Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension for its biggest brand as well as Bud Light Lemonade and Bud Light Crisp, which it described as a slightly lower-calorie version of Bud Light designed to take on Miller Lite. Also coming are a nitrogenized beer called Bud Nitro and seltzer line extension for Stella Artois, according to Beer Business Daily. The brewer already markets two seltzers, Bon & Viv and the recently released Natty Light Seltzer, but it remains far behind the two leaders in the sizzling hot alcoholic seltzer segment, White Claw, which is from Mark Anthony Brands; and Truly, by Sam Adams-maker Boston Beer Co. Anheuser-Busch InBev only has about 7 percent share of the hard seltzer market year-to-date, according to Beer Marketer’s Insights, which also reported on the Bud Light Seltzer news, saying that the brewer showed its distributors a picture of a black cherry-flavored Bud Light Seltzer. A spokesman for the brewer told Ad Age that “we have the industry's leading portfolio because we are never satisfied. We regularly share conceptual ideas with our wholesaler partners as we develop new ways to meet consumer needs. Details on new product launches will be shared in due course.” The brewer’s Bud Light... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-09-13 13:12:06 UTC ]
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E-book sales in the US declined by 6% in 2014 compared to the year before, statistics released by Nielsen show. Information presented at BookExpo America and derived from PubTrack Digital, which collects ebook sales data from more than 30 of the largest publishers in the US, showed that in 2014... Continue reading at The Bookseller
[ The Bookseller | 2015-06-02 00:00:00 UTC ]
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In the hard-hit market of newspaper publishing, it can be difficult to find successful revenue generating sales and advertising solutions. The good news is it isn’t impossible. E&P spoke with six newspapers filled with sales and adve ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-05-29 00:00:00 UTC ]
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In 1955, poet Lawrence Ferlinghetti, cofounder of City Lights Bookstore, decided to launch a publishing imprint with his own first book of poems, "Pictures of the Gone World." Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-28 00:00:00 UTC ]
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Amazon has started booking sales made to customers in the UK through the UK branch, instead of diverting sales through Luxembourg. The company’s new arrangements came into force on 1st May. Previously retail sales have been recorded in Luxembourg, where Amazon has its European headquarters,... Continue reading at The Bookseller
[ The Bookseller | 2015-05-27 00:00:00 UTC ]
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The sudden death of Oscar Hijuelos at age 62 in October 2013 was a shock to the literary world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-27 00:00:00 UTC ]
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Total revenue rose 3% at Indigo Books & Music in the year ended March 28, 2015 over fiscal 2014, and its net loss fell from $31 million last year to $3.5 million in fiscal 2015. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-26 00:00:00 UTC ]
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Matthew De Abaitua’s Self & I covers the six-month period he spent reading, drinking and rolling ‘special cigarettes’ as assistant to the Booker-shortlisted author in the early 1990sFrom an interview involving shooting whisky bottles and smoking “special” cigarettes to an attempt to take a... Continue reading at The Guardian
[ The Guardian | 2015-05-21 00:00:00 UTC ]
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Publisher also has high hopes for its 2015 fiction list, which includes new novels from William Boyd and Margaret AtwoodHarry Potter has conjured up another year of wizard sales for Bloomsbury, helping the publisher to ride out a decline in income from adult fiction.Sales of the boy wizard’s... Continue reading at The Guardian
[ The Guardian | 2015-05-19 00:00:00 UTC ]
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Endless has acquired a larger stake in The Works, after buying executive chairman Anthony Solomon's stake, and is to open 30 new stores this year as part of its growth programme for 2015. Endless, a venture capitalist company which also owns a stake in The Book People, is now a majority... Continue reading at The Bookseller
[ The Bookseller | 2015-05-15 00:00:00 UTC ]
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Jessica Hopper on how she kept her creative dream job—and her family—thriving.In the early '90s, then-ninth-grader Jessica Hopper started putting out a fanzine to write about her favorite bands in Minneapolis. She turned that into assignments for local publications like City Pages, and then... Continue reading at Fast Company
[ Fast Company | 2015-05-15 00:00:00 UTC ]
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Why would publishers want to jump into bed with their top "frenemy" Facebook? Well, they're not, entirely.Four of the first U.S. publishers to publish mobile articles directly on Facebook through its new Instant Articles program -- The New York Times, BuzzFeed, National Geographic and NBC News... Continue reading at Advertising Age
[ Advertising Age | 2015-05-15 00:00:00 UTC ]
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Sales at Hachette UK fell 4% year-on-year for the first quarter of 2015, partially due to an “unfavourable” VAT effect on ebooks, parent company Lagardere has said. Hachette UK said it had “steady sales in print and digital” in the first quarter of the year, with its performance “broadly in... Continue reading at The Bookseller
[ The Bookseller | 2015-05-13 00:00:00 UTC ]
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After a sluggish first two months of 2015, bookstore sales rose a healthy 5.1% this past March over March 2014, according to preliminary estimates released by the U.S. Census Bureau. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-13 00:00:00 UTC ]
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First quarter sales at Hachette Book Group USA fell 12.3% compared to the first first period of 2014. A decline in ebook sales was a major reason for the drop. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
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HarperCollins's digital-first romance fiction imprint, created in 2011, announced that in the four years since its launch it has sold more than three million ebooks. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-12 00:00:00 UTC ]
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Publisher of Marie Claire and NME expecting premium price for HQ near Tate Modern and planning to remain a tenant following saleThe publisher of Marie Claire and NME has put its London headquarters, the Blue Fin building near Tate Modern, up for sale with a price tag of more than £400m.Time Inc... Continue reading at The Guardian
[ The Guardian | 2015-05-08 00:00:00 UTC ]
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Publishing industry data for 2014 spills the beans on decline in biography and cookbook sales, while children’s literature in print rises by 10%Publishers used to have a simple recipe for a bestseller: sign up a celebrity or a TV chef and get the book out for Christmas.Not any more. The latest... Continue reading at The Guardian
[ The Guardian | 2015-05-08 00:00:00 UTC ]
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The combined print and ebook sales of U.K. publishers fell by 2% in 2014, to £3.3 billion, according to the new edition of the Publishers Association Statistics Yearbook. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-08 00:00:00 UTC ]
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Simon & Schuster sales fell 5% in the first quarter ended March 31, 2015, to $145 million, but operating profit rose 9% to $12 million. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-05-07 00:00:00 UTC ]
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Rupert Murdoch group, which publishes Sun, Times and Wall Street Journal, partly blames currency fluctuations, as book publishing division reports growthRupert Murdoch’s News Corp has seen a 52% year-on-year fall in its third-quarter profits as its newspaper advertising revenue continued to... Continue reading at The Guardian
[ The Guardian | 2015-05-07 00:00:00 UTC ]
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