predicts 15% Rise in Digital Revenue this Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital revenue #online publishers #increased role


Publishers in the UK are Expecting Digital Revenues to Increase by 15% This Year

Digital revenue growth among online publishers in the UK is expected to grow by 15 per cent in 2013 according to the fifth annual organisation census by the Association of Online Publishers, while technology and data will play an increased role in re ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers #increased role


Digital revenues to grow 15% in 2013

Online publishers predict digital revenue will grow by 15% year on year in 2013, according to the annual census from the Association of Online Publishers (AOP). Continue reading at Media Week

[ Media Week | 2013-04-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #15% year #digital revenues


ePublishing Acquires B2B Audience Network

Cloud-based CMS, ecommerce and CRM services provider ePublishing has acquired Next-Tech Markets and its advertising network of business publishers. Terms of the deal were not disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2013-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advertising network


Quarto looks to cut debt after 2012 revenue fall

Quarto has revealed plans to cut debt by divesting of businesses "detracting from... Continue reading at The Bookseller

[ The Bookseller | 2013-03-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revealed plans


Poor Nook Sales Sink Barnes & Noble's Revenues

The ebook is still central to B&N's strategy, but it's not selling. Barnes & Noble revealed disappointing third quarter finances this morning, including a serious decline in revenues from its Nook digital e-readers. Overall revenues were $2.2 billion, down 8.8% year on year, and its... Continue reading at Fast Company

[ Fast Company | 2013-02-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #8% year #device sales #$55 million #company remains #reduce costs #company revealed


Incoming News Corp. CEO Says The Daily Was 'A Great Success, Revenue Aside'

It burned through at least $40 million and never came close to turning a profit, but that doesn’t mean The Daily was a failure, according to Robert Thomson, the soon-to-be CEO of News Corp.’s publishing spin-off. “It wa ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #great success #$40 million #robert thomson #publishing spin-


The News Tribune Redesigns With Print Audience In Mind

While most newspaper publishers are shifting their design attention to websites and digital applications, The News Tribune in Tacoma, Wash., is doing the opposite.   The daily publication launched its new design last November. Executive editor ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-01-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers


Cost savings for Scholastic after revenues drop

  Scholastic Corporation has reported a 10% year-on-year drop in revenue in the second... Continue reading at The Bookseller

[ The Bookseller | 2012-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic corporation #cost savings


Curating New Audiences Through Content Syndication

Developing a content syndication partnership with a larger brand can have long-term benefits that extend beyond the day, week or month your publication’s copy is housed on another site. Introducing readers to your brand via an already trusted source can help create and reach new readers that... Continue reading at Folio Magazine

[ Folio Magazine | 2012-12-18 00:00:00 UTC ]
More news stories like this |


Futurebook: publishers must look outward

Leading publishing figures stressed the importance of becoming more outward looking and consumer... Continue reading at The Bookseller

[ The Bookseller | 2012-12-04 00:00:00 UTC ]
More news stories like this |