Bloomsbury Business lands Springer guide to building a female brand

Bloomsbury Business has landed a guide by UK marketing specialist Kubi Springer on how to build a powerful female brand. Continue reading at 'The Bookseller'

[ The Bookseller | 2019-04-04 00:00:00 UTC ]

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Perform hires Martyn Jones as its global brand sponsorship director

Perform has hired Martyn Jones, the former publishing director for Stuff and FourFourTwo, as its global brand sponsorship director as part of the company's expansion. Continue reading at Media Week

[ Media Week | 2013-07-05 00:00:00 UTC ]
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Astronaut Chris Hadfield's first book lands in October

Astronaut Chris Hadfield has signed with Little, Brown to publish "An Astronaut's Guide to Life on Earth." The book lands Oct. 29.If astronaut Chris Hadfield can write as well as he can sing a David Bowie song, his upcoming book is going to be good. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-02 00:00:00 UTC ]
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Kindle Worlds opens for business

Amazon's Kindle Worlds platform has opened in the US, with its guidelines advising that it is... Continue reading at The Bookseller

[ The Bookseller | 2013-06-28 00:00:00 UTC ]
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“Crowd the Book” Aims to Build Community Around Small Press Gems

Startup Crowd the Book launched in March, is using selective, online marketing to try and 'create a wildfire around great books published by small presses.' Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #small presses #online marketing #build community #book aims

DOMA, John Rechy and the land of the free

Times Book Critic David L. Ulin reflects on DOMA and writer John Rechy.John Rechy should be proud. It was his 1963 novel "City of Night" ¿ the story of a gay street hustler that took place, in part, in downtown¿s Pershing Square ¿ that helped carve out a place for gay writing in American literature. Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #american literature #john rechy

General Mills Ramps Up Social for 37 Brands

General Mills and Spredfast are announcing today that the consumer packaged goods giant has implemented the tech vendor's newly upgraded system to manage content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn. The General Mills development... Continue reading at AdWeek

[ AdWeek | 2013-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #ad buying #community management #weight watchers #emerging platforms #paid ads #community managers

Building the Market for Ebooks in Colombia

E-Libros, one Colombia's few digital publishers, is using the tarjeta e-libro, or ebook cards, to reach readers accustomed to only buying print books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-21 00:00:00 UTC ]
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Canongate buys Bergner on female desire

Canongate has acquired What Do Women Want? Adventures in the Science of Female Desire by Daniel... Continue reading at The Bookseller

[ The Bookseller | 2013-06-19 00:00:00 UTC ]
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Sale of Springer majority stake

The parent company of science, business and media publisher Springer has sold its majority stake... Continue reading at The Bookseller

[ The Bookseller | 2013-06-19 00:00:00 UTC ]
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Vice Magazine's controversial images of female authors committing suicide are taken down

Vice Magazine's newest fashion spread depicted models dressed like Virginia Woolf, Sylvia Plath, and others in the act of committing suicide. The photos were taken down after a public outcry. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-06-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #public outcry #sylvia plath #virginia woolf #vice magazine

BNP Builds Out Packaging Portfolio

BNP Media is expanding its Packaging Strategies group with the acquisition of two related properties. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-14 00:00:00 UTC ]
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Ebury Press snaps up second Gwynne guide

Ebury Press has acquired a second book by N M Gwynne, following up on this April's... Continue reading at The Bookseller

[ The Bookseller | 2013-06-11 00:00:00 UTC ]
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Helping Readers Make Sense of Your Digital Brand Offers

Have a well-defined set of expectations for customers based on platform and device. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-07 00:00:00 UTC ]
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UK publishers report 'good business' at BEA

British publishers reported good business for the most part at Book Expo America, which concluded... Continue reading at The Bookseller

[ The Bookseller | 2013-06-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #good business

Small Internet Businesses Head to Hill With Mozilla Topping Agenda

Small Internet publishers have been to Washington before to tell their story, but this time they are gathering with a singular purpose: to persuade lawmakers to put more pressure on Mozilla to change its plans for blocking third-party advertisers cookies by default in its Firefox browser. As... Continue reading at AdWeek

[ AdWeek | 2013-06-01 00:00:00 UTC ]
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NYT Is Open For Programmatic Business - 'Issues' Remain

For the past year, executives at The New York Times Company speaking on its quarterly earnings calls have singled out a particular challenge for the newspaper publisher's display ad business: programmatic media buying methods. With this month ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-05-28 00:00:00 UTC ]
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BEA: PW's Restaurant Guide

Some of today’s biggest cookbook authors recommend their favorite New York City restaurants during Book Expo America. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-20 00:00:00 UTC ]
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Innovation Taking the Publishing Business Beyond Borders

Smart publishers are thinking of their business as global instead of local. This may come as a surprise to some who see it as a novelty instead of the norm. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #publishing business

What would Microsoft buying Barnes & Noble's Nook business mean?

According to documents found by website TechCrunch, Microsoft is offering $1 billion to buy the digital assets of Nook Media. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #nook media #digital assets #website techcrunch #nook business